errer\">Button Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-87 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Instructors</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-30 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[f2aefcc2dd1f6ebba5e]\" data-title=\"Avada Dance Studio Instructors\" title=\"Avada Dance Studio Instructors\"><img decoding=\"async\" width=\"1920\" height=\"780\" alt=\"Avada Life Coach More Information\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors.jpg\" class=\"img-responsive wp-image-893427\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors-200x81.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors-400x163.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors-600x244.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors-800x325.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors-1200x488.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Instructors.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-84\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding one 1/4 (25% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Columns</a> holding a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/button-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Button Element</a>. Next to it, you&#8217;ll find one 75% width Column holding a <a href=\"https://avada.com/documentation/post-cards-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Post Cards Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-88 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">News</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-31 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[f8750841aa38efa4529]\" data-title=\"Avada Dance Studio News\" title=\"Avada Dance Studio News\"><img decoding=\"async\" width=\"1920\" height=\"1028\" alt=\"Avada Dance Studio News\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News.jpg\" class=\"img-responsive wp-image-893428\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News-200x107.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News-400x214.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News-600x321.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News-800x428.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News-1200x643.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-News.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-85\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding one 1/1 (100% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Column</a> containing a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/post-cards-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Post Cards Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-89 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Newsletter</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-32 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[f1900d7dd72c9ec316d]\" data-title=\"Avada Dance Studio Newsletter\" title=\"Avada Dance Studio Newsletter\"><img decoding=\"async\" width=\"1920\" height=\"1044\" alt=\"Avada Dance Studio Newsletter\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter.jpg\" class=\"img-responsive wp-image-893429\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter-200x109.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter-400x218.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter-600x326.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter-800x435.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter-1200x653.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Newsletter.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-86\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> with a Background Image. The Container holds one 1/1 (100% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Column</a> containing a <a href=\"https://avada.com/documentation/nested-columns-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Nested Columns Element</a>.</p>\n<p>Simply put, nested columns are columns within columns. This Nested Columns Element is structured using one 2/5 (40% width) Column holding a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and an <a href=\"https://avada.com/documentation/image-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Image Element</a>, followed by one 3/5 (60% width) Column holding the <a href=\"https://avada.com/documentation/avada-form-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Form Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-90 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Gallery</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-33 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[ee0571782888cb6463f]\" data-title=\"Avada Dance Studio Gallery\" title=\"Avada Dance Studio Gallery\"><img decoding=\"async\" width=\"1920\" height=\"1240\" alt=\"Avada Dance Studio Gallery\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery.jpg\" class=\"img-responsive wp-image-893430\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery-200x129.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery-400x258.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery-600x388.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery-800x517.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery-1200x775.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Gallery.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-87\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding one 1/1 (100% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Column</a> that contains a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/gallery-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Gallery Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-91 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Next Classes</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-34 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[7360669c6fa8de3b3a2]\" data-title=\"Avada Dance Studio Next Classes\" title=\"Avada Dance Studio Next Classes\"><img decoding=\"async\" width=\"1920\" height=\"1256\" alt=\"Avada Dance Studio Next Classes\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes.jpg\" class=\"img-responsive wp-image-893431\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes-200x131.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes-400x262.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes-600x393.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes-800x523.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes-1200x785.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Next-Classes.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-88\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding one 1/3 (33.33% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Column</a> holding a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/button-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Button Element</a>, with one 2/3 (66.67% width) Column holding a <a href=\"https://avada.com/documentation/post-cards-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Post Cards Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-92 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">More Info</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-35 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[2638b36bf375a2ae0d4]\" data-title=\"Avada Dance Studio More Info\" title=\"Avada Dance Studio More Info\"><img decoding=\"async\" width=\"1920\" height=\"866\" alt=\"Avada Dance Studio More Info\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info.jpg\" class=\"img-responsive wp-image-893432\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-200x90.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-400x180.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-600x271.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-800x361.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-1200x541.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-89\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding two 1/2 (50% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Columns</a>. The first has a background image, while the second holds a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/button-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Button Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-93 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">More Info</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-36 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[57f6e55f171927d0a33]\" data-title=\"Avada Dance Studio More Info 2\" title=\"Avada Dance Studio More Info 2\"><img decoding=\"async\" width=\"1920\" height=\"916\" alt=\"Avada Dance Studio More Info 2\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2.jpg\" class=\"img-responsive wp-image-893433\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2-200x95.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2-400x191.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2-600x286.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2-800x382.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2-1200x573.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-More-Info-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-90\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding two 1/2 (50% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Columns</a>. The first holds a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>, and a <a href=\"https://avada.com/documentation/button-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Button Element</a>, while the second has a background image.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-94 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Banner</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-37 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[c4437ef46512f327b78]\" data-title=\"Avada Dance Studio Banner 2\" title=\"Avada Dance Studio Banner 2\"><img decoding=\"async\" width=\"1920\" height=\"822\" alt=\"Avada Dance Studio Banner 2\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2.jpg\" class=\"img-responsive wp-image-893434\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2-200x86.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2-400x171.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2-600x257.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2-800x343.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2-1200x514.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Banner-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-91\"><p>This section was built using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> holding one 1/1 (100% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Column</a> containing three <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Elements</a> and a <a href=\"https://avada.com/documentation/button-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Button Element</a>.</p>\n</div></div></div></div></div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-11 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-95 fusion-sep-none fusion-title-text fusion-title-size-two\" id=\"footer\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">The Footer</h2></div><div class=\"fusion-text fusion-text-92\"><p>A website footer aims to help visitors by providing appropriate information and navigation options at the bottom of website pages. Website footer design is underrated and more valuable to your website than you may think and is essential to the overall end-user experience. Three key points stand out, namely:</p>\n</div><ul style=\"--awb-iconcolor:#648ad6;--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-25 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-thumbs-up fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">A footer should provide a website visitor with additional choices. If you want people to sign up for your mailing list, view a product demo, or contact you, inviting them at the end of a scroll is a compelling call to action.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-thumbs-up fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">A footer should create a path for continued engagement by including navigation links to products, services, or other parts of your website.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-thumbs-up fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">A footer can access essential information like ways to contact your company and customer services, privacy statements, and potential legal disclaimers.</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-93\"><p>For the <a href=\"https://avada.website/dance-studio/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Dance Studio</a> prebuilt website, the Footer was created using the Avada <a href=\"https://avada.com/feature/footer-builder/\" target=\"_blank\" rel=\"noopener noreferrer\">Footer Builder</a> and this particular Footer content and Layout is set to display globally across the website. This means that every page and post will use the same Footer layout without any further conditions set. For example, you can change this if required by creating a unique Footer layout for different pages or posts. Let us take a closer look below:</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-96 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Footer Content</h4></div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-38 hover-type-none\" style=\"border:1px solid var(--awb-color4);\"><a href=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[e85b5ef5b1c58313b1d]\" data-title=\"Avada Dance Studio Footer\" title=\"Avada Dance Studio Footer\"><img decoding=\"async\" width=\"1920\" height=\"678\" alt=\"Avada Dance Studio Footer\" src=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer.jpg\" class=\"img-responsive wp-image-893435\" srcset=\"https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer-200x71.jpg 200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer-400x141.jpg 400w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer-600x212.jpg 600w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer-800x283.jpg 800w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer-1200x424.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/Avada-Dance-Studio-Footer.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" /></a></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-text fusion-text-94\"><p>The Footer section is created using a <a href=\"https://avada.com/documentation/container-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Container</a> with two 1/2 (50% width) <a href=\"https://avada.com/documentation/column-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Columns</a>. The first holds an <a href=\"https://avada.com/documentation/image-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Image Element</a>, a <a href=\"https://avada.com/documentation/nested-columns-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Nested Columns Element</a>, and a <a href=\"https://avada.com/documentation/social-links-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Social Links Element</a>, and the second holds a <a href=\"https://avada.com/documentation/title-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Title Element</a>, the <a href=\"https://avada.com/documentation/avada-form-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Form Element</a>, and a <a href=\"https://avada.com/documentation/text-block-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Text Block Element</a>.</p>\n<p>The Nested Columns Element holds two 1/2 (50% width) Columns, each containing a <a href=\"https://avada.com/documentation/modal-element/\" target=\"_blank\" rel=\"noopener noreferrer\">Menu Element</a>.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-97 fusion-sep-none fusion-title-text fusion-title-size-two\" id=\"summary\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">In Summary</h2></div><div class=\"fusion-text fusion-text-95\"><p>There are <span class=\"fusion-cs-live-demos\">102</span> <a href=\"https://1.envato.market/q4q2BN\" target=\"_blank\" rel=\"noopener noreferrer\">Avada</a> prebuilt websites to choose from, with more being added regularly. Our amazing design team created these prebuilt websites as a way to give you a head start when building your <a href=\"https://1.envato.market/q4q2BN\" target=\"_blank\" rel=\"noopener noreferrer\">next</a> website.</p>\n<p>You can change the styling, Layouts, content as much or as little as you need to quickly adapt any individual prebuilt site to suit your chosen niche. Get started with the Avada Website Builder today and launch your business online; Fast.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat button-xlarge button-custom fusion-button-default button-10 fusion-button-span-yes fusion-button-default-type\" style=\"--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color1);--button_gradient_top_color:var(--awb-color8);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:hsla(var(--awb-color8-h),var(--awb-color8-s),calc(var(--awb-color8-l) - 16%),var(--awb-color8-a));--button_gradient_bottom_color_hover:hsla(var(--awb-color8-h),var(--awb-color8-s),calc(var(--awb-color8-l) - 16%),var(--awb-color8-a));\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://1.envato.market/q4q2BN\"><span class=\"fusion-button-text\">Buy Avada Dance Studio For Only $69</span><i class=\"fa-shopping-cart fas button-icon-right\" aria-hidden=\"true\"></i></a></div></div></div></div></div></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"https://avada.com/blog/avada-dance-studio-deconstructing-a-prebuilt-website/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:79:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"Version 7.11.5 Security Update\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"https://avada.com/blog/version-7-11-5-security-update/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://avada.com/blog/version-7-11-5-security-update/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 12 Feb 2024 15:54:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:19:\"Website Maintenance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"https://avada.com/blog//\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:346:\"We have released Avada 7.11.5, fixing a security issue for a file upload bypass leading to remote code execution (RCE) vulnerability in Page Options import function (only valid for authenticated users of rol contributor or higher). This is disclosed in our Changelog and our Important Update Info help file. Like WordPress and any entity that ...\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"michaelb\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:5310:\"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-12 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1280px + 0px );margin-left: calc(-0px / 2 );margin-right: calc(-0px / 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:10px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-96\" style=\"--awb-text-transform:none;\"><p>We have released <a href=\"https://avada.com/documentation/avada-changelog\" target=\"_blank\" rel=\"noopener noreferrer\">Avada 7.11.5</a>, fixing a security issue for a file upload bypass leading to remote code execution (RCE) vulnerability in Page Options import function (only valid for authenticated users of rol contributor or higher).</p>\n<p>This is disclosed in our <a href=\"https://avada.com/documentation/avada-changelog\" target=\" _self\" rel=\"noopener noreferrer\">Changelog</a> and our <a href=\"https://avada.com/documentation/important-update-information\" target=\" _self\" rel=\"noopener noreferrer\">Important Update Info</a> help file.</p>\n<p>Like WordPress and any entity that develops software, we understand that security is not absolute, and it’s a continuous process that is managed as such. We do our best to prevent security issues as proactively as possible as we do not assume they’ll never come up. Our responsibility is to quickly take care of them and work to get our customers notified and prepared. And, this is why we recommend keeping your website and plugins up to date and maintained at all times.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-98 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">What Should I Do Next?</h2></div><div class=\"fusion-text fusion-text-97\"><p>We cannot stress enough the importance of ensuring that your website is kept up to date and maintained at all times. Please update to ensure that your installation is issue-free and the fix detailed above is applied. These are our detailed update instructions:</p>\n</div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-26 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-external-link-alt fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.com/documentation/updating-avada-older-versions/\" target=\"_blank\" rel=\"noopener noreferrer\">Updating from an old version of Avada?</a></div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-external-link-alt fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.com/documentation/important-update-information/\" target=\"_blank\" rel=\"noopener noreferrer\">Important Update Info</a></div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-external-link-alt fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.com/documentation/how-to-update-the-avada-website-builder/\" target=\"_blank\" rel=\"noopener noreferrer\">How to Update</a></div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-external-link-alt fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.com/documentation/avada-patcher/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Patcher</a></div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-external-link-alt fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.com/documentation/avada-changelog/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Changelog</a></div></li></ul>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-text fusion-text-98\"><p>We would like to extend our gratitude and thanks to Muhammad Zeeshan.</p>\n</div></div></div></div></div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"https://avada.com/blog/version-7-11-5-security-update/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"How to Choose the Best SEO Plugins for WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"https://avada.com/blog/how-to-choose-the-best-seo-plugins-for-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"https://avada.com/blog/how-to-choose-the-best-seo-plugins-for-wordpress/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 12 Feb 2024 06:00:51 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:15:\"Beginners Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:7:\"Plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:3:\"SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=393969\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:361:\"Selecting the best SEO (Search Engine Optimization) plugin for your WordPress website will be influenced by your distinct needs, level of SEO expertise, and the features you value most. With many SEO plugins available in the WordPress ecosystem, each boasting various features and benefits, it can be challenging to determine which is most suitable. Another ...\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"michaelb\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:44842:\"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-13 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-99\"><p>Selecting the best <a href=\"https://www.semrush.com/blog/what-is-seo/\" target=\"_self\" rel=\"noopener noreferrer\">SEO</a> (Search Engine Optimization) plugin for your WordPress website will be influenced by your distinct needs, level of SEO expertise, and the features you value most. With many <a href=\"https://wordpress.org/plugins/search/SEO/\" target=\"_self\" rel=\"noopener noreferrer\">SEO plugins</a> available in the WordPress ecosystem, each boasting various features and benefits, it can be challenging to determine which is most suitable. Another factor to consider is that most top-tier SEO plugins have free and premium offerings, which can affect your decision based on what is limited in the free version and requires a cost to unlock.</p>\n<p>Furthermore, it should be emphasized that you need <a href=\"https://avada.com/blog/a-brief-overview-of-website-seo/\" target=\"_self\" rel=\"noopener noreferrer\">more than SEO plugins</a> to boost your website&#8217;s SEO results. A solid SEO strategy, original content, long-term content curation, social media interaction, and a well-structured <a href=\"https://wordpress.org/\" target=\"_self\" rel=\"noopener noreferrer\">WordPress</a> theme like <a href=\"https://1.envato.market/e4rPJ1\" target=\"_self\" rel=\"noopener noreferrer\">Avada</a> are required to leverage SEO to elevate your brand above your competitors.</p>\n<p>This blog post aims to guide you through choosing the best SEO plugin for your website, focusing on crucial factors to consider and highlighting the strengths of these popular options.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-99 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Overview</h2></div><div class=\"awb-toc-el awb-toc-el--5\" data-awb-toc-id=\"5\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0,&quot;h3&quot;:1},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-angle-right fas&quot;,&quot;counter_type&quot;:&quot;custom_icon&quot;}\" style=\"--awb-item-font-size:var(--awb-typography4-font-size);--awb-item-line-height:var(--awb-typography4-line-height);--awb-item-letter-spacing:var(--awb-typography4-letter-spacing);--awb-item-text-transform:var(--awb-typography4-text-transform);--awb-item-color:var(--awb-color8);--awb-item-color-hover:var(--awb-color5);--awb-item-bg-color-hover:rgba(101,189,125,0);--awb-counter-color:var(--awb-color6);--awb-hover-counter-color:var(--awb-color5);--awb-list-indent:15px;--awb-item-padding-top:3px;--awb-item-padding-right:0;--awb-item-padding-bottom:5px;--awb-item-padding-left:0;--awb-item-font-family:var(--awb-typography4-font-family);--awb-item-font-weight:var(--awb-typography4-font-weight);--awb-item-font-style:var(--awb-typography4-font-style);\"><div class=\"awb-toc-el__content\"></div></div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-100 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Understanding SEO Plugins</h2></div><div class=\"fusion-text fusion-text-100\"><p>SEO plugins are tools designed to help you more easily manage your website&#8217;s content strategy and improve your website&#8217;s SEO results. They offer various features to enhance your site&#8217;s content performance through keyword optimization, generating XML sitemaps, ensuring content readability, and more.</p>\n</div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-39 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"300\" alt=\"SEO Plugins\" title=\"SEO Plugins\" src=\"https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice.jpg\" class=\"img-responsive wp-image-893450\" srcset=\"https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice-200x40.jpg 200w, https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice-400x80.jpg 400w, https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice-600x120.jpg 600w, https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice-800x160.jpg 800w, https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice-1200x240.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/avada-seo-plugins-choice.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-text fusion-text-101\"><p>The right plugin can make optimizing your website&#8217;s content and structure easier for search engines to crawl, deliver technical enhancements to the content structure, and ensure search engines like Google favor your website.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-101 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Key Factors to Consider</h3></div><div class=\"fusion-text fusion-text-102\"><p>When choosing an SEO plugin for your <a href=\"https://avada.website\" target=\"_self\" rel=\"noopener noreferrer\">Avada website</a>, consider the following factors:</p>\n</div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-27 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check-double fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Features and Functionality:</strong> Assess the features offered by the plugin. Look for essential functionalities like keyword optimization, XML sitemap generation, SEO analysis, social media integration, and support for schema markup. Determine which features are most relevant to your SEO strategy.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check-double fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Ease of Use:</strong> The plugin should have an intuitive interface that makes it easy to manage your SEO settings. A user-friendly plugin can save you time and effort, especially if you need to become an SEO expert.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check-double fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><strong>Performance Impact:</strong> Evaluate the plugin&#8217;s impact on your website&#8217;s speed and performance. A good SEO plugin should enhance your site&#8217;s SEO without slowing down its loading times. In addition, using helpful features like the <a href=\"https://avada.com/feature/performance-wizard/\" target=\"_self\" rel=\"noopener noreferrer\">Avada Performance Wizard</a> will make it much easier to manage your website&#8217;s overall speed and performance.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check-double fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Compatibility with Your Theme and Plugins:</strong> Ensure the SEO plugin is compatible with your WordPress theme and other plugins. This is crucial to prevent conflicts that could affect your site&#8217;s functionality.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check-double fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Support and Updates:</strong> Choose a plugin that is regularly updated and supported. Frequent updates mean the plugin stays compatible with the latest WordPress versions and adapts to changing SEO standards.</p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"></div><div class=\"fusion-title title fusion-title-102 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Making the Right Choice</h3></div><div class=\"fusion-text fusion-text-103\"><p>Consider testing a few plugins to see which one fits best with your workflow and provides the results you&#8217;re looking for. Remember, the most popular option isn&#8217;t always the best for every site or workflow; focus on the plugin that meets your unique requirements and complements your SEO strategy effectively.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-103 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">3 Popular SEO WordPress Plugins</h2></div><div class=\"fusion-text fusion-text-104\"><p>Among the many choices, <a href=\"https://en-gb.wordpress.org/plugins/wordpress-seo/\" target=\"_self\" rel=\"noopener noreferrer\">Yoast SEO</a>, <a href=\"https://wordpress.org/plugins/seo-by-rank-math/\" target=\"_self\" rel=\"noopener noreferrer\">Rank Math</a>, and <a href=\"https://en-gb.wordpress.org/plugins/all-in-one-seo-pack/\" target=\"_self\" rel=\"noopener noreferrer\">All in One SEO (AIOSEO)</a> stand out as the frontrunners, each offering unique features and benefits to cater to diverse SEO needs. Let&#8217;s look at some of the most popular SEO plugins and their key features:</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-104 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-font-size:28px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;text-transform:capitalize;--fontSize:28;line-height:1.33;\">Yoast SEO</h3></div><div class=\"fusion-text fusion-text-105\"><p>Known for its comprehensive SEO features, Yoast SEO offers keyword optimization, readability analysis, complete control over site breadcrumbs, and more. It&#8217;s user-friendly and suitable for both beginners and advanced users.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-105 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Key Features</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-28 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Real-time page analysis</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Readability scoring</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Advanced XML sitemaps</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Full control over breadcrumbs</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-40 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"300\" alt=\"Yoast SEO Plugin\" title=\"Yoast SEO Plugin\" src=\"https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo.jpg\" class=\"img-responsive wp-image-893448\" srcset=\"https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo-200x40.jpg 200w, https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo-400x80.jpg 400w, https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo-600x120.jpg 600w, https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo-800x160.jpg 800w, https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo-1200x240.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/yoast-seo-plugin-logo.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-6 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-106 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Pros</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-29 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Comprehensive SEO toolset</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Regular updates and strong support</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">User-friendly interface</div></li></ul></div></div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-7 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-107 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Cons</h4></div><ul style=\"--awb-iconcolor:var(--awb-custom_color_6);--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-30 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">It can be overwhelming for beginners</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Premium features come at a cost</div></li></ul></div></div></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-108 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-font-size:28px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;text-transform:capitalize;--fontSize:28;line-height:1.33;\">Rank Math</h3></div><div class=\"fusion-text fusion-text-106\"><p>This plugin has gained popularity for its intuitive setup and powerful features, including built-in keyword ranking, detailed SEO analysis, and schema markup support. It&#8217;s a versatile tool that caters to both novices and SEO professionals.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-109 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Key Features</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-31 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Built-in keyword ranking</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Google Schema markup</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Detailed SEO analysis</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">User-friendly setup wizard</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-41 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"300\" alt=\"Rank Math SEO Plugin\" title=\"Rank Math SEO\" src=\"https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo.jpg\" class=\"img-responsive wp-image-893447\" srcset=\"https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo-200x40.jpg 200w, https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo-400x80.jpg 400w, https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo-600x120.jpg 600w, https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo-800x160.jpg 800w, https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo-1200x240.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/rank-math-seo-plugin-logo.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-8 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-110 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Pros</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-32 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Intuitive and lightweight</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Offers advanced features for free</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Customizable SEO settings</div></li></ul></div></div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-9 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-111 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Cons</h4></div><ul style=\"--awb-iconcolor:var(--awb-custom_color_6);--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-33 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Relatively new, less proven track record</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Advanced features may require a learning curve</div></li></ul></div></div></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-112 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-font-size:28px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;text-transform:capitalize;--fontSize:28;line-height:1.33;\">All in One SEO (AIOSEO)</h3></div><div class=\"fusion-text fusion-text-107\"><p>An excellent option for beginners and advanced users, this plugin offers essential SEO features like XML sitemap generation, SEO integration for e-commerce sites, and automatic meta tag generation.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-113 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Key Features</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-34 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Automatic meta tag generation</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Support for custom post types</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Advanced canonical URLs</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">SEO integration for e-commerce sites</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-42 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"300\" alt=\"All in One SEO Plugin\" title=\"All in One SEO Plugin\" src=\"https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo.jpg\" class=\"img-responsive wp-image-893446\" srcset=\"https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo-200x40.jpg 200w, https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo-400x80.jpg 400w, https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo-600x120.jpg 600w, https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo-800x160.jpg 800w, https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo-1200x240.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/aioseo-seo-plugin-logo.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-10 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-114 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Pros</h4></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-35 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Straightforward and beginner-friendly</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Comprehensive features in the free version</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Extensive documentation and support</div></li></ul></div></div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-11 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-115 fusion-sep-none fusion-title-text fusion-title-size-four\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:20;--minFontSize:20;line-height:1.42;\">Cons</h4></div><ul style=\"--awb-iconcolor:var(--awb-custom_color_6);--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-36 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">The interface is not as modern as the competitors</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-times fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">Some features require a premium version</div></li></ul></div></div></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-116 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Comparing the Plugins</h2></div><div class=\"fusion-text fusion-text-108\"><p>The comparison below is not scientific or conclusive, proving which is the best plugin for your purposes. It is merely a bird&#8217;s eye overview of some core features, and each plugin does provide more in-depth functionality not listed here. We encourage you to explore the plugin offerings to decide better what will best serve your SEO needs.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div>\n<div class=\"table-2\">\n<table width=\"100%\">\n<thead>\n<tr>\n<th align=\"left\">Feature</th>\n<th align=\"left\">Yoast SEO</th>\n<th align=\"left\">Rank Math</th>\n<th align=\"left\">All in One SEO</th>\n</tr>\n</thead>\n<tbody>\n<tr>\n<td align=\"left\">Keyword Optimization</td>\n<td align=\"left\">Yes</td>\n<td align=\"left\">Yes</td>\n<td align=\"left\">Yes</td>\n</tr>\n<tr>\n<td align=\"left\">Real-time Analysis</td>\n<td align=\"left\">Yes</td>\n<td align=\"left\">Yes</td>\n<td align=\"left\">Limited</td>\n</tr>\n<tr>\n<td align=\"left\">Technical SEO</td>\n<td align=\"left\">Advanced</td>\n<td align=\"left\">Advanced</td>\n<td align=\"left\">Moderate</td>\n</tr>\n<tr>\n<td align=\"left\">User Interface</td>\n<td align=\"left\">User-friendly</td>\n<td align=\"left\">Most Intuitive</td>\n<td align=\"left\">Straightforward</td>\n</tr>\n<tr>\n<td align=\"left\">Options</td>\n<td align=\"left\">Free/Premium</td>\n<td align=\"left\">Free/Premium</td>\n<td align=\"left\">Free/Premium</td>\n</tr>\n<tr>\n<td align=\"left\">Premium Cost</td>\n<td align=\"left\">$99/year</td>\n<td align=\"left\">$59/year</td>\n<td align=\"left\">$99/year</td>\n</tr>\n</tbody>\n</table>\n</div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-117 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">FAQs</h2></div><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:20px;--awb-content-font-size:16px;--awb-content-text-transform:none;--awb-icon-alignment:right;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color4);--awb-background-color:var(--awb-color1);--awb-divider-color:#f6f6f6;--awb-divider-hover-color:var(--awb-color4);--awb-icon-color:#143876;--awb-title-color:#143876;--awb-content-color:#575757;--awb-icon-box-color:#143876;--awb-toggle-hover-accent-color:#143876;--awb-toggle-active-accent-color:var(--awb-color7);--awb-title-font-family:&quot;Basier Square Medium&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-text-transform:none;--awb-content-font-family:&quot;Basier Square Regular&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;\"><div class=\"panel-group fusion-toggle-icon-right fusion-toggle-icon-unboxed\" id=\"accordion-393969-4\"><div class=\"fusion-panel panel-default panel-de57388fbc17eabe1 fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_de57388fbc17eabe1\"><a aria-expanded=\"false\" aria-controls=\"de57388fbc17eabe1\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-393969-4\" data-target=\"#de57388fbc17eabe1\" href=\"#de57388fbc17eabe1\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-angle-up fal\" aria-hidden=\"true\"></i><i class=\"fa-fusion-box inactive-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><span class=\"fusion-toggle-heading\">Can I switch from one SEO plugin to another without losing my SEO settings?</span></a></h4></div><div id=\"de57388fbc17eabe1\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_de57388fbc17eabe1\"><div class=\"panel-body toggle-content fusion-clearfix\">Yes, most SEO plugins offer tools to import and export settings, making the transition smoother.</div></div></div><div class=\"fusion-panel panel-default panel-eae32b40e4e954846 fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_eae32b40e4e954846\"><a aria-expanded=\"false\" aria-controls=\"eae32b40e4e954846\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-393969-4\" data-target=\"#eae32b40e4e954846\" href=\"#eae32b40e4e954846\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-angle-up fal\" aria-hidden=\"true\"></i><i class=\"fa-fusion-box inactive-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><span class=\"fusion-toggle-heading\">Do these plugins guarantee improved search rankings?</span></a></h4></div><div id=\"eae32b40e4e954846\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_eae32b40e4e954846\"><div class=\"panel-body toggle-content fusion-clearfix\">While they don&#8217;t guarantee rankings, using these plugins correctly can significantly improve your site&#8217;s SEO performance.</div></div></div><div class=\"fusion-panel panel-default panel-320974f29f2aed556 fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_320974f29f2aed556\"><a aria-expanded=\"false\" aria-controls=\"320974f29f2aed556\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-393969-4\" data-target=\"#320974f29f2aed556\" href=\"#320974f29f2aed556\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-angle-up fal\" aria-hidden=\"true\"></i><i class=\"fa-fusion-box inactive-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><span class=\"fusion-toggle-heading\">Are premium versions worth the investment?</span></a></h4></div><div id=\"320974f29f2aed556\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_320974f29f2aed556\"><div class=\"panel-body toggle-content fusion-clearfix\">Investing in a premium version can be beneficial if you require advanced features not offered in the free versions.</div></div></div><div class=\"fusion-panel panel-default panel-9eed19e37630b265e fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_9eed19e37630b265e\"><a aria-expanded=\"false\" aria-controls=\"9eed19e37630b265e\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-393969-4\" data-target=\"#9eed19e37630b265e\" href=\"#9eed19e37630b265e\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon fa-angle-up fal\" aria-hidden=\"true\"></i><i class=\"fa-fusion-box inactive-icon fa-angle-right fal\" aria-hidden=\"true\"></i></span><span class=\"fusion-toggle-heading\">Are these SEO plugins compatible with Avada?</span></a></h4></div><div id=\"9eed19e37630b265e\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_9eed19e37630b265e\"><div class=\"panel-body toggle-content fusion-clearfix\">Yes, each of the SEO plugins explored in this article is compatible with <a href=\"https://avada.com\" target=\"_self\" rel=\"noopener noreferrer\">Avada</a>.</div></div></div></div></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-118 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Conclusion</h2></div><div class=\"fusion-text fusion-text-109\"><p>Choosing the right SEO plugin for your Avada site boils down to your specific needs, level of expertise, and the features you value most. <a href=\"https://yoast.com/features/seo-analysis/\" target=\"_self\" rel=\"noopener noreferrer\">Yoast SEO</a> offers a comprehensive suite for those looking for depth and detail, <a href=\"https://rankmath.com/wordpress/plugin/seo-suite/\" target=\"_self\" rel=\"noopener noreferrer\">Rank Math</a> is ideal for users seeking an intuitive, feature-rich option, and <a href=\"https://aioseo.com/features/\" target=\"_self\" rel=\"noopener noreferrer\">All in One SEO (AIOSEO)</a> suits those who prefer simplicity and efficiency.</p>\n<p>Remember, the best SEO practices involve more than just installing a plugin; it&#8217;s about consistently creating quality content, improving user experience, and staying updated with SEO trends. By leveraging the strengths of these plugins with <a href=\"https://1.envato.market/e4rPJ1\" target=\"_self\" rel=\"noopener noreferrer\">Avada</a>, you can ensure your site is optimized for success in the ever-evolving digital landscape.</p>\n</div></div></div></div></div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"https://avada.com/blog/how-to-choose-the-best-seo-plugins-for-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:73:\"\n		\n		\n					\n		\n		\n		\n				\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"8 Avada Studio Content Blocks For Web Design [Collection 23]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"https://avada.com/blog/8-avada-studio-content-blocks-for-web-design-collection-23/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"https://avada.com/blog/8-avada-studio-content-blocks-for-web-design-collection-23/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 Feb 2024 16:31:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:6:\"Studio\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"https://avada.com/blog//\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:351:\"Avada Studio is an expansive library of multi-use content blocks professionally designed to speed up your web design workflow. In addition, Avada\'s intuitive interface makes it easy for you to live preview any content before importing directly into your content with a click. The Avada Studio is, by design, a creative resource for anyone building ...\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"schanteldwl\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:18459:\"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-14 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-110\"><p>Avada Studio is an expansive library of multi-use content blocks professionally designed to speed up your web design workflow. In addition, <a href=\"https://1.envato.market/AoDjqo\" target=\"_blank\" rel=\"noopener noreferrer\">Avada&#8217;s</a> intuitive interface makes it easy for you to live preview any content before importing directly into your content with a click.</p>\n<p>The <a href=\"https://avada.studio/\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Studio</a> is, by design, a creative resource for anyone building a website with Avada and is intended to give you a head start when creating website content and layouts.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-119 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:20px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Newly Released Studio Content Blocks</h2></div><div class=\"fusion-text fusion-text-111\"><p>This collection showcases the most recent content blocks released by our team and follows from this <a href=\"https://avada.com/blog/8-avada-studio-content-blocks-for-web-design-collection-22/\" target=\"_blank\" rel=\"noopener noreferrer\">previous article</a> [COLLECTION 22]. All content is ready to import into your website with a click of a button.</p>\n<p>It is essential to note that you are not limited to how and where the content can be used within your <a href=\"https://1.envato.market/AoDjqo\" target=\"_blank\" rel=\"noopener noreferrer\">Avada </a>website with each content item being very flexible and ready integrate into your layouts.</p>\n</div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-43 hover-type-none\"><img decoding=\"async\" width=\"2400\" height=\"1500\" alt=\"Avada Studio Content\" title=\"Avada Studio Content\" src=\"https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post.jpg\" class=\"img-responsive wp-image-893451\" srcset=\"https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post-200x125.jpg 200w, https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post-400x250.jpg 400w, https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post-600x375.jpg 600w, https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post-800x500.jpg 800w, https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post-1200x750.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/avada-studio-releases-collection23-post.jpg 2400w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 2400px\" /></span></div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-120 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Templates</h3></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-37 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><a href=\"https://avada.studio/?post=4942\" target=\"_blank\" rel=\"noopener noreferrer\">Furniture Template</a><br /></div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-121 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Containers</h3></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-38 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><a href=\"https://avada.studio/?type=sections&amp;post=4954\" target=\"_blank\" rel=\"noopener noreferrer\">Valentine&#8217;s Day Container</a></p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p> <a href=\"https://avada.studio/?type=sections&amp;post=4966\" target=\"_blank\" rel=\"noopener noreferrer\">Vacation Rentals Hero Container with Slider</a></p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p> <a href=\"https://avada.studio/?type=sections&amp;post=4973\" target=\"_blank\" rel=\"noopener noreferrer\">Factory Services Container</a></p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><a href=\"https://avada.studio/?type=sections&amp;post=4935\" target=\"_blank\" rel=\"noopener noreferrer\">Features Container</a></p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-122 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Elements</h3></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-39 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p> <a href=\"https://avada.studio/?type=elements&amp;post=4958\" target=\"_blank\" rel=\"noopener noreferrer\">Business Equal Height Content Boxes Element</a></p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-123 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Icons</h3></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-40 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p> <a href=\"https://avada.studio/?type=icons&amp;post=4960\" target=\"_blank\" rel=\"noopener noreferrer\">Valentine&#8217;s Day icon set</a></p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-124 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Off-Canvas</h3></div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-41 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon avada-elements-file-import-solid\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><a href=\"https://avada.studio/?type=awb_off_canvas&amp;post=4955\" target=\"_blank\" rel=\"noopener noreferrer\">Valentine&#8217;s Day Off-Canvas</a></p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div></div></div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-112\"><p>Studio content is neatly organized into a range of categories making it straightforward to search through, view, and then import into your workflow.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-125 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:20px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">The Benefits Of Prebuilt Content</h2></div><div class=\"fusion-text fusion-text-113\"><p>Studio content is prebuilt for anyone creating a website with the <a href=\"https://1.envato.market/AoDjqo\" target=\"_blank\" rel=\"noopener noreferrer\">Avada Website Builder</a>. All content is effortlessly customizable and intended to integrate into your website content and layouts seamlessly.</p>\n</div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-42 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p>Prebuilt website content for any purpose</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p>Mobile-friendly across all devices</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p>Professionally designed to save you time</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p>Dashboard previews for seamless imports</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-check fas\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p>Online Studio website for live previews</p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-126 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:20px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">How To Get Started</h2></div><div class=\"fusion-text fusion-text-114\"><p>Accessing and importing prebuilt content is straightforward if you are already using Avada for your website, and it is done via the WordPress Dashboard. We encourage you to take look at this detailed <a href=\"https://avadacomstg.wpengine.com/documentation/how-to-use-avada-studio/\" target=\"_blank\" rel=\"noopener noreferrer\">help file and video</a> explaining how to use the Avada Studio.</p>\n<p>If you are new to WordPress and want to explore the power to build a successful website with the Avada Website Builder and prebuilt content, you can do so <a href=\"https://1.envato.market/AoDjqo\" target=\"_blank\" rel=\"noopener noreferrer\">here</a>.</p>\n</div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-12 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-11 fusion-button-span-yes fusion-button-default-type\" style=\"--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color1);--button_gradient_top_color:var(--awb-color6);--button_gradient_bottom_color:var(--awb-color6);--button_gradient_top_color_hover:#509b74;--button_gradient_bottom_color_hover:#509b74;--button_font_size:16px;--button_padding-top:20px;--button_padding-bottom:20px;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://avada.studio/\"><span class=\"fusion-button-text\">Explore Studio Content</span><i class=\"fa-eye fas button-icon-right\" aria-hidden=\"true\"></i></a></div></div></div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-13 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:20px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-12 fusion-button-span-yes fusion-button-default-type\" style=\"--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color1);--button_gradient_top_color:var(--awb-color6);--button_gradient_bottom_color:var(--awb-color6);--button_gradient_top_color_hover:#509b74;--button_gradient_bottom_color_hover:#509b74;--button_font_size:16px;--button_padding-top:20px;--button_padding-bottom:20px;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://1.envato.market/AoDjqo\"><span class=\"fusion-button-text\">Purchase Avada</span><i class=\"fa-shopping-cart fas button-icon-right\" aria-hidden=\"true\"></i></a></div></div></div></div></div></div></div></div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"https://avada.com/blog/8-avada-studio-content-blocks-for-web-design-collection-23/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:79:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:74:\"SEO for Beginners: Crafting Compelling Blog Posts with Avada and WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:97:\"https://avada.com/blog/seo-for-beginners-crafting-compelling-blog-posts-with-avada-and-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:105:\"https://avada.com/blog/seo-for-beginners-crafting-compelling-blog-posts-with-avada-and-wordpress/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 Feb 2024 11:54:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:15:\"Beginners Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:3:\"SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"https://avada.com/blog//\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:366:\"Why is Blogging important for SEO? Publishing Blog posts is about sharing insights, ideas, and information on your website about specific topics. Consistent Blogging will help boost brand awareness, credibility, conversions, and revenue over time. More importantly, Blogging can help you drive organic traffic to your website. If you are a beginner, the world of ...\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"michaelb\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:32453:\"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-15 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% / 2 );margin-right: calc(-4% / 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-115\"><p>Why is Blogging important for SEO? Publishing Blog posts is about sharing insights, ideas, and information on your website about specific topics. Consistent Blogging will help boost brand awareness, credibility, conversions, and revenue over time. More importantly, Blogging can help you drive organic traffic to your website.</p>\n<p>If you are a beginner, the world of <a href=\"https://www.semrush.com/blog/what-is-seo/\" target=\"_self\" rel=\"noopener noreferrer\">SEO</a> (Search Engine Optimization) can be like navigating a labyrinth. However, this internet journey becomes more manageable with <a href=\"https://wordpress.org/\" target=\"_self\" rel=\"noopener noreferrer\">WordPress</a> as your CMS (Content Management System) and <a href=\"https://1.envato.market/e4rPJ1\" target=\"_self\" rel=\"noopener noreferrer\">Avada</a> as a Blogging and design tool. Combining these powerful platforms enables you to create compelling blog posts for your target audience and rank high in organic search engine results.</p>\n</div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-44 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"300\" alt=\"SEO For Beginners\" title=\"SEO For Beginners\" src=\"https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal.jpg\" class=\"img-responsive wp-image-893410\" srcset=\"https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal-200x40.jpg 200w, https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal-400x80.jpg 400w, https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal-600x120.jpg 600w, https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal-800x160.jpg 800w, https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal-1200x240.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/seo-beginner-blog-internal.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-text fusion-text-116\"><p>What should be emphasized is that relying on WordPress, themes, or plugins alone won&#8217;t help boost your organic traffic if you don&#8217;t have a solid SEO strategy. Recognizing that SEO heavily depends on the website&#8217;s content, structure, and ongoing optimization efforts is vital. Building a website with Avada and implementing <a href=\"https://avada.com/blog/overview-search-engine-optimization-wordpress/\" target=\"_self\" rel=\"noopener noreferrer\">SEO practices</a>, like quality content creation, keyword optimization, and building backlinks, will improve your website&#8217;s search engine ranking. Let&#8217;s dive in and look at the tools and strategy needed to produce effective blogging content.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-127 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Overview</h2></div><div class=\"awb-toc-el awb-toc-el--6\" data-awb-toc-id=\"6\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0,&quot;h3&quot;:1},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-angle-right fas&quot;,&quot;counter_type&quot;:&quot;custom_icon&quot;}\" style=\"--awb-item-font-size:var(--awb-typography4-font-size);--awb-item-line-height:var(--awb-typography4-line-height);--awb-item-letter-spacing:var(--awb-typography4-letter-spacing);--awb-item-text-transform:var(--awb-typography4-text-transform);--awb-item-color:var(--awb-color8);--awb-item-color-hover:var(--awb-color5);--awb-item-bg-color-hover:rgba(101,189,125,0);--awb-counter-color:var(--awb-color6);--awb-hover-counter-color:var(--awb-color5);--awb-list-indent:15px;--awb-item-padding-top:3px;--awb-item-padding-right:0;--awb-item-padding-bottom:5px;--awb-item-padding-left:0;--awb-item-font-family:var(--awb-typography4-font-family);--awb-item-font-weight:var(--awb-typography4-font-weight);--awb-item-font-style:var(--awb-typography4-font-style);\"><div class=\"awb-toc-el__content\"></div></div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:50px;width:100%;\"></div><div class=\"fusion-title title fusion-title-128 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">What is an SEO-Friendly Website?</h2></div><div class=\"fusion-text fusion-text-117\"><p>An SEO-friendly website makes it easy for search engines to crawl and understand the structure and content. <a href=\"https://1.envato.market/e4rPJ1\" target=\"_self\" rel=\"noopener noreferrer\">Avada</a> incorporates features and tools required for long-term search engine optimization and will ensure that your site is 100% SEO-friendly by design.</p>\n</div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-45 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"600\" alt=\"SEO Headings\" title=\"SEO Headings\" src=\"https://avada.com/wp-content/uploads/2024/02/seo-headings-version2.jpg\" class=\"img-responsive wp-image-893426\" srcset=\"https://avada.com/wp-content/uploads/2024/02/seo-headings-version2-200x80.jpg 200w, https://avada.com/wp-content/uploads/2024/02/seo-headings-version2-400x160.jpg 400w, https://avada.com/wp-content/uploads/2024/02/seo-headings-version2-600x240.jpg 600w, https://avada.com/wp-content/uploads/2024/02/seo-headings-version2-800x320.jpg 800w, https://avada.com/wp-content/uploads/2024/02/seo-headings-version2-1200x480.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/seo-headings-version2.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-text fusion-text-118\"><p>Here are some important factors:</p>\n</div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-43 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><strong>Responsive Design:</strong> Avada ensures that websites are fully <a href=\"https://avada.website/seo/\" target=\"_self\" rel=\"noopener noreferrer\">responsive</a>, meaning they work well and look good on all devices, from desktops to smartphones. This is a crucial factor in SEO, as search engines like Google prioritize mobile-friendly websites in their rankings.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Clean and Optimized Code:</strong> Avada is developed per strict WordPress and PHP coding standards, which is crucial for fast loading times and efficient website performance. Search engines favor websites that load quickly and provide a good user experience.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><strong>Integration with Popular SEO Plugins:</strong> Avada is compatible with popular SEO plugins like <a href=\"https://1.envato.market/e4rPJ1\" target=\"_self\" rel=\"noopener noreferrer\">Yoast SEO</a>, <a href=\"https://wordpress.org/plugins/seo-by-rank-math/\" target=\"_self\" rel=\"noopener noreferrer\">Rank Math</a> and <a href=\"https://aioseo.com/how-to-optimize-a-site-built-with-the-avada-website-builder/\" target=\"_self\" rel=\"noopener noreferrer\">All In One SEO</a>. These plugins help further optimize your website for search engines, offering features like sitemaps, meta tags customization, and content analysis.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Customization of Headings and Titles:</strong> Avada allows for the easy customization of headings and titles, which are essential for SEO. Proper use of headings (H1, H2, H3, etc.) helps structure content in an easily understandable way for both users and search engines.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Optimization for Speed:</strong> Avada offers various tools and options to optimize the loading speed of your website, such as the Performance Wizard, lazy loading, critical CSS generation, and internal cache mechanisms. Website speed is a significant factor in search engine rankings.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Schema Markup:</strong> Avada supports schema markup, which allows you to provide additional information to search engines about the contents of your pages. This will help improve how your pages are represented in search engine results.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Regular Updates:</strong> Avada regularly updates its theme to ensure compatibility with the latest WordPress versions and to optimize for the newest web standards, including SEO best practices.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-arrow-square-right fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Alt Tags for Images:</strong> The theme enables easy addition of alt tags to images, improving website accessibility and providing search engines with context for images.</p>\n</div></li></ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-129 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">Why is Blogging Important?</h2></div><div class=\"fusion-text fusion-text-119\"><p>For several compelling reasons, blogging is vital in the digital landscape, serving as a powerful tool for individuals and businesses alike. Its importance can be viewed through various lenses—marketing, personal expression, education, and engagement. Here&#8217;s why blogging continues to be significant:</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-130 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Enhances Search Engine Optimization (SEO)</h3></div><div class=\"fusion-text fusion-text-120\"><p>Blogs provide a platform to regularly publish fresh content, incorporate keywords, and engage users—factors that search engines like Google favor when ranking websites. This increased visibility helps attract more visitors to your site, improving organic search rankings and driving traffic.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-131 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Builds Credibility and Authority</h3></div><div class=\"fusion-text fusion-text-121\"><p>Websites that rank higher in search results are often perceived as more credible and authoritative on the subject matter. You can establish your site as a go-to resource in your niche by consistently publishing well-researched, informative content. This credibility attracts more visitors and can lead to higher engagement and conversion rates.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-132 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Fosters Engagement and Community Building</h3></div><div class=\"fusion-text fusion-text-122\"><p>Blogs create a space for interaction through comments, shares, and discussions, enabling you to engage directly with your audience. This interaction can foster a sense of community, encourage loyalty, and provide valuable feedback from your readers. Here is a list of 30 <a href=\"https://blog.hubspot.com/website/avada-theme\" target=\"_self\" rel=\"noopener noreferrer\">websites that use Avada</a> effectively; many have dedicated blogs. </p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-133 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Enables Personal Expression and Sharing of Passions</h3></div><div class=\"fusion-text fusion-text-123\"><p>For individuals, blogging offers a platform to express thoughts, share experiences, or delve into hobbies and passions. It&#8217;s a form of creative expression that connects like-minded individuals and provides a sense of fulfillment.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-134 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Educational Resource</h3></div><div class=\"fusion-text fusion-text-124\"><p>Blogs serve as a valuable educational resource, offering tutorials, how-tos, and in-depth analyses on a wide range of topics. For readers seeking to learn or expand their knowledge, blogs are an accessible and free source of information.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-135 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Supports Content Marketing Strategies</h3></div><div class=\"fusion-text fusion-text-125\"><p>Blog posts are vital to any content marketing strategy to engage, inform, and convert your target audience. SEO helps ensure that your content marketing efforts reach as wide an audience as possible. By aligning your blog content with your target audience&#8217;s interests and search behaviors, you can attract more qualified leads to your site.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-136 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Encourages Engagement and Shares</h3></div><div class=\"fusion-text fusion-text-126\"><p>Write content that you want to read and share. SEO-friendly content is informative, relevant, and valuable to readers. Such content is more likely to be shared and linked to other websites across social media platforms. These shares and backlinks drive additional traffic and boost your site&#8217;s SEO, creating a virtuous growth cycle.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-137 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Long-Term Results</h3></div><div class=\"fusion-text fusion-text-127\"><p>Unlike paid advertising, the benefits of SEO are long-lasting. Content that ranks well can continue to attract organic traffic for months or even years after it&#8217;s published, providing a sustained increase in website visitors without the ongoing costs associated with PPC or ads. </p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-138 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Improves Conversion Rates</h3></div><div class=\"fusion-text fusion-text-128\"><p>Addressing the needs and questions of your readers will lead to a better understanding of your target audience. This approach helps improve conversion rates, whether your goal is to sell products, gather sign-ups, or encourage other actions on your site.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-title title fusion-title-139 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:24;line-height:1.33;\">Helps Gather Insights about Your Audience</h3></div><div class=\"fusion-text fusion-text-129\"><p>SEO tools and data analytics provide valuable data about who visits your site, what they look for, and how they interact with your content. This information can shape your Blogging strategy, helping you create more content your audience is looking for and optimize your site for better engagement and lead generation.</p>\n</div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"></div><div class=\"fusion-title title fusion-title-140 fusion-sep-none fusion-title-text fusion-title-size-two\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:capitalize;--fontSize:32;line-height:1.25;\">To  Blog Effectively, Formulate a Strategy</h2></div><div class=\"fusion-text fusion-text-130\"><p>Why is a strategy important? To gain a competitive advantage, optimize your workflow, improve financial performance, and address future growth. It involves identifying long-term or overall aims and interests and the means to accomplish them, considering the resources available, the external and internal environment, and potential obstacles or challenges to formulate compelling content that will keep your audience engaged.</p>\n</div><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-46 hover-type-none\"><img decoding=\"async\" width=\"1500\" height=\"600\" alt=\"Writing Blog posts\" title=\"Writing Blog posts\" src=\"https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter.jpg\" class=\"img-responsive wp-image-893436\" srcset=\"https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter-200x80.jpg 200w, https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter-400x160.jpg 400w, https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter-600x240.jpg 600w, https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter-800x320.jpg 800w, https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter-1200x480.jpg 1200w, https://avada.com/wp-content/uploads/2024/02/seo-post-typewriter.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1500px\" /></span></div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:10px;width:100%;\"></div><div class=\"fusion-text fusion-text-131\"><p>Here&#8217;s a bird&#8217;s eye view approach to crafting blog posts that resonate with readers and perform well on search engines.</p>\n</div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-44 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-pen-fancy fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Do Research on Your Competitors:</strong> Drawing up a list of your well-established competitors can be a rich source of inspiration. Observing popular and highly acclaimed blogs offers valuable lessons on the strategies and execution that have enhanced their credibility. The aim here is not to imitate these elements directly but to deepen your understanding of what aspects readers value in a high-quality blog.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-pen-fancy fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><strong>Deliver Engaging Blog Content:</strong> When writing a <a href=\"https://avada.com/documentation/displaying-blog-posts-on-your-site/\" target=\"_self\" rel=\"noopener noreferrer\">blog post</a>, thinking beyond just sharing information is essential. You are creating a piece that needs to connect with your audience and be found easily through search engines. This is where the art of SEO comes into play.</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-pen-fancy fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Start with a Strong Foundation:</strong> The first step in this process involves understanding and integrating keywords. These are the terms that your target audience is typing into search engines. Weaving these keywords naturally into your blog post is crucial. Overusing keywords can make your content sound unnatural and even penalize your SEO efforts.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-pen-fancy fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\"><strong>Leverage Avada for Design and SEO:</strong> With its extensive array of <a href=\"https://avada.com/elements/\" target=\"_self\" rel=\"noopener noreferrer\">Design Elements</a>, Avada enhances the SEO potential of your blog post content. Adding a <a href=\"https://avada.com/element/blog/\" target=\"_self\" rel=\"noopener noreferrer\">blog section</a> to an existing site or setting up a <a href=\"https://avada.com/documentation/how-blogs-work-in-avada/\" target=\"_self\" rel=\"noopener noreferrer\">dedicated Blogging site</a> with Avada is straightforward. The theme ensures that your site is responsive, adapting seamlessly to different devices &#8211; a critical factor in SEO. 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Avada simplifies this process. Remember to include alt text for images, describing what is in the image. This is important for SEO as it helps search engines understand the content of the images and improves accessibility.</p>\n</div></li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-pen-fancy fal\" aria-hidden=\"true\"></i></span><div class=\"fusion-li-item-content\">\n<p><strong>Utilize Internal Linking:</strong> Linking to other relevant posts on your website keeps readers engaged and helps search engines understand and rank your content. 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Reaching this phase of the release cycle is an important milestone. Check out what\'s coming in this release and how to get involved.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Lauren Stein\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:9625:\"\n<p>The second release candidate (RC2) for WordPress 6.5 is ready!&nbsp;</p>\n\n\n\n<p><strong>This version of the WordPress software is under development</strong>.<strong> Please do not install, run, or test this version of WordPress on production or mission-critical websites.</strong> Instead, it’s recommended that you evaluate RC2 on a test server and site.</p>\n\n\n\n<p>While release candidates are considered ready for release, testing remains crucial to ensure that everything in WordPress 6.5 is the best it can be.</p>\n\n\n\n<p>You can test WordPress 6.5 RC2 in four ways:</p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Plugin</th><td>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href=\"https://wordpress.org/wordpress-6.5-RC2.zip\">RC2 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href=\"https://make.wordpress.org/cli/\">WP-CLI</a> command:<br><code>wp core update --version=6.5-RC</code>2</td></tr><tr><th>WordPress Playground</th><td>Use the <a href=\"https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20[%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20]%20%7D\">6.5 RC2 WordPress Playground instance</a> (available within 35 minutes after the release is ready) to test the software directly in your browser without the need for a separate site or setup.</td></tr></tbody></table></figure>\n\n\n\n<p>The current target for the WordPress 6.5 release is <strong>March 26, 2024</strong>. That’s a mere two weeks away! Get an overview of the <a href=\"https://make.wordpress.org/core/6-5/\">6.5 release cycle</a>, and check the <a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a> for <a href=\"https://make.wordpress.org/core/tag/6-5/\">6.5-related posts</a> in the coming weeks for further details.</p>\n\n\n\n<h2 class=\"wp-block-heading\">What to expect in WordPress 6.5 RC2</h2>\n\n\n\n<p>Thanks to the many contributors testing up to this point, this release includes approximately 20 bug fixes for the Editor and 30+ <a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=03%2F05%2F2024..03%2F12%2F2024&amp;resolution=fixed&amp;milestone=6.5&amp;col=id&amp;col=summary&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">tickets for WordPress Core</a>. For more technical information related to issues addressed since RC1, you can browse the following links:&nbsp;</p>\n\n\n\n<ul>\n<li><a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-03-05&amp;until=2024-03-12\">GitHub commits for 6.5</a> since March 5</li>\n\n\n\n<li><a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=03%2F05%2F2024..03%2F12%2F2024&amp;resolution=fixed&amp;milestone=6.5&amp;col=id&amp;col=summary&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">Closed Trac tickets</a> since March 5</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\">Update on content overrides for synced patterns</h3>\n\n\n\n<p>As synced patterns evolve and improve, every enhancement must continue to provide the best experience possible. With this in mind, WordPress 6.5 <a href=\"https://make.wordpress.org/core/2024/03/07/unblocking-wp6-5-font-library-and-synced-pattern-overrides/\">will not include the ability to override content in synced patterns</a>. This allows more time for feedback and testing to ensure it can really shine. Expect this feature to debut in the next major release!</p>\n\n\n\n<h2 class=\"wp-block-heading\">Contribute to this release</h2>\n\n\n\n<p>WordPress is open source software made possible by a passionate community of people collaborating on and contributing to its development. The resources below outline various ways you can help the world’s most popular open source web platform, regardless of your technical expertise.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Get involved in testing</h3>\n\n\n\n<p>Testing for issues is critical to ensuring WordPress is performant and stable. It’s also a meaningful way for anyone to contribute. <a href=\"https://make.wordpress.org/test/2024/02/28/help-test-wordpress-beta-3/\">This detailed guide</a> will walk you through testing features in WordPress 6.5. For those new to testing, follow <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1\">this general testing guide</a> for more details on getting set up.</p>\n\n\n\n<p>If you encounter an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> of the support forums or directly to <a href=\"https://core.trac.wordpress.org/newticket\">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general? Follow along with the <a href=\"https://make.wordpress.org/test/\">testing initiatives in Make Core</a> and join the <a href=\"https://wordpress.slack.com/messages/core-test/\">#core-test channel</a> on <a href=\"https://wordpress.slack.com/\">Making WordPress Slack</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Search for vulnerabilities</h3>\n\n\n\n<p>From now until the final release candidate of WordPress 6.5 (scheduled for March 19), the <a href=\"https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/\">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href=\"https://hackerone.com/wordpress\">HackerOne page</a> and in the <a href=\"https://wordpress.org/about/security/\">security white paper</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Update your theme or plugin</h3>\n\n\n\n<p>For plugin and theme authors, your products play an integral role in extending the functionality and value of WordPress for all users.&nbsp;</p>\n\n\n\n<p>Thanks for continuing to test your themes and plugins with the WordPress 6.5 beta releases. With RC1, you’ll want to conclude your testing and update the <em>“Tested up to”</em> version in your <a href=\"https://developer.wordpress.org/plugins/wordpress-org/how-your-readme-txt-works/\">plugin’s readme file</a> to 6.5.</p>\n\n\n\n<p>If you find compatibility issues, please post detailed information to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">support forum</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Help translate WordPress</h3>\n\n\n\n<p>Do you speak a language other than English? ¿Español? Français? Русский? 日本? हिन्दी? বাংলা? You can <a href=\"https://translate.wordpress.org/projects/wp/dev/\">help translate WordPress into more than 100 languages</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Release the haiku</h2>\n\n\n\n<p>RC2, a bridge,<br>From development to launch,<br>One more step forward.<br>&#8211; <em>submitted by <a href=\'https://profiles.wordpress.org/huzaifaalmesbah/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>huzaifaalmesbah</a></em></p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\"https://profiles.wordpress.org/dansoschin/\">@dansoschin</a></em>, <a href=\"https://profiles.wordpress.org/get_dave/\">@get_dave</a>, and <a href=\"https://profiles.wordpress.org/audrasjb/\">@audrasjb</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17053\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"Highlights from WordCamp Asia 2024\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"https://wordpress.org/news/2024/03/highlights-from-wordcamp-asia-2024/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 09 Mar 2024 13:39:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:6:\"Events\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"WordCamp\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17064\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:268:\"Over 1,300 attendees gathered at the Taipei International Convention Center in Taiwan for WordCamp Asia 2024. The three-day event emerged as a vibrant celebration showcasing the collaboration, diversity, and innovation that drive the world\'s most popular web platform.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Reyes Martínez\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7224:\"\n<p>Over 1,300 attendees gathered at the Taipei International Convention Center in Taiwan for <a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia 2024</a>. This three-day event emerged as a vibrant celebration showcasing the collaboration, diversity, and innovation that drive the world&#8217;s most popular web platform.</p>\n\n\n\n<p>The Asian WordPress flagship event started with a dedicated Contributor Day, followed by two days of engaging talks, panels, hands-on workshops, and networking. Notable guests, including WordPress Cofounder <a href=\"https://profiles.wordpress.org/matt/\">Matt Mullenweg</a> and Executive Director <a href=\"https://profiles.wordpress.org/chanthaboune/\">Josepha Haden Chomphosy</a>, joined the diverse lineup of <a href=\"https://asia.wordcamp.org/2024/speakers/\">speakers</a>. Popular topics featured cutting-edge web technologies and trends, use cases, open source dynamics, and more. WordPress enthusiasts seized the opportunity to gain insights from international and local industry experts and to learn about the project&#8217;s future.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Converting walled gardens into community gardens</h2>\n\n\n\n<p>On March 8, Josepha Haden Chomphosy <a href=\"https://www.youtube.com/live/UK7FnaEeTrU?si=0H6eEEijj4tDWm_t&amp;t=30830\">took the stage</a> for an insightful journey comparing and contrasting the “walled” and “community” gardens in software ecosystems, drawing an analogy between closed and open source platforms. After exploring both concepts, she posed an important question to the audience.</p>\n\n\n\n<div style=\"height:2px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>What would it take for someone to move from a walled garden to a community garden?</p>\n</blockquote>\n\n\n\n<div style=\"height:2px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<p>Open source software, symbolized by community gardens, represents freedom from copyright restrictions and usage limitations. Unlike proprietary software (described as walled gardens), the core value lies in long-term empowerment, giving people control and ownership of their digital presence.</p>\n\n\n\n<p>Acknowledging the longstanding values held by WordPress and its open source community for two decades, Josepha focused on the importance of caring for foundations that make us strong, managing what distracts us, and nurturing growth by embracing new opportunities. She celebrated the strengths of the WordPress community and how its shared ethos furthers a thriving ecosystem.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=1024%2C576&#038;ssl=1\" alt=\"Slide from Josepha Haden Chomphosy\'s presentation showing colorful flowers on a blue background and the quote, &quot;To plant a garden is to believe in tomorrow&quot; by Audrey Hepburn.\" class=\"wp-image-17066\" srcset=\"https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=1024%2C576&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=300%2C169&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=768%2C432&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=1536%2C864&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=2048%2C1152&amp;ssl=1 2048w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" /></figure>\n\n\n\n<p>Quoting artist and activist Audrey Hepburn, Josepha expressed that, much like a community garden, the power of contributions—whether through time, knowledge, or product use— sustains and maintains shared spaces like WordPress.</p>\n\n\n\n<p>In the <a href=\"https://www.youtube.com/live/UK7FnaEeTrU?si=pjg0nkwla-d7mP69&amp;t=32274\">Q&amp;A portion</a> of her presentation, Josepha addressed inquiries about community involvement and contributions. Highlighted resources included the <a href=\"https://jobs.wordpress.net/\">WordPress job board</a> for opportunities within the ecosystem and the <a href=\"https://wordpress.org/data-liberation/\">Data Liberation</a> project, emphasizing its role in fostering a more open web and helping the transition out of proprietary platforms.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Q&amp;A with Matt Mullenweg</h2>\n\n\n\n<p>WordCamp Asia concluded with a live audience Q&amp;A session featuring WordPress Cofounder Matt Mullenweg. Attendees gained insights into the future of WordPress, including ongoing projects like <a href=\"https://wordpress.org/data-liberation/\">Data Liberation</a>, <a href=\"https://make.wordpress.org/community/handbook/wordcamp-organizer/first-steps/inclusive-and-welcoming-events/community-inclusion-initiatives/\">community inclusion initiatives</a>, artificial intelligence (AI), and more.</p>\n\n\n\n<p>The atmosphere was filled with excitement when Matt revealed that this year’s State of the Word will take place in Tokyo, Japan, on December 16, 2024.</p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe class=\"youtube-player\" width=\"600\" height=\"338\" src=\"https://www.youtube.com/embed/EOF70YJLC5U?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"></iframe>\n</div></figure>\n\n\n\n<p>Additional questions from this session will be addressed in an upcoming post on the <a href=\"https://make.wordpress.org/project/\">Make WordPress Project blog</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Stay connected</h2>\n\n\n\n<p><a href=\"https://events.wordpress.org/\">WordPress events</a> enable technologists, open source enthusiasts, and community members around the globe to meet, share ideas, and collaborate to drive WordPress and the open web forward.</p>\n\n\n\n<p>Don’t forget to mark your calendars for <a href=\"https://europe.wordcamp.org/2024/\">WordCamp Europe</a> (Torino, Italy), <a href=\"https://us.wordcamp.org/2024/\">WordCamp US</a> (Portland, Oregon, United States), and next year’s <a href=\"https://asia.wordcamp.org/2025/\">WordCamp Asia</a> in Manila, Philippines!</p>\n\n\n\n<p><em>Thank you to the <a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia</a> organizers, volunteers, and sponsors who made this event possible, and to <a href=\'https://profiles.wordpress.org/angelasjin/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>angelasjin</a>, <a href=\'https://profiles.wordpress.org/dansoschin/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>dansoschin</a>, <a href=\'https://profiles.wordpress.org/eidolonnight/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>eidolonnight</a>, <a href=\'https://profiles.wordpress.org/bjmcsherry/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>bjmcsherry</a> for collaborating on this post.</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17064\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"The Month in WordPress – February 2024\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"https://wordpress.org/news/2024/03/the-month-in-wordpress-february-2024/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 06 Mar 2024 13:20:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:18:\"Month in WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:18:\"month in wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17030\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:358:\"February saw significant progress towards the upcoming WordPress 6.5 release and final preparations for WordCamp Asia. The results of the annual WordPress survey were released, and discussions began on the next steps for the Data Liberation project. Read on for the latest happenings in the WordPress space. Get ready for WordCamp Asia The stage is [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Reyes Martínez\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:12369:\"\n<p>February saw significant progress towards the upcoming WordPress 6.5 release and final preparations for WordCamp Asia. The results of the annual WordPress survey were released, and discussions began on the next steps for the Data Liberation project. Read on for the latest happenings in the WordPress space.</p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">Get ready for WordCamp Asia</h2>\n\n\n\n<p>The stage is ready for the first WordPress flagship event of the year in Taipei, Taiwan. WordCamp Asia 2024 will kick off on March 7, promising three days of learning, networking, and inspiration.</p>\n\n\n\n<p><a href=\"https://asia.wordcamp.org/2024/schedule/\">This year’s schedule</a> features an extensive lineup of speakers, including guests <a href=\"https://asia.wordcamp.org/2024/speaker/josepha-haden-chomphosy/\">Josepha Haden Chomphosy</a>, <a href=\"https://asia.wordcamp.org/2024/speaker/ben-thompson/\">Ben Thompson</a>, <a href=\"https://asia.wordcamp.org/2024/speaker/noel-tock/\">Noel Tock</a>, and <a href=\"https://asia.wordcamp.org/2024/speaker/ju-chun-ko/\">JU-CHUN KO</a>. To conclude the summit, attendees can engage with WordPress co-founder <a href=\"https://asia.wordcamp.org/2024/speaker/matt-mullenweg/\">Matt Mullenweg</a> in a Q&amp;A session. <a href=\"https://wordpress.org/news/2024/03/wordcamp-asia-2024-qa-with-matt-mullenweg/\">Find out how to submit your questions</a>.</p>\n\n\n\n<p>Can’t make it to Taipei? Watch the event live stream on the <a href=\"https://www.youtube.com/wordpress\">WordPress YouTube channel</a>.</p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<a class=\"wp-block-jetpack-podcast-player jetpack-podcast-player__direct-link\" href=\"https://wordpress.org/news/2023/10/episode-64-patterns-in-wordpress/\">https://wordpress.org/news/2023/10/episode-64-patterns-in-wordpress/</a>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">Countdown to WordPress 6.5</h2>\n\n\n\n<p>WordPress 6.5 is on track for its much-anticipated release on March 26. Following last month’s beta releases, the <a href=\"https://wordpress.org/news/2024/03/wordpress-6-5-release-candidate-1/\">first release candidate (RC1)</a> is now available for testing—marking another milestone in the development cycle.</p>\n\n\n\n<p>This major release will add finesse and fine-tuning to how you control your site-building experience, with lots to explore specifically for developers. Get a detailed overview of highlighted features in the <a href=\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-1/\">Beta 1 announcement</a>.</p>\n\n\n\n<blockquote class=\"wp-block-quote has-extra-large-font-size is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Stay on top of the latest updates in WordPress development with <a href=\"https://developer.wordpress.org/news/2024/02/10/whats-new-for-developers-february-2024/\">February’s edition of What’s New for Developers?</a></p>\n</blockquote>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">New in the Gutenberg plugin</h2>\n\n\n\n<p>Two new versions of Gutenberg shipped in February:</p>\n\n\n\n<ul>\n<li><a href=\"https://make.wordpress.org/core/2024/02/14/whats-new-in-gutenberg-17-7-14th-february/\"><strong>Gutenberg 17.7</strong></a> introduced multiple performance improvements, refinements to the link control UI, and shadow support for more blocks, among other notable highlights.</li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/28/whats-new-in-gutenberg-17-8-28-february/\"><strong>Gutenberg 17.8</strong></a> focused on stability updates. New features included a grid layout variation for the Group block, bulk export of patterns, and the ability to browse and try alternative templates from the editor’s sidebar.</li>\n</ul>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-off-white-2-background-color has-background\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;grid-template-columns:57% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https://make.wordpress.org/core/2024/02/10/core-editor-improvement-power-in-the-details/\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=1024%2C576&#038;ssl=1\" alt=\"Decorative blue background with text &quot;Core Editor Improvement: Power in the Details.&quot;\" class=\"wp-image-17031 size-full\" srcset=\"https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=1024%2C576&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=300%2C169&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=768%2C432&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=1536%2C864&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2024/03/Core-Editor-Improvement-Power-in-the-Details-Featured-Image.png?resize=2048%2C1152&amp;ssl=1 2048w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" /></a></figure><div class=\"wp-block-media-text__content\">\n<p>Beyond major features, many small yet mighty updates are coming in WordPress 6.5 that will make a big difference in your WordPress experience. <a href=\"https://make.wordpress.org/core/2024/02/10/core-editor-improvement-power-in-the-details/\">Read more »</a></p>\n</div></div>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">Team updates</h2>\n\n\n\n<ul>\n<li><a href=\"https://wordpress.org/news/2024/02/2023-annual-survey-results-and-next-steps/\">Results of the 2023 annual WordPress survey</a> were announced last month.</li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/19/data-liberation-next-steps/\">An update on the Data Liberation project</a> informs the next steps of this initiative and how to contribute to current conversations.</li>\n\n\n\n<li>The Community team shared <a href=\"https://make.wordpress.org/community/2024/02/09/2023-wordpress-meetup-survey-key-findings/\">key findings from the 2023 WordPress meetup survey</a>.</li>\n\n\n\n<li><a href=\"https://make.wordpress.org/community/2024/02/16/contributor-mentorship-program-second-cohort-2024-q1/\">Meet the new cohort</a> of the Contributor Mentorship Program.</li>\n\n\n\n<li>The Photos team posted <a href=\"https://make.wordpress.org/photos/2024/02/02/alt-text-for-wordpress-photos/\">recommendations for improving alternative texts</a> when submitting images to the Photo Directory.</li>\n\n\n\n<li>Following discussions on the evolution of the Outreach Program, a <a href=\"https://make.wordpress.org/core/2024/02/27/connect-with-the-github-outreach-group-to-request-feedback-or-further-testing/\">new outreach group</a> has been created on GitHub. This group will provide expertise and feedback to those seeking additional testing or perspectives on a new feature or solution.</li>\n\n\n\n<li>Core team members introduced the <a href=\"https://make.wordpress.org/core/2024/02/22/introducing-the-wordpress-core-trac-sustainability-focus/\">WordPress Core Trac Sustainability Focus</a>, a part of the Sustainability team&#8217;s effort to enhance the sustainability of the WordPress codebase.</li>\n\n\n\n<li>A new release of WP-CLI is <a href=\"https://make.wordpress.org/cli/2024/02/08/wp-cli-v2-10-0-release-notes/\">now available</a>.</li>\n\n\n\n<li>Learn WordPress is regularly updated with new tutorials, online workshops, and more learning resources. <a href=\"https://learn.wordpress.org/learn-wordpress-newsletter-march-2024/\">Check out what’s new</a>.</li>\n\n\n\n<li>The latest edition of People of WordPress features <a href=\"https://wordpress.org/news/2024/02/people-of-wordpress-sunita-rai/\">Sunita Rai</a>, a content marketer and volunteer translator from Nepal.</li>\n</ul>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<a class=\"wp-block-jetpack-podcast-player jetpack-podcast-player__direct-link\" href=\"https://wordpress.org/news/2023/10/episode-64-patterns-in-wordpress/\">https://wordpress.org/news/2023/10/episode-64-patterns-in-wordpress/</a>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">Requests for feedback and testing</h2>\n\n\n\n<ul>\n<li><a href=\"https://wordpress.org/news/2024/03/wordpress-6-5-release-candidate-1/\">Your help testing WordPress 6.5</a> is key to ensuring everything in this release is the best it can be. New to testing? <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1/\">Read this post</a> for more details on getting set up.</li>\n\n\n\n<li>The Training team is discussing <a href=\"https://make.wordpress.org/training/2024/02/20/discussion-bringing-accessibility-first-approaches-into-content-development/\">how to bring accessibility-first approaches</a> into their content creation and processes. Feedback is open until March 9.</li>\n\n\n\n<li><a href=\"https://make.wordpress.org/updates/2024/02/27/mobile-team-update-february-26th-2/\">Version 24.3</a> of the WordPress mobile app for iOS and Android is ready for testing.</li>\n</ul>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<h2 class=\"wp-block-heading\">WordPress events</h2>\n\n\n\n<ul>\n<li>WordCamp Europe 2024 is <a href=\"https://europe.wordcamp.org/2024/call-for-photographers-is-now-open/\">looking for photographers</a>.</li>\n\n\n\n<li>The WordPress Kerala Photo Festival wrapped up with great success. The event received over <a href=\"https://wordpress.org/photos/t/wpkeralaphotos/\">1,500 images</a> from 163 participants, contributing to the Photo Directory passing the 15,000 photo milestone. Winners were announced <a href=\"https://events.wordpress.org/kerala/2024/photo-festival/winners-of-the-kerala-wordpress-photo-festival/\">in this post</a>.</li>\n\n\n\n<li>Don’t miss these other WordPress events happening soon:\n<ul>\n<li><img src=\"https://s.w.org/images/core/emoji/15.0.3/72x72/1f1e8-1f1f7.png\" alt=\"🇨🇷\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" /> <a href=\"https://events.wordpress.org/sanjose/2024/women-wordpress-day/\">Women WordPress Day</a>, Costa Rica, on March 8</li>\n\n\n\n<li><img src=\"https://s.w.org/images/core/emoji/15.0.3/72x72/1f1e8-1f1ed.png\" alt=\"🇨🇭\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" /> <a href=\"https://events.wordpress.org/switzerland/2024/community-day/\">Switzerland Community Day</a> on March 23</li>\n\n\n\n<li><img src=\"https://s.w.org/images/core/emoji/15.0.3/72x72/1f1ea-1f1f8.png\" alt=\"🇪🇸\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" /> <a href=\"https://torrelodones.wordcamp.org/2024/\">WordCamp Torrelodones</a>, Spain, on March 23-24</li>\n</ul>\n</li>\n\n\n\n<li>Find out more local events or apply to organize one on the <a href=\"https://events.wordpress.org/\">Events page</a>.</li>\n</ul>\n\n\n\n<div style=\"height:1px\" aria-hidden=\"true\" class=\"wp-block-spacer\"></div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" />\n\n\n\n<p><em><strong>Have a story we should include in the next issue of The Month in WordPress? Fill out </strong></em><a href=\"https://make.wordpress.org/community/month-in-wordpress-submissions/\"><strong><em>this quick form</em></strong></a><em><strong> to let us know.</strong></em></p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\">Subscribe to WordPress News</h3>\n\n\n\n<p>Join other subscribers and receive WordPress news directly in your inbox.</p>\n\n\n<div class=\"wp-block-jetpack-subscriptions__supports-newline is-style-split wp-block-jetpack-subscriptions\">\n		<div>\n			<div>\n				<div>\n					<p >\n						<a href=\"https://wordpress.org/news/?post_type=post&#038;p=17030\" style=\"font-size: 16px;padding: 15px 23px 15px 23px;margin: 0px; margin-left: 10px;border-radius: 0px;border-width: 1px; background-color: #113AF5; color: #FFFFFF; text-decoration: none; white-space: nowrap; margin-left: 0\">Subscribe</a>\n					</p>\n				</div>\n			</div>\n		</div>\n	</div></div>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17030\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"WordPress 6.5 Release Candidate 1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2024/03/wordpress-6-5-release-candidate-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 05 Mar 2024 16:26:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:3:\"6.5\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:8:\"releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17008\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:185:\"WordPress 6.5 RC1 is ready for download and testing. Reaching this phase of the release cycle is an important milestone. Check out what\'s coming in this release and how to get involved.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Lauren Stein\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:11482:\"\n<p>The first release candidate (RC1) for WordPress 6.5 is ready for download and testing!</p>\n\n\n\n<p><strong>This version of the WordPress software is under development</strong>.<strong> Please do not install, run, or test this version of WordPress on production or mission-critical websites.</strong> Instead, it’s recommended that you evaluate RC1 on a test server and site.</p>\n\n\n\n<p>Reaching this phase of the release cycle is an important milestone. While release candidates are considered ready for release, testing remains crucial to ensure that everything in WordPress 6.5 is the best it can be.</p>\n\n\n\n<p>You can test WordPress 6.5 RC1 in four ways:</p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Plugin</th><td>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href=\"https://wordpress.org/wordpress-6.5-RC1.zip\">RC1 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href=\"https://make.wordpress.org/cli/\">WP-CLI</a> command:<br><code>wp core update --version=6.5-RC1</code></td></tr><tr><th>WordPress Playground</th><td>Use the <a href=\"https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20[%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20]%20%7D\">6.5 RC1 WordPress Playground instance</a> (available within 35 minutes after the release is ready) to test the software directly in your browser without the need for a separate site or setup.</td></tr></tbody></table></figure>\n\n\n\n<p>The current target for the WordPress 6.5 release is <strong>March 26, 2024</strong>. Get an overview of the <a href=\"https://make.wordpress.org/core/6-5/\">6.5 release cycle</a>, and check the <a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a> for <a href=\"https://make.wordpress.org/core/tag/6-5/\">6.5-related posts</a> in the coming weeks for further details.</p>\n\n\n\n<h2 class=\"wp-block-heading\">What&#8217;s in WordPress 6.5 RC1?</h2>\n\n\n\n<p>Thanks to the many contributors testing up to this point, this release includes more than 20 bug fixes for the Editor and more than 40 <a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F27%2F2024..03%2F05%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">tickets for WordPress Core</a>.</p>\n\n\n\n<p>Get a recap of WordPress 6.5’s highlighted features in the <a href=\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-1/\">Beta 1 announcement</a>. For more technical information related to issues addressed since Beta 3, you can browse the following links:</p>\n\n\n\n<ul>\n<li><a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-02-27&amp;until=2024-03-05\">GitHub commits for 6.5</a> since February 27</li>\n\n\n\n<li><a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F27%2F2024..03%2F05%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">Closed Trac tickets</a> since February 27</li>\n</ul>\n\n\n\n<p>Want to look deeper into the details and technical notes for this release? These recent posts cover some of the latest updates:</p>\n\n\n\n<ul>\n<li><a href=\"https://make.wordpress.org/core/2024/03/05/introducing-plugin-dependencies-in-wordpress-6-5/\" data-type=\"link\" data-id=\"https://make.wordpress.org/core/2024/03/05/introducing-plugin-dependencies-in-wordpress-6-5/\">Introducing Plugin Dependencies in WordPress 6.5</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/03/05/unification-of-the-site-and-post-editors-in-6-5/\" data-type=\"link\" data-id=\"https://make.wordpress.org/core/2024/03/05/unification-of-the-site-and-post-editors-in-6-5/\">Unification of the Site and Post Editors in 6.5</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/03/04/updates-to-the-html-api-in-6-5/\" data-type=\"link\" data-id=\"https://make.wordpress.org/core/2024/03/04/updates-to-the-html-api-in-6-5/\">Updates to the HTML API in 6.5</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/03/04/interactivity-api-dev-note/\" data-type=\"link\" data-id=\"https://make.wordpress.org/core/2024/03/04/interactivity-api-dev-note/\">Interactivity API in 6.5</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/27/i18n-improvements-6-5-performant-translations/\">I18N Improvements in 6.5 (Performant Translations)</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/23/wordpress-6-5-adds-avif-support/\">WordPress 6.5 adds AVIF support</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/10/core-editor-improvement-power-in-the-details/\">Core Editor Improvement: Power in the Details</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/01/22/core-editor-improvement-robust-revisions-in-the-site-editor/\">Core Editor Improvement: Robust Revisions in the Site Editor</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/tag/dev-notes-6-5/\">All 6.5-related developer notes</a></li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">How you can contribute</h2>\n\n\n\n<p>WordPress is open source software made possible by a passionate community of people collaborating on and contributing to its development. The resources below outline various ways you can help the world’s most popular open source web platform, regardless of your technical expertise.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Get involved in testing</h3>\n\n\n\n<p>Testing for issues is critical to ensuring WordPress is performant and stable. It’s also a meaningful way for anyone to contribute. <a href=\"https://make.wordpress.org/test/2024/02/28/help-test-wordpress-beta-3/\">This detailed guide</a> will walk you through testing features in WordPress 6.5. For those new to testing, follow <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1\">this general testing guide</a> for more details on getting set up.</p>\n\n\n\n<p>If you encounter an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> of the support forums or directly to <a href=\"https://core.trac.wordpress.org/newticket\">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general? Follow along with the <a href=\"https://make.wordpress.org/test/\">testing initiatives in Make Core</a> and join the <a href=\"https://wordpress.slack.com/messages/core-test/\">#core-test channel</a> on <a href=\"https://wordpress.slack.com/\">Making WordPress Slack</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Search for vulnerabilities</h3>\n\n\n\n<p>From now until the final release candidate of WordPress 6.5 (scheduled for March 19), the <a href=\"https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/\">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href=\"https://hackerone.com/wordpress\">HackerOne page</a> and in the <a href=\"https://wordpress.org/about/security/\">security white paper</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Update your theme or plugin</h3>\n\n\n\n<p>For plugin and theme authors, your products play an integral role in extending the functionality and value of WordPress for all users.&nbsp;</p>\n\n\n\n<p>Thanks for continuing to test your themes and plugins with the WordPress 6.5 beta releases. With RC1, you’ll want to conclude your testing and update the <em>“Tested up to”</em> version in your <a href=\"https://developer.wordpress.org/plugins/wordpress-org/how-your-readme-txt-works/\">plugin’s readme file</a> to 6.5.</p>\n\n\n\n<p>If you find compatibility issues, please post detailed information to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">support forum</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Help translate WordPress</h3>\n\n\n\n<p>Do you speak a language other than English? ¿Español? Français? Русский? 日本? हिन्दी? বাংলা? You can <a href=\"https://translate.wordpress.org/projects/wp/dev/\">help translate WordPress into more than 100 languages</a>. This release milestone (RC1) also marks the <a href=\"https://make.wordpress.org/polyglots/handbook/glossary/#hard-freeze\">hard string freeze</a> point of the 6.5 release cycle.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Release the haiku</h2>\n\n\n\n<p>What’s this? RC1?<br>Three weeks left until it’s done.<br>Come and test. It’s fun!</p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\'https://profiles.wordpress.org/dansoschin/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>dansoschin</a>,</em> <em><a href=\'https://profiles.wordpress.org/courane01/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>courane01</a>, <a href=\'https://profiles.wordpress.org/hellosatya/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>hellosatya</a>, <a href=\'https://profiles.wordpress.org/huzaifaalmesbah/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>huzaifaalmesbah</a></em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17008\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:63:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"WordCamp Asia 2024: Q&amp;A with Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"https://wordpress.org/news/2024/03/wordcamp-asia-2024-qa-with-matt-mullenweg/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 04 Mar 2024 15:50:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:6:\"Events\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"WordCamp\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"WCAsia\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17015\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:261:\"WordCamp Asia 2024 is just a few days away—starting on March 7 in Taipei, Taiwan. This three-day summit will feature a distinguished lineup of speakers, numerous networking opportunities, and a closing Q&#38;A session with WordPress co-founder Matt Mullenweg.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Dan Soschin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3072:\"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"299\" src=\"https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=1024%2C299&#038;ssl=1\" alt=\"WordCamp Asia 2024\" class=\"wp-image-17016\" srcset=\"https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=1024%2C299&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=300%2C87&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=768%2C224&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=1536%2C448&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-logo.png?resize=2048%2C597&amp;ssl=1 2048w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" /></figure>\n\n\n\n<p>WordCamp Asia 2024 is just a few days away—starting on March 7 in Taipei, Taiwan. This unique three-day summit will feature a distinguished lineup of speakers, numerous networking opportunities, and a closing Q&amp;A experience with WordPress co-founder Matt Mullenweg. The live Q&amp;A session will be streamed for WordPress enthusiasts worldwide, beginning at 3:30 p.m. Taipei Standard Time (7:30 a.m. UTC) on Saturday, March 9, 2024.</p>\n\n\n\n<p>Watch the event live stream on the <a href=\"https://youtube.com/wordpress\">WordPress YouTube channel</a> or visit the <a href=\"https://asia.wordcamp.org/2024/\">event website</a> for more details.</p>\n\n\n\n<p><strong>What:</strong> Q&amp;A Session with Matt Mullenweg<br><strong>When: </strong>March 9, 2024 at 7:30 a.m. UTC (Start of live stream)<br><strong>Where: </strong><a href=\"https://asia.wordcamp.org/2024/location/\">Taipei International Convention Center<br></a><strong>Streaming: </strong><a href=\"https://youtube.com/wordpress\">Watch the live stream</a> on the WordPress YouTube channel.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Have a question for Matt?</h2>\n\n\n\n<p>If you want to participate, please submit your question via Slido from March 7 until about 6:00 a.m. UTC on Friday, March 8. <em>Slido is now closed.</em></p>\n\n\n\n<p>Given the expected volume of submitted questions, only some will be answered live, while others will be covered in a follow-up post published after the event on <a href=\"https://make.wordpress.org/project\">make.wordpress.org/project</a>.</p>\n\n\n\n<p>See you in-person and online on March 7!</p>\n\n\n\n<p>谢谢!</p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" />\n\n\n\n<p><em>Thank you to <a href=\'https://profiles.wordpress.org/rmartinezduque/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>rmartinezduque</a>, <a href=\'https://profiles.wordpress.org/eidolonnight/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>eidolonnight</a>, <a href=\'https://profiles.wordpress.org/cbringmann/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>cbringmann</a>, and <a href=\'https://profiles.wordpress.org/bjmcsherry/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>bjmcsherry</a> for reviewing this post.</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17015\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:61:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"WP Briefing: Episode 74: Kickstart (Or Level-Up) Your Contributor Journey\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:93:\"https://wordpress.org/news/2024/03/episode-74-kickstart-or-level-up-your-contributor-journey/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 04 Mar 2024 12:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:7:\"Podcast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:11:\"wp-briefing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://wordpress.org/news/?post_type=podcast&p=17007\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:447:\"Explore the impact you can make on WordPress without coding in this WordPress Briefing episode hosted by Executive Director Josepha Haden Chomphosy. She\'ll guide you through diverse non-coding contributions suitable for all skill levels, including content translation, photo submissions, event organization, and software testing. Listen and discover how you can enhance the WordPress community in ways that align with your interests and expertise.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"enclosure\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:3:{s:3:\"url\";s:51:\"https://wordpress.org/news/files/2024/03/WPB074.mp3\";s:6:\"length\";s:1:\"0\";s:4:\"type\";s:0:\"\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Brett McSherry\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:12311:\"\n<p>Explore the impact you can make on WordPress without coding in this WordPress Briefing episode hosted by Executive Director Josepha Haden Chomphosy. She&#8217;ll guide you through diverse non-coding contributions suitable for all skill levels, including content translation, photo submissions, event organization, and software testing. Listen and discover how you can enhance the WordPress community in ways that align with your interests and expertise.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Credits</h2>\n\n\n\n<p>Host: <a href=\"https://profiles.wordpress.org/chanthaboune/\">Josepha Haden Chomphosy</a><br>Editor: <a href=\"https://profiles.wordpress.org/dustinhartzler/\">Dustin Hartzler</a><br>Logo: <a href=\"https://profiles.wordpress.org/javiarce/\">Javier Arce</a><br>Production: <a href=\"https://profiles.wordpress.org/bjmcsherry/\">Brett McSherry</a>, <a href=\"https://profiles.wordpress.org/cbringmann/\">Chloé Bringmann</a><br>Song: Fearless First by Kevin MacLeod</p>\n\n\n\n<h2 class=\"wp-block-heading\">Show Notes</h2>\n\n\n\n<ul>\n<li><a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia 2024</a>\n<ul>\n<li><a href=\"https://asia.wordcamp.org/2024/contributor-day/\">Contributor Day</a></li>\n</ul>\n</li>\n\n\n\n<li><a href=\"https://wordpress.org/photos/\">WordPress Photo Directory</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/polyglots/\">Polyglots</a></li>\n\n\n\n<li><a href=\"https://wordpress.org/support/forums/\">WordPress Support Forums</a></li>\n\n\n\n<li><a href=\"https://events.wordpress.org/\">Upcoming WordPress Events</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/test/\">Make WordPress Testing</a></li>\n\n\n\n<li><a href=\"https://learn.wordpress.org/\">Learn WordPress</a></li>\n\n\n\n<li><strong>Small List of Big Things</strong>\n<ul>\n<li><a href=\"https://wordpress.org/news/2024/02/2023-annual-survey-results-and-next-steps/\" target=\"_blank\" rel=\"noreferrer noopener\">2023 Annual Survey Results and Next Steps</a>&nbsp; </li>\n\n\n\n<li><a href=\"https://make.wordpress.org/community/2024/01/22/proposal-pilot-program-to-test-gatherpress-on-the-wordpress-org-network-as-a-meetup-alternative/\" target=\"_blank\" rel=\"noreferrer noopener\">Gather Press Pilot Program</a>&nbsp;</li>\n</ul>\n</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">Transcripts</h2>\n\n\n\n<p>[00:00:00]&nbsp;<strong>Josepha:</strong>&nbsp;Hello, everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress open source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks. I&#8217;m your host, Josepha Haden Chomphosy. Here we go.&nbsp;</p>\n\n\n\n<p>[00:00:29] (Intro music)&nbsp;</p>\n\n\n\n<p>[00:00:40]&nbsp;<strong>Josepha:</strong> At the end of this week, WordCamp Asia is happening. It&#8217;s one of our largest events dedicated to WordPress, and it will cover a wide range of topics. From advanced concepts like running thriving businesses to more beginner things like building your first theme, there is bound to be something for you at this event.</p>\n\n\n\n<p>For folks who have the opportunity to attend in person, you might also be going to your first-ever Contributor Day. Now, as much as I want there to be something for everyone there, I recognize that it&#8217;s a little more frenetic than your average WordPress event. It&#8217;s not any less welcoming than the event that has like a schedule and, tracks, and rooms.</p>\n\n\n\n<p>[00:01:19] <strong>Josepha:</strong> But in my experience of any group of open source contributors, they get really excited when they are tackling problems together. And that&#8217;s most of what happens at a Contributor Day. It can make it a little difficult to see how you can join in. But never fear; the crew at the WordPress Briefing has you covered. We&#8217;ve got a couple of ways you can contribute immediately, no code required, and a handful of good next steps when you&#8217;re feeling comfortable and ready to level up.</p>\n\n\n\n<p>For total beginners, so you&#8217;ve got a WordPress site, or you know, you&#8217;re about to launch one. And you&#8217;re here to learn and meet people and hopefully find someone who answers the questions you feel too shy to mention in public.</p>\n\n\n\n<p>So these two ways of contribution are for you. First, you can contribute photos. WordPress has a photo directory for openly licensed photos, which are included in Openverse searches. Users can submit photographs to be used by folks all over the world. There are some basic guidelines, such as no faces or identifying characteristics. It can&#8217;t be overly edited or processed, but even photos taken on a smartphone are accepted. Because we understand that the best camera is the one you have on you.</p>\n\n\n\n<p>[00:02:30] <strong>Josepha</strong>: You can also contribute translations. If you speak a language other than English, you can visit <code>translate.WordPress.org</code> and help translate not only the WordPress software but also plugins, themes, and other parts of the WordPress project into your native language. Since more than half of all WordPress installations are in non-English languages, adding or improving translations is really impactful. We are actually at WordCamp Asia trialing a new self-serve translation day process. So that&#8217;s a great place to have a double impact.</p>\n\n\n\n<p>[00:03:03] <strong>Josepha:</strong> So those are your two completely code-free ways that you can contribute, completely beginner friendly ways to contribute at Contributor Day coming up later this week. And then for your next steps, so say that you&#8217;ve had your site for a while, you are an absolute expert in the admin, you&#8217;ve had to answer a few tough questions for yourself, you&#8217;ve watched a lot of tutorials, and so now you&#8217;re thinking of ways you can share that knowledge.</p>\n\n\n\n<p>[00:03:29] <strong>Josepha:</strong> Here are a few ways that you can exercise your new knowledge and really solidify it in your brain. </p>\n\n\n\n<p>Firstly, you can contribute help. Supporting other WordPress users is a great way to give back to WordPress. This can involve answering questions, providing guidance, or even providing the right resources to users. You can check out the WordPress support forums for more information, and they actually have a dedicated support team as well that works toward making sure that WordPress users have answers to the questions they are asking. You can head over to WordPress.org/support/forums and just pick an appropriate area for you, something that you are currently an expert in, and start answering questions. Start contributing.</p>\n\n\n\n<p>[00:04:10] <strong>Josepha:</strong> Second thing you can do is you can contribute patterns. So WordPress has a dedicated Patterns directory, which stores a list of Block patterns. So custom designs that were created using blocks in Gutenberg that then can be used across any WordPress site, anyone&#8217;s WordPress site. You can submit those patterns, any pattern that you built, to the directory, and then they can be used by people all around the world. Basically, like anything with WordPress, if you put it in there, it can be used by anyone all around the world.&nbsp;</p>\n\n\n\n<p>The third thing is that you can contribute events. This is one of my favorite ways to contribute. Organizing in person events to an extent has no code requirement to it, but also it does kind of require that you have a good understanding of your local community and have a willingness to get out there and build your network.&nbsp;</p>\n\n\n\n<p>WordPress is where it is today thanks to its excellent community and all the lovely in-person events that happen all over the world. They bring our community together, and anyone can contribute by helping to organize just a small gathering or support an in-person event.</p>\n\n\n\n<p>[00:05:13] <strong>Josepha:</strong> The fourth way that you can level up your contributions is to contribute by breaking things. I know that sounds weird, but testing the software to see where it breaks is actually a really valuable contribution. It&#8217;s as easy as downloading the WordPress beta tester plugin and the test reports plugin to a WordPress installation, Preferably a testing one, not one that&#8217;s currently publicly in use. But you can test out the newest version of WordPress before the release and provide useful feedback to the development team.&nbsp;</p>\n\n\n\n<p>And the fifth way that you can level up your contribution is to contribute learning. Not that you are learning as a contribution, but what one person can learn through a tutorial or documentation, another person has to learn through discussion and hands-on learning.</p>\n\n\n\n<p>This team, the folks over at <code>learn.WordPress.org</code>, they are the official team and official learning platform and resource for WordPress. They host video tutorials. Yes, but also host live online workshops, courses and even provide lesson plans on different topics related to WordPress. So if you are an educator or otherwise really like to help spread knowledge around, pass around the knowledge that has been hard-earned by you, this is an excellent opportunity.</p>\n\n\n\n<p>[00:06:28] <strong>Josepha:</strong> And of course, if you are brave and afraid of nothing, then you can just go to Contributor Day and move from table to table until something sounds interesting to you. You don&#8217;t have to have a plan. Your whole plan can absolutely be to wander until you are found.</p>\n\n\n\n<p>[00:06:45] (Music interlude)&nbsp;</p>\n\n\n\n<p>[00:06:52] <strong>Josepha:</strong> That brings us now to our small list of big things. It&#8217;s actually a very small list today. I&#8217;ve got two things on it.</p>\n\n\n\n<p>[00:07:00] <strong>Josepha:</strong> The first is that a couple of weeks back, we published the results from the 2023 annual survey. So, each year, we collect some high-level data about trends and themes across this vast ecosystem of users and site builders, people who extend WordPress core, and contributors who build WordPress core to help inform decision-making and provide valuable feedback on the project status. I looked at the results from our last survey. We had a bit of an increase in the respondents, not as much as we would have liked, but still a little bit greater number than we had in the past couple of years. And I have a lot of questions myself about what we are doing compared to what we are being asked to do and so go take a look at the blog post that has some highlights from it. It&#8217;s got a couple of contextual pieces of information in there as well, and come with your questions to WordCamps around the world or ask them in community meetings as you find them.&nbsp;</p>\n\n\n\n<p>[00:07:58] <strong>Josepha:</strong> And then the second thing is actually that we have kind of a pilot program going on. There&#8217;s a proposal out right now about GatherPress. It&#8217;s a group of community leaders that have built a tool, a community plugin, to help gather WordPress events a bit better and a bit more &#8220;open source-ely&#8221;. It&#8217;s open currently to anyone who is running a WordPress meetup group that is interested in learning more about how a WordPress-first and open source first community gathering tool might look.</p>\n\n\n\n<p>[00:08:32] <strong>Josepha:</strong> I&#8217;ll have a link to the proposal in the show notes that&#8217;ll give you more detailed information and give you an opportunity to figure out how you can join that pilot and help us figure out whether it will work or not ultimately for WordPress.&nbsp;</p>\n\n\n\n<p>And that, my friends, is your small list of big things. Don&#8217;t forget to follow us on your favorite podcast app or subscribe directly on <code>WordPress.org/news</code>. You&#8217;ll get a friendly reminder whenever there&#8217;s a new episode. If you liked what you heard today, share it with a fellow WordPresser or fellow brand new WordCamper. But if you had questions about what you heard, you can share those with me at <code>wpbriefing@WordPress.org</code>. I&#8217;m your host, Josepha Haden Chomphosy.</p>\n\n\n\n<p>[00:09:13] <strong>Josepha:</strong> Thanks again for tuning in today for the WordPress Briefing, and I&#8217;ll see you again in a couple of weeks.&nbsp;</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"17007\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 6.5 Beta 3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 27 Feb 2024 16:27:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:3:\"6.5\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:8:\"releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=16992\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:301:\"WordPress 6.5 Beta 3 is now ready for download and testing!\n\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 3 on a test server and site.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Lauren Stein\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10983:\"\n<p>WordPress 6.5 Beta 3 is here and ready for testing!</p>\n\n\n\n<p><strong>This beta version of the WordPress software is under development</strong>. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 3 on a test server and site.</p>\n\n\n\n<p>You can test WordPress 6.5 Beta 3 in four ways:</p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Plugin</th><td>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href=\"https://wordpress.org/wordpress-6.5-beta3.zip\" data-type=\"link\" data-id=\"https://wordpress.org/wordpress-6.5-beta3.zip\">Beta 3 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href=\"https://make.wordpress.org/cli/\">WP-CLI</a> command:<br><code>wp core update --version=6.5-beta</code>3</td></tr><tr><th>WordPress Playground</th><td>Use the <a href=\"https://playground.wordpress.net/#{%20%22preferredVersions%22:%20{%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20},%20%22features%22:%20{%20%22networking%22:%20true%20},%20%22steps%22:%20[%20{%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20}%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20},%20%22options%22:%20{%20%22activate%22:%20false%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20}%20]%20}\" data-type=\"link\" data-id=\"https://playground.wordpress.net/#{%20%22preferredVersions%22:%20{%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20},%20%22features%22:%20{%20%22networking%22:%20true%20},%20%22steps%22:%20[%20{%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20}%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20},%20%22options%22:%20{%20%22activate%22:%20false%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20}%20]%20}\">6.5 Beta 3 WordPress Playground instance</a> to test the software directly in your browser without the need for a separate site or setup.&nbsp;</td></tr></tbody></table></figure>\n\n\n\n<p>The current target date for the final release of WordPress 6.5 is <strong>March 26, 2024</strong>. That&#8217;s only four weeks away! Get an overview of the <a href=\"https://make.wordpress.org/core/6-5/\">6.5 release cycle</a>, and check the <a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a> for <a href=\"https://make.wordpress.org/core/tag/6-5/\">6.5-related posts</a> in the coming weeks for more information.</p>\n\n\n\n<p class=\"is-style-default\"><strong>Catch up on what&#8217;s new in WordPress 6.5</strong>: <a href=\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-1/\">Read the Beta 1 announcement</a> for details and highlights.</p>\n\n\n\n<h2 class=\"wp-block-heading\">How to test this release</h2>\n\n\n\n<p>Your help testing the WordPress 6.5 Beta 3 version is key to ensuring everything in the release is the best it can be. While testing the upgrade process is essential, trying out new features is equally important. <a href=\"https://make.wordpress.org/test/2024/02/28/help-test-wordpress-beta-3/\" data-type=\"link\" data-id=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1/\">This detailed guide</a> will walk you through testing features in WordPress 6.5. For those new to testing, follow <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1\" data-type=\"link\" data-id=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1\">this general testing guide</a> for more details on getting set up. </p>\n\n\n\n<p>If you encounter an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> of the support forums or directly to <a href=\"https://core.trac.wordpress.org/newticket\">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general? Follow along with the <a href=\"https://make.wordpress.org/test/\">testing initiatives in Make Core</a> and join the <a href=\"https://wordpress.slack.com/messages/core-test/\">#core-test channel</a> on <a href=\"https://wordpress.slack.com/\">Making WordPress Slack</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Vulnerability bounty doubles during Beta/RC</h2>\n\n\n\n<p>Between Beta 1, released on February 13, and the final Release Candidate (RC) scheduled for March 19, the <a href=\"https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/\">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href=\"https://hackerone.com/wordpress\">HackerOne page</a> and in the <a href=\"https://wordpress.org/about/security/\">security white paper</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Beta 3 updates and highlights</h2>\n\n\n\n<p>WordPress 6.5 Beta 3 contains more than 45 updates to the Editor since the Beta 2 release, including more than 35 <a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F21%2F2024..02%2F27%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\" data-type=\"link\" data-id=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F21%2F2024..02%2F27%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">tickets for WordPress Core</a>.</p>\n\n\n\n<p>Each beta cycle focuses on bug fixes; more are on the way with your help through testing. You can browse the technical details for all issues addressed since Beta 2 using these links:</p>\n\n\n\n<ul>\n<li><a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-02-21&amp;until=2024-02-27\" data-type=\"link\" data-id=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-02-14&amp;until=2024-02-20\">GitHub commits for 6.5</a> since February 21</li>\n\n\n\n<li><a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F21%2F2024..02%2F27%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">Closed Trac tickets</a> since February 21</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">Double the haiku for Beta 3</h2>\n\n\n\n<p>Find a Beta bug,<br>it will help the team a lot,<br>and improve WordPress!<br><em>&#8211; submitted by</em> <em><a href=\'https://profiles.wordpress.org/lada7042/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>lada7042</a></em></p>\n\n\n\n<p>In code, dreams are bold,<br>WordPress&#8217;s story unfolds,<br>Beta journey&#8217;s told.<br><em>&#8211; submitted by <a href=\'https://profiles.wordpress.org/huzaifaalmesbah/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>huzaifaalmesbah</a></em></p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\'https://profiles.wordpress.org/dansoschin/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>dansoschin</a></em>, <em><a href=\'https://profiles.wordpress.org/swissspidy/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>swissspidy</a>, <a href=\'https://profiles.wordpress.org/adarshposimyth/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>adarshposimyth</a></em>, <em><a href=\'https://profiles.wordpress.org/davidbaumwald/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>davidbaumwald</a></em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"16992\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 6.5 Beta 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 20 Feb 2024 17:25:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:3:\"6.5\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:8:\"releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=16955\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:301:\"WordPress 6.5 Beta 2 is now ready for download and testing!\n\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 2 on a test server and site.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Lauren Stein\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10039:\"\n<p>WordPress 6.5 Beta 2 is now ready for testing!</p>\n\n\n\n<p><strong>This beta version of the WordPress software is under development</strong>. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 2 on a test server and site.</p>\n\n\n\n<p>You can test WordPress 6.5 Beta 2 in four ways:</p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>Plugin</th><td>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href=\"https://wordpress.org/wordpress-6.5-beta2.zip\">Beta 2 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href=\"https://make.wordpress.org/cli/\">WP-CLI</a> command:<br><code>wp core update --version=6.5-beta</code>2</td></tr><tr><th>WordPress Playground</th><td>Use the <a href=\"https://playground.wordpress.net/#{%20%22preferredVersions%22:%20{%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20},%20%22features%22:%20{%20%22networking%22:%20true%20},%20%22steps%22:%20[%20{%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20}%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20},%20%22options%22:%20{%20%22activate%22:%20false%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20}%20]%20}\" data-type=\"link\" data-id=\"https://playground.wordpress.net/#{%20%22preferredVersions%22:%20{%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20},%20%22features%22:%20{%20%22networking%22:%20true%20},%20%22steps%22:%20[%20{%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20}%20},%20{%20%22step%22:%20%22importFile%22,%20%22file%22:%20{%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20},%20%22options%22:%20{%20%22activate%22:%20false%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20},%20{%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20{%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20},%20%22progress%22:%20{%20%22weight%22:%202%20}%20}%20]%20}\">6.5 Beta 2 WordPress Playground instance</a> to test the software directly in your browser without the need for a separate site or setup.&nbsp;</td></tr></tbody></table></figure>\n\n\n\n<p>The current target date for the final release of WordPress 6.5 is <strong>March 26, 2024</strong>. Get an overview of the <a href=\"https://make.wordpress.org/core/6-5/\">6.5 release cycle</a>, and check the <a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a> for <a href=\"https://make.wordpress.org/core/tag/6-5/\">6.5-related posts</a> in the coming weeks for more information.</p>\n\n\n\n<p class=\"is-style-default\"><strong>Catch up on what&#8217;s new in WordPress 6.5</strong>: <a href=\"https://wordpress.org/news/2024/02/wordpress-6-5-beta-1/\">Read the Beta 1 announcement</a> for details and highlights.</p>\n\n\n\n<h2 class=\"wp-block-heading\">How to test this release</h2>\n\n\n\n<p>Your help testing the WordPress 6.5 Beta 2 version is key to ensuring everything in the release is the best it can be. While testing the upgrade process is essential, trying out new features is equally important. <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1/\" data-type=\"link\" data-id=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1/\">This detailed guide</a> will walk you through testing features in WordPress 6.5.</p>\n\n\n\n<p>If you encounter an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> of the support forums or directly to <a href=\"https://core.trac.wordpress.org/newticket\">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general? Follow along with the <a href=\"https://make.wordpress.org/test/\">testing initiatives in Make Core</a> and join the <a href=\"https://wordpress.slack.com/messages/core-test/\">#core-test channel</a> on <a href=\"https://wordpress.slack.com/\">Making WordPress Slack</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Vulnerability bounty doubles during Beta 2</h2>\n\n\n\n<p>Between Beta 1, released on February 13, and the final Release Candidate (RC) scheduled for March 19, the <a href=\"https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/\">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href=\"https://hackerone.com/wordpress\">HackerOne page</a> and in the <a href=\"https://wordpress.org/about/security/\">security white paper</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Beta 2 updates and highlights</h2>\n\n\n\n<p>WordPress 6.5 Beta 2 contains more than 50 updates to the Editor since the Beta 1 release, including 40+ <a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F14%2F2024..02%2F19%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">tickets for WordPress core</a>.</p>\n\n\n\n<p>Each beta cycle focuses on bug fixes; more are on the way with your help through testing. You can browse the technical details for all issues addressed since Beta 1 using these links:</p>\n\n\n\n<ul>\n<li><a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-02-14&amp;until=2024-02-20\" data-type=\"link\" data-id=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-02-14&amp;until=2024-02-20\">GitHub commits for 6.5</a> since February 14</li>\n\n\n\n<li><a href=\"https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F14%2F2024..02%2F20%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id\">Closed Trac tickets</a> since February 14</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">A Beta 2 haiku</h2>\n\n\n\n<p>Help out with testing<br>Contribute! Make an impact<br>Let’s find all those bugs</p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\'https://profiles.wordpress.org/dansoschin/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>dansoschin</a></em>, <em><a href=\'https://profiles.wordpress.org/huzaifaalmesbah/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>huzaifaalmesbah</a></em>, <em><a href=\'https://profiles.wordpress.org/rajinsharwar/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>rajinsharwar</a>, <a href=\'https://profiles.wordpress.org/swissspidy/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>swissspidy</a>, <a href=\'https://profiles.wordpress.org/courane01/\' class=\'mention\'><span class=\'mentions-prefix\'>@</span>courane01</a>.</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"16955\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:61:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"WP Briefing: Episode 73: Inside the Interactivity API\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"https://wordpress.org/news/2024/02/episode-73-inside-the-interactivity-api/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 19 Feb 2024 12:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:7:\"Podcast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:11:\"wp-briefing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://wordpress.org/news/?post_type=podcast&p=16942\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:362:\"In the latest WordPress Briefing, Josepha Haden Chomphosy discusses the Interactivity API, a new foundational tool that helps developers create memorable interactive front-end experiences. She is joined by special guests and sponsored contributors Ryan Welcher and Mario Santos, who share more about this impactful addition to the WordPress developer experience.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"enclosure\";a:1:{i:0;a:5:{s:4:\"data\";s:0:\"\";s:7:\"attribs\";a:1:{s:0:\"\";a:3:{s:3:\"url\";s:51:\"https://wordpress.org/news/files/2024/02/WPB073.mp3\";s:6:\"length\";s:1:\"0\";s:4:\"type\";s:0:\"\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Brett McSherry\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:35979:\"\n<p>In the latest WordPress Briefing, Josepha Haden Chomphosy discusses the Interactivity API, a new foundational tool that helps developers create memorable interactive front-end experiences. She is joined by special guests and sponsored contributors Ryan Welcher and Mario Santos, who share more about this impactful addition to the WordPress developer experience.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Credits</h2>\n\n\n\n<p>Host:&nbsp;<a href=\"https://profiles.wordpress.org/chanthaboune/\">Josepha Haden Chomphosy</a><br>Guest:&nbsp;<a href=\"https://profiles.wordpress.org/santosguillamot/\">Mario Santos</a><br>Guest:&nbsp;<a href=\"https://profiles.wordpress.org/welcher/\">Ryan Welcher</a><br>Editor:&nbsp;<a href=\"https://profiles.wordpress.org/dustinhartzler/\">Dustin Hartzler</a><br>Logo:&nbsp;<a href=\"https://profiles.wordpress.org/javiarce/\">Javier Arce</a><br>Production:&nbsp;<a href=\"https://profiles.wordpress.org/bjmcsherry/\">Brett McSherry</a><br>Song: Fearless First by Kevin MacLeod</p>\n\n\n\n<h2 class=\"wp-block-heading\">Show Notes</h2>\n\n\n\n<ul>\n<li><a href=\"https://www.npmjs.com/package/@wordpress/create-block-interactive-template\">Create block template for the Interactivity API</a></li>\n\n\n\n<li><a href=\"https://github.com/WordPress/gutenberg/discussions/52906\">GitHub tracking issue changes in the API</a></li>\n\n\n\n<li><a href=\"https://github.com/WordPress/gutenberg/tree/trunk/packages/interactivity/docs\">Interactivity API docs</a></li>\n\n\n\n<li><a href=\"https://wpmovies.dev/\">Interactivity API Movies demo</a></li>\n\n\n\n<li><a href=\"https://github.com/WordPress/gutenberg/discussions/categories/interactivity-api\">Interactivity API GitHub discussions</a></li>\n\n\n\n<li><a href=\"https://www.youtube.com/c/ryanwelchercodes\">Ryan Welcher Codes</a></li>\n\n\n\n<li><strong>Small List of Big Things</strong>\n<ul>\n<li><a href=\"https://make.wordpress.org/docs/2024/02/01/online-monthly-docs-team-contributor-day-february-27-2024/\" target=\"_blank\" rel=\"noreferrer noopener\">Online monthly Docs Team Contributor Day</a></li>\n\n\n\n<li><a href=\"https://make.wordpress.org/community/2024/01/16/share-your-feedback-about-the-new-wordpress-events-page/\" target=\"_blank\" rel=\"noreferrer noopener\">Share your feedback about the new WordPress Events Page!</a>&nbsp;</li>\n\n\n\n<li><a href=\"https://make.wordpress.org/core/2024/02/08/improving-block-development-documentation-2023-recap-and-a-look-ahead/\" target=\"_blank\" rel=\"noreferrer noopener\">Improving block development documentation: 2023 recap and a look ahead</a><br></li>\n</ul>\n</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">Transcripts</h2>\n\n\n\n<span id=\"more-16942\"></span>\n\n\n\n<p>[00:00:00]&nbsp;<strong>Josepha:</strong>&nbsp;Hello, everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress open source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks. I’m your host, Josepha Haden Chomphosy. Here we go.&nbsp;</p>\n\n\n\n<p>[00:00:29] (Intro music)&nbsp;</p>\n\n\n\n<p>[00:00:40] <strong>Josepha:</strong> I have with me today a couple of guests, Ryan Welcher and Mario Santos, who have joined me to talk about the Interactivity API. This is an API that we&#8217;ve been working on for quite a while, and it&#8217;s a fascinating thing. It&#8217;s really specifically user-facing in its functionality but makes a lot of work streamlined for everyday developers, whether you are building something for yourself, for your family, or for a client. This whole project probably is gonna really speak to you.&nbsp;</p>\n\n\n\n<p>[00:01:10] <strong>Josepha:</strong> Hi, guys, and welcome to the show. First-time guests, both of you. Right?</p>\n\n\n\n<p>[00:01:15] <strong>Ryan:</strong> Yes. First time for me.</p>\n\n\n\n<p>[00:01:17] <strong>Mario:</strong> Thanks for inviting us.</p>\n\n\n\n<p>[00:01:18] <strong>Josepha:</strong> Yeah. Well, why don&#8217;t you tell us a little bit about yourself, like your name, what you do with WordPress, how you contribute to the project, something like that?</p>\n\n\n\n<p>[00:01:27] <strong>Ryan:</strong> I can go first. My name is Ryan Welcher. I&#8217;m a developer advocate and sponsored by Automattic. Then, I contribute full-time to the WordPress project by creating documentation, doing live streams, creating videos, and just generally trying to be helpful in in the space to help engineers and extenders work with the various APIs in WordPress.</p>\n\n\n\n<p>[00:01:46] <strong>Josepha:</strong> I love the just generally trying to be helpful part. Mario, what about you?</p>\n\n\n\n<p>[00:01:52] <strong>Mario:</strong> He really is. He really does it.</p>\n\n\n\n<p>[00:01:54] <strong>Josepha:</strong> I know. </p>\n\n\n\n<p>[00:01:55] <strong>Mario:</strong> I&#8217;m Mario Santos. I&#8217;m also a sponsored contributor, and I&#8217;m more focused on the project management and developer. I consider myself a mix of both. Right now I&#8217;m working on projects that are focused on improving the developer experience especially. That can go from the Block API to the Interactivity API; that is the topic today.</p>\n\n\n\n<p>[00:02:16] <strong>Josepha:</strong> Very nice. Very nice. Just lots of helping that everyone&#8217;s trying to do. I think that&#8217;s a good thing.</p>\n\n\n\n<p>So, we&#8217;re talking about the Interactivity API today. And, Mario, I believe it was almost a year ago that you first put this proposal out into the WordPress project. Do you wanna tell us a little bit about just, like, where the idea of this came from? Like, I know it wasn&#8217;t originally called the Interactivity API, but, like, what was you said you do some a bit of product, a bit of development. Like, what was it about this idea that was so important to you?</p>\n\n\n\n<p>[00:02:48] <strong>Mario:</strong> Yeah. Sure. So, basically, well, the proposal came, like, one year ago, but it has been in the works, like, for many years, I would say. Just to give a bit more context, previously, before being a sponsored contributor, I was working at a startup called Frontity Framework, and we were building a React framework to enable rich user experiences on top of WordPress.</p>\n\n\n\n<p>[00:03:13] <strong>Mario:</strong> So basically, it was a framework for headless WordPress. And at some point, we became sponsored contributors, the idea was to bring those user experiences to those rich and cool websites that lead to WordPress. So, you don&#8217;t need an external framework to create them, and you can do that directly in WordPress. So that&#8217;s where the idea of the Interactivity API comes from. From there, we started exploring different possibilities and tailoring it more to WordPress to ensure it works with its APIs.</p>\n\n\n\n<p>And I think after many many months working on that, the Interactivity API is the result.</p>\n\n\n\n<p>[00:03:54] <strong>Josepha:</strong> I just wanted to note that you started that answer with, like, the proposal was about a year ago, but the work had been happening for a long time. I think that&#8217;s generally true, and it&#8217;s not something that we always really acknowledge. This happens with patents also. This is going to be a strange tangent, but this is how we do in in my brain. This is how my brain works. So frequently, you&#8217;ll see a brand new product, but the patent for it was, like, 30 years beforehand, like, way before you ever see anything. And I think that&#8217;s kinda how this works also with software development. Like, the idea, has been going for a long time.</p>\n\n\n\n<p>[00:04:27] <strong>Josepha:</strong> The problem was identified a long time ago. And by the time you see something that helps to solve the problem or bring a new set of features to you, like, you didn&#8217;t know, but it had been being worked on for, like, five years or something. And I think that&#8217;s such a fascinating thing. That&#8217;s always apparent to me, but I think it&#8217;s not really apparent for a lot of people in the, in I don&#8217;t know, who use software.</p>\n\n\n\n<p>I was gonna say in the space, quote, unquote, but that&#8217;s not even it. Like, it&#8217;s the people who are using software. We don&#8217;t know how long anything&#8217;s been under development. We just know that at some point, a magical thing appeared, and we get to use it.&nbsp;</p>\n\n\n\n<p>[00:05:03] <strong>Josepha:</strong> So speaking of the problems that we have identified that we&#8217;re trying to solve with this. Like, was there an inherent problem that you all were trying to solve as you were coming up with this idea around the Interactivity API itself?</p>\n\n\n\n<p>[00:05:16] <strong>Mario:</strong> I would say that trying to summarize it, it covers many things, but the main problem was that creating those kinds of interactions in the client was kind of difficult. You had to manage many things many tools, and each developer could come up with different solutions, and maybe they don&#8217;t combine well together. So, the idea is to provide an extended way so developers don&#8217;t have to take care of many things. They just have to take care of the interactions they wanna create. And ensuring that it works well with the WordPress way, it works well with the block system, and any block created with this Interactivity API can communicate with each other. You can combine those blocks, and you are not gonna encounter any problem. So, I would say that the main issue we were trying to solve is that there wasn&#8217;t a standard solution. There were different approaches taken by different developers, and that could create some issues. So, until now, Gutenberg has been mainly focused on the editor side and how blocks are created. And this is a first attempt to to cover the part of the front end, the interactions that users may want to create in the front end.</p>\n\n\n\n<p>[00:06:31] <strong>Ryan:</strong> It solves a ton of problems. But, I mean, coming from someone like, I have a fair amount of agency experience. I&#8217;ve been, you know, you&#8217;re working on large projects. And every time someone solves a problem, they solve it slightly differently. And that&#8217;s problematic because you switch teams or, you know, someone else picks up the code base, and all of a sudden, now they have to learn your custom system that&#8217;s slightly different from the one that I built last week and the one that, you know, someone else built two weeks earlier. And this takes the guesswork out. It takes the sort of the plumbing out of the equation. One of the reasons I really loves working with WordPress when I started working with WordPress was that when I was building for clients, I didn&#8217;t have to worry about building the CMS. I didn&#8217;t have to worry about building a menu system or figuring out how to handle media.</p>\n\n\n\n<p>[00:07:10] <strong>Ryan:</strong> I just had to do the things that that client was paying me to do. Like, I just had to make their site look the way that they wanted it to. And with the Interactivity API, I think there&#8217;s a bit of that where I don&#8217;t have to worry about figuring out how am I gonna get all these pieces to talk to each other on the front end. It&#8217;s all there. I just have to connect the dots, and it makes it very, very simple.</p>\n\n\n\n<p>I&#8217;m building the site right now for a workshop that I&#8217;m gonna be giving a WordCamp Asia, which is a a shameless plug. Sorry.</p>\n\n\n\n<p>[00:07:33] <strong>Josepha:</strong> Coming up so fast, y&#8217;all. WordCamp Asia is, like, two weeks away.</p>\n\n\n\n<p>[00:07:37] <strong>Ryan:</strong> I&#8217;m so excited. I have so much work to do.</p>\n\n\n\n<p>But I&#8217;ve built an entire voting system on a website where people can pick what we&#8217;re going to be talking about in my workshop, and I built it in the Interactivity API, and it took me, you know, probably five hours. And that&#8217;s me trying to learn some things and mess around with it. And to do that without the Interactivity API would have probably been an entire React-based, you know, completely outside of WordPress. I would have loaded one thing on the page and had it build out my whole application, and now I&#8217;m doing it with blocks and I&#8217;m doing it with a block theme. So if I wanna move those blocks around. I can move the blocks around. I can change anything that I wanna change inside of WordPress the way I would normally, and all that in interactivity just still works. And that&#8217;s It&#8217;s awesome. I just I love it. I can&#8217;t like, the Interactivity API, not my website.&nbsp;</p>\n\n\n\n<p>[00:08:26] <strong>Josepha:</strong> But also both. Like, it can be both.&nbsp;</p>\n\n\n\n<p>[00:08:28] <strong>Mario:</strong> I wanted to say that I think it&#8217;s a great point. I like to think about it like having the best of both worlds. Right now, we have modern frameworks like React, Vue that are used to create these cool websites.</p>\n\n\n\n<p>And I think the Interactivity API plus WordPress brings everything together. Like, you can create those cool user experiences while keeping the full power of WordPress, its management system, the Block editor, and to be honest, I don&#8217;t think there&#8217;s anything like that out there. Like having the best of both both worlds because we are still working with blocks, and that&#8217;s amazing.&nbsp;</p>\n\n\n\n<p>[00:09:04] <strong>Ryan:</strong> Given that it&#8217;s still, it&#8217;s not even been released yet. Like, it&#8217;s coming very soon. But.</p>\n\n\n\n<p>[00:09:08] <strong>Josepha:</strong> Yeah. This is all still in the Gutenberg plugin. So, like, if you don&#8217;t know what we&#8217;re talking about, get the Gutenberg plugin.</p>\n\n\n\n<p>[00:09:16] <strong>Ryan:</strong> But just how mature the API is now, considering it is still kind of not even fully released, it&#8217;s only gonna get better? I just think it&#8217;s awesome.</p>\n\n\n\n<p>So, kudos to Mario and your team for doing all this stuff.</p>\n\n\n\n<p>[00:09:28] <strong>Mario:</strong> Thank you. Kudos to everyone involved.</p>\n\n\n\n<p>[00:09:32] <strong>Josepha:</strong> So, I&#8217;ve a question that I think probably, Ryan, you can start with, but then also probably, Mario, you&#8217;re gonna have some opinions on also. In this conversation so far, we&#8217;ve done a lot of, like, when you want to have these interactions and also when you want to have these cool experiences. For folks who actually do not know what the Interactivity API is yet, and they don&#8217;t know what we&#8217;re talking about when we say these interactions like, what exactly are we talking about from a user perspective?</p>\n\n\n\n<p>Like, what types of things will users be able to see when they are experiencing the Interactivity API&#8217;s features and functionality.</p>\n\n\n\n<p>[00:10:07] <strong>Ryan:</strong> I think it&#8217;s a great question. From a user standpoint, it&#8217;ll just look like your regular website, I think. Depending on what you&#8217;re doing. So, like the interactions that we&#8217;re talking about is when you&#8217;re in the browser and you wanna click a button and expand something, for example, or you wanna click an image and have the lightbox pop-up, which is in core now, that&#8217;s driven by the Interactivity API, but these interactions are basically when a user wants to interact with something, what it does. That&#8217;s a really generic way of saying it.&nbsp;</p>\n\n\n\n<p>[00:10:34] <strong>Josepha:</strong> Our current favorite example and, Ryan, it sounds like you also have another example. But our current favorite example is like a movie collection site, you know? And so, like, when we&#8217;re talking about what the Interactivity API is going to power, it&#8217;s things like, when you favorite a series of movies, and then you can, and it just updates that on the fly, and you&#8217;ll be able to in essentially real-time as instant as reasonably possible based on your computer and stuff.</p>\n\n\n\n<p>[00:11:03] <strong>Josepha:</strong> Like, then look at your list of things that you favorited or things like that. Like, for folks who don&#8217;t understand interactive site like, all of us know that that, like, if you get on a site, you have interacted with it. But when we&#8217;re talking about Interactivity API, we&#8217;re talking about types of direct actions users can take. Right?&nbsp;</p>\n\n\n\n<p>[00:11:19] <strong>Mario:</strong> I would say yes.</p>\n\n\n\n<p>They are just only triggered by some actions. It could be scrolling, clicking, or, or whatever. But, it can go from a simple example like drop down or a popover to more complex things like the movies demo, where you can navigate and the page is not reloading, and that allows you to play a trailer. It starts in a pop-up, and you can keep navigating through different pages, and the trailer keeps playing without reloading. Another example could be instant search; like you start typing the search, and it directly updates the list of films, in this case, that are shown, those kinds of things that happen In the browser.&nbsp;</p>\n\n\n\n<p>[00:12:00] <strong>Josepha:</strong> And Ryan said you, you said that you, like, built a whole survey system, A whole polling system.&nbsp;</p>\n\n\n\n<p>[00:12:06] <strong>Ryan:</strong> Yeah, a voting system. So there&#8217;s a series of buttons, each one representing a certain topic, and people can vote, and it tallies the amount. So each, I&#8217;m calling them recipes, has amount of time associated with it, and then so you vote until you run out of time, at which point, like in its tracking it all, and it&#8217;s showing you how much time you voted, how much is left, and once you&#8217;ve run out of time it blurs like it disables all of the voting buttons so you can&#8217;t add more because you run out of time.</p>\n\n\n\n<p>[00:12:30] <strong>Ryan:</strong> So if you remove one, you can add again. It&#8217;s very, very powerful. And, like, before the Interactivity API, you would have to have, I would have built that whole thing in React, and it would have been one single application that just get loaded on a page. And I just think it&#8217;s amazing. And, like the, the ability to create what are called, like, single page applications or what have always sort of been called SPAs or single page applications where you&#8217;re not reloading the browser every single time you click on a link.</p>\n\n\n\n<p>You have to do some things to make that work, but that&#8217;s just available to you and in WordPress. That&#8217;s amazing. I just think that&#8217;s so neat. I mean, it&#8217;s already powering things like the Query Loop block has the ability to move pagination without reloading the page, which is, sounds like a sort of a like a okay, great, like sort of, you know, mundane thing but imagine you had two or three different query loops sitting on your homepage and you wanted to be able to paginate through each one and not refresh the page. That&#8217;s a fantastic user experience that now is just enabled and otherwise was not possible prior to the Interactivity API.</p>\n\n\n\n<p>[00:13:28] <strong>Josepha:</strong> I feel like the Query Loop block was, like, a three-year project four years ago. And I had forgotten about it, which is surprising because I was so concerned with it when we were working directly on it all the time. But yeah. Yeah. That&#8217;s exactly the kind of example.&nbsp;</p>\n\n\n\n<p>So we&#8217;ve talked about kind of the user thing and people who are gonna build stuff for clients. But, like, if you&#8217;re a contributor and you want to figure out more about either how to use this or how to expand on what is already there.</p>\n\n\n\n<p>[00:14:01] <strong>Josepha:</strong> We already talked about how it&#8217;s in the Gutenberg plugin. It&#8217;s kind of experimental over there. But, like, do you all have like, good first bugs? Things that can be worked on in there? Or is there, like, an experiment zone where people can just be like, this is what I tried with the Interactivity API until it broke? How do people work with that?</p>\n\n\n\n<p>[00:14:20] <strong>Mario:</strong> I would like to clarify first, it&#8217;s right now, it&#8217;s private in, it&#8217;s a private API in WordPress core in 6.4, And it&#8217;s public in Gutenberg, but it&#8217;s gonna be a public API already in WordPress 6.5. So, yes. Anyone can start testing it.</p>\n\n\n\n<p>The best way to get involved is first sharing what interactions you want to see. I mean, everyone has different ideas, and we will love to know the interactions that people want to create using the Interactivity API, so that would be the first step. Then, test it, create your own blocks or site, and send feedback what do you like what you don&#8217;t like. Raise issues, and for that, we are mainly using GitHub. We created a new category in GitHub in the Gutenberg plugin discussions, and we try to to keep everything there.</p>\n\n\n\n<p>[00:15:13] <strong>Mario:</strong> So if you have any questions any feedback, you can share it there. You can also find more discussions about the road map, the change log, many things that are going on right now. And, yeah, I would say those are the ways of getting involved, and I can also expect, maybe Ryan can tell you more here, to start working more on tutorials or videos or whatever. And for me, personally, I would love to see the community working on that as well.</p>\n\n\n\n<p>[00:15:43] <strong>Ryan:</strong> Yeah. I can, yeah. I think that from a contributor standpoint, especially those who are trying to get into contributing, because, I mean, it&#8217;s not not complicated. Let&#8217;s put it that way, like the Interactivity API. And that&#8217;s not meaning to be a barrier to anyone, but a great place to start is documentation. A great place to start is going through those docs and making sure they&#8217;re up to date and, you know, saying, oh, well, that&#8217;s supposed to do this, so let me go try that. And if it works, great. If it doesn&#8217;t, you know, file a bug, update the documentation, that&#8217;s a great way to get started. It&#8217;s gonna familiarize yourself with the code base and what it&#8217;s supposed to do. And then, sort of, just through osmosis, you&#8217;ll start to pick up more about it. And for anyone starting to contribute to the WordPress project in general, I would say starting with documentation or unit testing is a really, really great way to kinda, dip your toe in the water and not feel too frustrated. And tutorials and demos and show us what you&#8217;re building. We wanna see it. I mean, send it to me, and I will show everyone that I know.</p>\n\n\n\n<p>[00:16:40] <strong>Ryan:</strong> I mean, we wanna see what what people are building with it and because, you know, just like WordPress, I always use this example, but, like, people used to hack WordPress until we got a hook added for that particular thing that they were adding. So, if we don&#8217;t know what people are building or wanting to build with it, we can&#8217;t make those things happen. So knowing what people are building, how they&#8217;re building, and what they can&#8217;t build, what they&#8217;re running into, what issues they&#8217;re running into is the best way to contribute. So, so people smarter than me can build it for you.&nbsp;</p>\n\n\n\n<p>[00:17:08] <strong>Josepha:</strong> I love that call out, frankly.</p>\n\n\n\n<p>So there&#8217;s, you know, the theory of tech adoption. And for things like the Interactivity API where we&#8217;re still kind of in the early adopter phase like, Ryan, you&#8217;re an early adopter. You&#8217;re doing everything you think you want to be able to do until it breaks. And, like, I love, like, test it till it fails as a concept of how to get involved in something because, like, you&#8217;re just experimenting, and we encourage experimentation in open source and in open source software and certainly in WordPress. And so, like, it is an unusual thing to think of, like, the best way that I can give back to this project, that I can contribute to this project and make sure that it continues to succeed long term is by using it until the wheels fall off and then tell people what made the wheels fall off.</p>\n\n\n\n<p>Like, that is a change in thought, But you&#8217;re right. Like, it&#8217;s a very old school open source idea to just get in there and see where it breaks, and tell us. That&#8217;s it. That&#8217;s all we need. And I love it.</p>\n\n\n\n<p>[00:18:08] <strong>Josepha:</strong> But I just passed my 9-year anniversary being a sponsored contributor, and I was in WordPress for a little bit before it. And so, like, I&#8217;m officially the old guard of us, and so the fact that I&#8217;m, like, so excited about the fact that people are gonna come in and break Mario&#8217;s stuff. Mario, don&#8217;t be scared. It&#8217;s how it works. But also, like, I do find that very exciting.</p>\n\n\n\n<p>[00:18:31] <strong>Mario:</strong> I&#8217;m willing to see how people break things; that&#8217;s what we need. I totally agree with your reasoning.</p>\n\n\n\n<p>[00:18:38] <strong>Josepha:</strong> Exactly. So I do have kind of, just, like, a final question for y&#8217;all. If there were one thing that you wanted the people who are listening to the WordPress Briefing to know about the Interactivity API, like a hidden gem, a little secret trick. Like, what would it be?</p>\n\n\n\n<p>[00:18:57] <strong>Mario:</strong> For me, the most exciting part of the Interactivity API is the functionality the client-side navigation enables because there are many, many things there. And I&#8217;m sure that there are many things we haven&#8217;t thought about yet, and the community will come up with some ideas and that would be amazing.</p>\n\n\n\n<p>[00:19:17] <strong>Ryan:</strong> For me, the thing is, I love how integrated it is with WordPress, and I know a lot of thought has gone into that without getting too into the weeds. The reasons the decisions that were made were made was so all the hooks and filters and all that goodness that we&#8217;ve had for 20 years is still gonna work. And with the HTML API, the tag processor stuff that&#8217;s going on behind the scenes, it&#8217;s just so cool. It works so well with WordPress. It just works and that&#8217;s probably it for me.</p>\n\n\n\n<p>When I work with it, I&#8217;m not having to do any weird janky filtering or stuff that, like, you know, the things that I want to do are not hindered by the Interactivity API. The rather, I&#8217;m able to do more things because of it.</p>\n\n\n\n<p>[00:19:58] <strong>Mario:</strong> I prefer Ryan&#8217;s answer.</p>\n\n\n\n<p>[00:20:00] <strong>Mario:</strong> It&#8217;s something really important and it&#8217;s something we usually take for granted that it just works with WordPress APIs and the Block Editor, but if you think more about it, it&#8217;s amazing. Like, It&#8217;s what makes it really powerful, I I believe.</p>\n\n\n\n<p>[00:20:15] <strong>Josepha:</strong> For what it&#8217;s worth, I think that&#8217;s true for a lot of, like, the R&amp;D type things that we&#8217;re working on in the project right now. Right? Across Our ecosystem, like WP Playground. It is mind-boggling how progressive that is as a concept, and we currently have, like, you know, 25 ideas about what we could do with it, and we&#8217;re currently working on, like, five because we&#8217;ve got two and a half developers on it or something.</p>\n\n\n\n<p>But, like, the expectation that it will just work is there for everybody who has, is not part of the R&amp;D process, but for everyone else who&#8217;s, like, been watching its development over time, shocking. Shocking that it works at all. Not because it wasn&#8217;t supposed to work, but because, like, if someone had asked you five years ago if it was gonna be possible to run WordPress development environments locally and then also just export it and import it into whatever host you want. Like, without a host, without a server, we would all think that you were nuts.&nbsp;</p>\n\n\n\n<p>[00:21:22] <strong>Josepha:</strong> Amazing what&#8217;s happening there and, like, some of the things that we&#8217;re seeing, people who are, like, researching with AI in the WordPress space doing? Equally shocking. All of these things. Like, had you said anything to me about it five years ago, I&#8217;d be like, well, that is a mystery. So, every once in a while, I do have wild ideas about things that I wish we could do with our software. And so yesterday, I went and looked at a prototype for something that someone built based on a wish that I had in 2019. In 2019, I was like, you can play Skyrim on an Amazon Dot using just your voice. So like, why can&#8217;t we build a website?</p>\n\n\n\n<p>[00:22:01] <strong>Josepha:</strong> And then in 2021, someone prototyped that for me. It was ridiculous. It was very bad. It was hilarious. But, also, like, it took 35 minutes to create a &#8216;Hello world&#8217; page, which was ridiculous.</p>\n\n\n\n<p>And now, like, what we&#8217;re looking at, the research that I keep seeing from that AI space is people saying, like, I&#8217;m gonna put in a plain text prompt. I need a website as a yoga instructor who also makes custom hats. Right? And then, like, poof. You have this thing that kinda looks like a website with your basic functions and features using the blocks that we have created for WordPress. Like it&#8217;s fascinating how far it&#8217;s come. And that&#8217;s in 2021. It was literally impossible the last time that I was talking about it with anyone, equally literally impossible. Everyone&#8217;s like, plain language prompts for stuff, like that is just a pipe dream. Get away from us.</p>\n\n\n\n<p>And now I keep seeing, like, these demos of the research, and it&#8217;s not as far away as we all thought it was. For all these things, Playground, Interactivity API, The AI research is being done. Like, we&#8217;re just a walking R&amp;D group over here in WordPress, and I love it. It&#8217;s fascinating. We&#8217;re just making the impossible possible every day, and I think that&#8217;s really cool.</p>\n\n\n\n<p>[00:23:16] <strong>Ryan:</strong> So cool.</p>\n\n\n\n<p>[00:23:18] <strong>Josepha:</strong> Sorry. I got really sidetracked. Do y&#8217;all have anything that you wanted to be sure to share about either the Interactivity API or anything that&#8217;s coming up? Something you wanna make that our listeners know?&nbsp;</p>\n\n\n\n<p>[00:23:29] <strong>Mario:</strong> I would just like to emphasize that we love feedback. Please share your feedback. If you test it, yeah, if you think it&#8217;s bad feedback, share it with us as well.</p>\n\n\n\n<p>That&#8217;s especially the feedback we like. I don&#8217;t like this part. That&#8217;s great. We we want to know because the idea is that it serves all purposes for this kind of interactions.&nbsp;</p>\n\n\n\n<p>That nothing new, but I would like to emphasize that part.</p>\n\n\n\n<p>[00:23:56] <strong>Josepha:</strong> You know what? There&#8217;s nothing new under the sun. It&#8217;s fine. You&#8217;re good. You should always tell people what you need.</p>\n\n\n\n<p>[00:24:01] <strong>Ryan:</strong> If you&#8217;re interested in getting started with the Interactivity API and just don&#8217;t have any idea where to begin, there&#8217;s actually a pack there. There&#8217;s a Create Block template. So the Create Block package allows you to to quickly scaffold blocks.</p>\n\n\n\n<p>And there&#8217;s a template that&#8217;s part of the Gutenberg repository. It&#8217;s been published on it and NPM. And it will scaffold a very simple block out for you and it&#8217;ll give you, it&#8217;ll show you all the plumbing and how all the pieces work together. So, I think that&#8217;s a fantastic place to get started. It&#8217;s a very simple block. It just basically shows and hides a message, but it&#8217;s all done via the Interactivity API, but it&#8217;s a really, really great sort of, like, like, &#8216;Hello world&#8217; style. I&#8217;m gonna shamelessly self-promote myself at WordCamp Asia. I&#8217;ll be at WordCamp Asia this year doing a workshop where I will be doing some stuff with your Interactivity API. But, if you&#8217;re there and you wanna chat more about the Interactivity API, I am all ears, and I love talking about this stuff.</p>\n\n\n\n<p>[00:24:51] <strong>Josepha:</strong> Cool. Ryan, Mario thank you so much for joining me today. This has been a wonderful conversation.</p>\n\n\n\n<p>[00:24:58] <strong>Ryan:</strong> Thank you.</p>\n\n\n\n<p>[00:24:58] <strong>Mario:</strong> Thank you.</p>\n\n\n\n<p>[00:25:01] <strong>Josepha:</strong> So I hope that you all find that whole project as fascinating as I find it. The Interactivity API is, I know, something that we&#8217;ve kind of been talking about for a while. It showed up specifically in State of the Word, and it&#8217;s hard to understand how important, how vital that work is going to be until you really get your hands on it.</p>\n\n\n\n<p>So I recommend you get in there. You take a look at it. I think also Ryan has a few live streams that he does, and he&#8217;s planning on a couple for the Interactivity API coming up. And so just keep an eye out for all of that as we go.&nbsp;</p>\n\n\n\n<p>[00:25:37] (Music interlude)</p>\n\n\n\n<p>[00:25:49] <strong>Josepha:</strong> Now that brings us to our small list of big things.</p>\n\n\n\n<p>Today, it&#8217;s a bunch of feedback and documentation. So, first things first. Did you know that the Documentation Team holds an online monthly Contributor Day on the fourth Tuesday of every month. It&#8217;s just an online docs day, and I love it. So, the next one that&#8217;s coming up is February 27th. We&#8217;re looking for folks to help. So show up, figure out how to get some docs done, and make the WordPress project easier to follow, one bit of documentation at a time.&nbsp;</p>\n\n\n\n<p>[00:26:16] <strong>Josepha:</strong> The next thing that I have is a request for feedback. So, we announced in December that we have a new centralized WordPress events landing page on WordPress.org, and we wanted to give more visibility to all kinds of WordPress events across the globe. But as always, we really could use your feedback about what is useful for you, what you had hoped to see, what you didn&#8217;t see. So, leave your comments with any relevant feedback about how you would improve those pages and the text on it. If you&#8217;re missing anything relevant, if there are ideas that you have for what could be there, all ideas are welcome.&nbsp;</p>\n\n\n\n<p>And then, the third thing that I have on our list today is another documentation thing. So, over the last year, a group of contributors have been working to improve the block development onboarding experience within the Block Editor handbook. That contains over 400 published pages, and the effort in 2023 to kind of overhaul that and make it easier was just the beginning. So, it&#8217;s a daunting task. It&#8217;s big. It&#8217;s complex, but improving documentation is one of the easiest ways to contribute to the WordPress project, especially If there are just quick fixes like typos or formatting. Feedback on the existing content, such as the new block tutorial, is invaluable. And so, if you have not taken a look at those yet, wander over to the show notes, click a link or two, take a look, get some feedback to us.&nbsp;</p>\n\n\n\n<p>[00:27:41] <strong>Josepha:</strong> And that, my friends, is your small list of big things. Don&#8217;t forget to follow us on your favorite podcast app or subscribe directly on WordPress.org/news. You&#8217;ll get a friendly reminder whenever there&#8217;s a new episode. If you like what you heard today, share it with a fellow WordPresser. Or, if you had questions about what you heard, you can share those with me at WPBriefing@WordPress.org. I&#8217;m your host, Josepha Haden Chomphosy. Thanks for tuning in today for the WordPress Briefing, and I&#8217;ll see you again in a couple of weeks.</p>\n\n\n\n<p>[00:28:09]&nbsp;(Music outro)</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"16942\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"2023 Annual Survey Results and Next Steps\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"https://wordpress.org/news/2024/02/2023-annual-survey-results-and-next-steps/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 14 Feb 2024 19:46:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:7:\"General\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:6:\"survey\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=16915\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1028:\"Each year, WordPress seeks to collect high-level data about trends and themes across the vast ecosystem of users, site builders, extenders, and contributors to help inform decision-making and provide valuable feedback on the project\'s status. \n\nFor 2023, the survey process was updated to enhance accessibility, usability, analysis, and multilingual support. Additionally, a few questions were replaced or updated to ensure the survey captures relevant data on current and future WordPress topics.\n\nThe data collected is used as one of many signals that inform the project\'s road map and areas of focus, both near and long-term.\nFor 2023, the survey process was updated to enhance accessibility, usability, analysis, and multilingual support. Additionally, a few questions were replaced or updated to ensure the survey captures relevant data on current and future WordPress topics.\n\nI use the data collected from this survey as one of many signals to inform the project’s road map and areas of focus, both near and long-term.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Dan Soschin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7753:\"\n<p>Each year, WordPress seeks to collect high-level data about trends and themes across the vast ecosystem of users, site builders, extenders, and contributors to help inform decision-making and provide valuable feedback on the project&#8217;s status.&nbsp;</p>\n\n\n\n<p>For 2023, the survey process was updated to enhance accessibility, usability, analysis, and multilingual support. Additionally, a few questions were replaced or updated to ensure the survey captures relevant data on current and future WordPress topics.</p>\n\n\n\n<p>The data collected is used as one of many signals that inform the project&#8217;s road map and  areas of focus, both near and long-term.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Highlights from 2023</h2>\n\n\n\n<p>Overall, awareness and/or use of block-based features is up year over year, as well as resources such as Learn.WordPress.org. This reflects project-wide efforts to increase utilization of these respectively. However, positive sentiment about WordPress is down modestly, and more so among contributors. The analysis of the annual survey highlights certain areas that could benefit from increased attention in 2024.</p>\n\n\n\n<p>Here are the highlights split into three parts: logistics, general trends, and contributor sentiment.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Logistics</h3>\n\n\n\n<ul>\n<li>Completions were up 17% in 2023, though short of a goal to double them, despite increased promotion and partnership with some hosting partners.</li>\n\n\n\n<li>The Polyglots team translated the survey from English into 9 different languages, the most ever for the survey.</li>\n\n\n\n<li>Debuted a new platform, Alchemer, for improved accessibility, usability, data collection, administration, and analysis.&nbsp;</li>\n\n\n\n<li>The completion rate increased again from last year’s high of 63% to 79% in 2023, proving that investing some time in the new platform and clarifying wording was well worth it.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\">General trends</h3>\n\n\n\n<ul>\n<li>NPS* was 30.1 overall, with contributors at 27.9 and non-contributors at 32. The NPS has trended downward since 2021, when it was 45. </li>\n\n\n\n<li>60% of respondents indicate usage of Gutenberg, 8% are unsure, and 12% use something other than Gutenberg and/or the Classic Editor. This is up from 2022 (54%).</li>\n\n\n\n<li>45% of respondents indicate that the WordPress Site Editor meets their site-building needs, 26% are indifferent, and 29% disagree.</li>\n\n\n\n<li>61% of respondents indicate familiarity with block themes and plugins. While this question was not asked previously, in 2022, 53% said they had used blocks<br>“In the new site editor.”</li>\n\n\n\n<li>Security, performance, and stability were the top three critical areas respondents considered when building their website, plugin, theme, or style variation.</li>\n\n\n\n<li>63% agree that WordPress is as good or better than other CMSs, down from 68% in 2022</li>\n\n\n\n<li>Respondents indicated that the best things about WordPress are that it is open source, has ample plugin options, incorporates good customization, is easy to use, and offers flexibility. This is similar to 2022.</li>\n\n\n\n<li>Limitless configurations, performance, scalability, accessibility, integration, hosting, and support all saw 100% or more increases compared to 2022 regarding favorite things about WordPress.</li>\n\n\n\n<li>Respondents cited “too many plugins,” “the site editing experience,” “security,” and “performance” as the top four worst things about WordPress. Most interestingly, though, 16% indicated that none of the 20 topics were terrible, and there was a 43% decrease in the number of people indicating that “site editing is difficult to learn.”</li>\n\n\n\n<li>Search engines and YouTube continue to be the two most common resources for finding information about WordPress, while those writing about WordPress, in general, saw a sharp decline year over year.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\">Contributor sentiment</h3>\n\n\n\n<ul>\n<li>58% of self-identified contributors to WordPress said they agree with the project’s roadmap plans for “Phase 3” and “Phase 4” as a good plan to enhance the WordPress experience for developers, creators, and publishers alike.</li>\n\n\n\n<li>While about one-third of respondents indicated they contribute to the WordPress project, only about half knew how to get involved, knew about WordCamps and meetups, understood the difference between WordPress.org and WordPress.com, and knew the benefits of open source.&nbsp;</li>\n\n\n\n<li>Of 22 topics, the distribution of the top three things that WordPress needs to focus on from the perspective of contributors was broad, with only a 13.5% raw percentage point (1350 basis points) difference between performance (18.6%) in first position and collaborative editing (5.1%) in 22nd position. This shows a need for more consensus among contributors regarding where to focus resources and/or illustrates that the project has many essential elements with passionate supporters.</li>\n\n\n\n<li>Fewer contributors had a positive experience in 2023 (55%) versus 2022 (64%).</li>\n\n\n\n<li>Similarly, the feeling of being welcome in the WordPress community among contributors decreased to 57% versus 64% in 2022.</li>\n\n\n\n<li>Furthermore, contributors feel appropriately recognized less in 2023 (46%) than in 2022 (51%).</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\">Bringing it all together</h2>\n\n\n\n<p>The 2023 annual WordPress survey participation and results highlight the possibility of survey burnout within the WordPress community and some declining overall satisfaction among contributors. There is an opportunity to increase awareness regarding critical initiatives such as WordCamps and other resources for WordPress users and contributors alike and to increase messaging on improvements made within the project to the CMS.</p>\n\n\n\n<h2 class=\"wp-block-heading\">What’s planned for 2024</h2>\n\n\n\n<p>In the next iteration of the survey, the plan is to improve the survey’s questions further to ensure they continue to provide valuable insight into the project’s trends. This means some questions will be replaced while others might be refined.</p>\n\n\n\n<p>Additionally, plans are being explored to distribute and promote the survey at each of the three annual flagship WordCamps (Europe, U.S., and Asia). This would be in contrast to a single yearly survey. More exploration on this topic will take place in the months to come.</p>\n\n\n\n<p><a href=\"https://wordpress.org/news/files/2024/02/2023-WordPress-Annual-Survey-Results-Deck.pdf\">View the 2023 Slide Deck</a></p>\n\n\n\n<p><a href=\"https://reporting.alchemer.com/r/738278_655bbaa5598b14.93675163\">View a web-based version of the results.</a> <em>Note that this link may expire in the future.</em></p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" />\n\n\n\n<p>*<a href=\"https://www.surveymonkey.com/mp/net-promoter-score-calculation\">What is NPS?</a> Simply put, NPS is a KPI organizations can use to measure how likely it’s [users, clients, members] are to recommend a product or service. It can serve as a general indicator of brand strength and affinity. 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The online conference is free to attend, and <a href=\"https://events.wpengine.com/event/f5972890-64b0-4934-9b39-2e704bf34725/websitePage:7b184ebe-3411-489f-bc0c-f76fe90d1ce5\">registration is now open</a>.</p>\n\n\n\n<p>I connected with some of the team members behind the conference, and behind WP Engine’s products, to get a (quite candid) behind-the-scenes look at what many would consider a fairly unique approach to a conference in the WordPress space.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Giving Tech Conference Vibes&nbsp;</h2>\n\n\n\n<p>In the tech industry more broadly, the idea of a company-centric conference is pretty standard fare. I’m sure your inbox is full of invitations from AWS re:Invent and Stripe Sessions, though I think a more apt comparison might be something like <a href=\"https://conference.convertkit.com/\">Craft + Commerce by Convert Kit</a>. In the WordPress community, it’s not as common.</p>\n\n\n\n<p>Lexi Mostek is the Lead Event Manager at WP Engine helping to bring this vision to life. I asked her about the background of the event and how they think about the balance between company and community.</p>\n\n\n\n<p>“We started this virtual event before Covid even existed,” she told me, “because developers a lot of times don&#8217;t have the budget to travel and we don&#8217;t want to charge for this event. We want to make it free. We definitely started out heavily promoting a lot of our own products and having a lot of internal speakers, which I think you can expect from a company putting on a conference. What we have tried to do is grow our roster of other people in the community, other speakers and other topics that support that. So I think we just added on our 46th speaker. And roughly half of those are external.”&nbsp;</p>\n\n\n\n<p>This is WordPress after all, so I’ll be clear now that this is not a WordCamp. That said, alongside WP Engine product updates and tutorials, you’ll get to hear about WordPress 6.5 from the core Editor Triage Release Team and about AI from Zack Kass, the former Head of Go-to-market at Open AI. If it’s anything like years past, the sessions don’t feel like a sales pitch, they more often take the shape of hands-on tutorials and best practices.&nbsp;</p>\n\n\n\n<p>Rob Stinson is a Product Marketing Manager at WP Engine whose domain includes Local, Advanced Custom Fields, and many of the other developer tools they’ve added from deals <a href=\"https://wptavern.com/wp-engine-acquires-5-plugins-from-delicious-brains\">like 2022’s acquisition of plugins from Delicious Brains</a>. </p>\n\n\n\n<p>“One of the sessions I’m involved in is an ACF Blocks deep dive,” said Rob. “We&#8217;ve seen this feature really emerge as a hero of ACF over the last few years and we&#8217;re doing more and more in the product itself to improve that feature set. So myself and Liam Glady (Senior Engineer at ACF) will go through four different custom blocks, the first one being a very basic one to showcase the nuts and bolts of it for anyone who is not familiar with how to do custom blocks with ACF. But then we sort of progress and showcase some more interesting ideas that really leverage interesting features.”&nbsp;</p>\n\n\n\n<p>That sort of practical approach is key to many of the sessions. For WP Engine, the return on their investment into the conference comes by being seen as the hosting company who is most focused on providing value to developers. The goal is brand awareness more than immediate conversions.</p>\n\n\n\n<p>“WP Engine obviously has a long history in the Managed WordPress space,” he said, “offering WordPress solutions at scale. Something that we have learned &#8211; and it does seem obvious when you&#8217;re in the midst of it &#8211; is providing value through developer and builder tooling is just immensely impactful. There’s value to our customers and there’s value for the broader WordPress ecosystem.”&nbsp;</p>\n\n\n\n<p>Clearly being the company behind WordPress’ most popular local development tool is helpful, otherwise Automattic wouldn’t be <a href=\"https://wptavern.com/automattic-doubles-down-on-the-developer-community\">bringing their own competitor to market</a>. Even outside of WordPress, you can see other open source platforms working to own the comprehensive developer experience, from coding to deployment.</p>\n\n\n\n<h2 class=\"wp-block-heading\">A Most Unusual Format</h2>\n\n\n\n<p>One interesting feature of DE{CODE} is that the conference is streamed live, but sessions are all pre-recorded and presumably polished ahead of time. Then the conference happens &#8220;live&#8221; three times in three distinct time zones, making it more accessible to a global audience. One side effect of this approach is that the speakers and panelists are often in the live chat engaging with the audience and answering questions during their own talks. I&#8217;m not sure I&#8217;ve really seen this approach before.</p>\n\n\n\n<p>Imran Pervez, the Global Head of Event Marketing at WP Engine, talked to me about the thinking behind this.</p>\n\n\n\n<p>“When I go to a conference,” he said, “I personally don&#8217;t enjoy watching a thirty-minute session with only a 5 or 10-minute Q &amp; A at the end. That’s hardly enough time for a meaningful discussion. So with the approach we take, if a session is 40-minutes long, you can be asking Q &amp; A the whole time and make full use of the subject matter experts. If a speaker isn&#8217;t able to attend a session–given the range of timezones we’re serving–then we have a mix of subject matter experts per session on hand to interact and respond on chat.&#8221;</p>\n\n\n\n<p>The first time I attended this conference, I was definitely confused that the person on the screen was also responding to me in the live chat, but I have to admit it really makes for a more collaborative experience as an attendee. It&#8217;s one of the more engaging live chats I&#8217;ve seen at a virtual conference, and conversations can continue on in virtual “hallways” between sessions.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\">AI is Kind of a Big Deal</h2>\n\n\n\n<p>The keynotes of the event, as you’d expect in the Year of our Lord 2024, center around AI. Before you wind up that massive eye roll, it is worth thinking about AI in the context of WordPress and maybe looking at some of the names on those panels.&nbsp;</p>\n\n\n\n<p>Rob drew the connection between generative AI today and the WordPress landscape:</p>\n\n\n\n<p>“If you think about the last 24 months, you know, AI has become a thing, right? The three areas where the best use cases have emerged are code, text, and images. Interestingly, the best technical representation of those three things in the world is actually WordPress.”&nbsp;</p>\n\n\n\n<p>I would add a fourth dimension to AI’s current skillset, which is finding answers from massive amounts of content. In other words: search. If you&#8217;ve been responsible for a large-scale WordPress site or WooCommerce store, then you might know how tricky it is to get search right. But &#8220;search&#8221; as an internet concept has been evolving this last year as AI tools are changing the game, both around data indexing as well as user interface expectations.&nbsp;</p>\n\n\n\n<p>“And so it&#8217;s just interesting and exciting,” he continued, “to see the broader WordPress ecosystem figure this out. Ask ourselves ‘What does this look like?’ Experiment with things. As these use cases are evolving and starting to mature, I think the implementation of AI through WordPress in the coming 12 months, 24 months is going to be really impactful.”&nbsp;</p>\n\n\n\n<p>If that does sound interesting, there are a number of AI sessions, including one on AI search, the Zack Kass keynote mentioned above, and another keynote panel featuring Jason Cohen, WP Engine’s founder with a group of notable community members.</p>\n\n\n\n<p>“What we decided to do with our keynote,” Lexi explained, “is bring in some external people like Amber Hinds, David Dicamillo and Lucky Gobindram, who are doing things and actively working on WordPress projects in different areas of expertise. Because this conference isn&#8217;t only about us and our products, it&#8217;s about the community.”</p>\n\n\n\n<p>There’s interesting agency teams and product owners throughout the agenda. The third keynote panel focuses on the business of WordPress and includes Sujay Pawar of Brainstorm Force, Miriam Schwab of Elementor, and Lesley Sim of Newsletter Glue. Beyond business and AI, there are sessions covering marketing, performance, SEO, and ecommerce.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\">More than WordPress &#8220;Developers&#8221;</h2>\n\n\n\n<p>Looking at the topics listed, you might be wondering why it’s called a “developer conference.” In the WordPress ecosystem, we can often take a broad view on who we consider developers. More than just developers, WordPress is a community of builders and extenders.</p>\n\n\n\n<p>“It is developers,” Imran said, “but actually it&#8217;s those that have a technical interest in what&#8217;s happening. We also welcome marketers, business leaders and those that wear multiple hats in their businesses. We make sure there is technical content, but a lot of it isn&#8217;t necessarily hardcore- it&#8217;s applicable for someone that could also be less technically advanced.”&nbsp;</p>\n\n\n\n<p>“Do you log into the WordPress admin at least once a month?” added Rob. “You&#8217;ll get something out of it.”</p>\n\n\n\n<p>Even if you&#8217;re not a developer, I would encourage you to <a href=\"https://events.wpengine.com/event/f5972890-64b0-4934-9b39-2e704bf34725/websitePage:da1bec15-c84c-4f09-b103-71d8ae90b856\">browse the agenda</a> and see if anything looks interesting.</p>\n\n\n\n<p>DE{CODE} 2024 is on March 19 (North America and APAC) and March 21 (EMEA). Registration is free.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 14 Mar 2024 15:13:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Brian Coords\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"WPTavern: Reflections on My 2 Weeks Writing for The Tavern\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154968\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:13778:\"<p>As my 2 weeks as a guest writer at The Tavern wind down, I thought y’all might be curious to hear some of my reflections on the experience.</p>\n\n\n\n<p>As James wrote, bringing 7 writers in for 2-week stints is <a href=\"https://wptavern.com/wptavern-launches-writer-hunger-games\">kind of like The Hunger Games</a> &#8211; many go in, two get the job.&nbsp;&nbsp;</p>\n\n\n\n<p>That “Hunger Games” analogy seems to have stuck &#8211; many of the people I conversed with for stories over the past two weeks asked me a variation of the, “How is The Hunger Games treating you?” question.</p>\n\n\n\n<p>The truth is that every interaction I’ve had with one of my fellow writers has been a combination of productive, nice, charming, and helpful.&nbsp;</p>\n\n\n\n<p>When fellow writers finished their trials, I mostly felt sadness. Not only will I miss our conversations on The Tavern Slack channel, but I’ll also miss the energy and reporting they brought to The Tavern.&nbsp; This version of The Hunger Games has been a ray of sunshine to my eyes.</p>\n\n\n\n<ol><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#how-did-i-decide-what-to-write-about\">How did I decide what to write about?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#emotions-emotions-emotions\">Emotions Emotions Emotions</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#what-did-i-learn-in-these-2-weeks-of-writing-for-the-tavern\">What did I learn in these 2 weeks of writing for The Tavern?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#i-hadn-t-applied-to-a-job-in-decades\">I hadn’t applied to a job in decades.</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#what-is-it-like-working-with-matt\">What is it like working with Matt?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#how-would-i-improve-the-tavern\">How would I improve The Tavern?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#what-s-next-for-me\">What’s next for me?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#would-i-do-it-again\">Would I do it again?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/reflections-on-my-2-weeks-writing-for-the-tavern#comments\">Comments ↓</a></li></ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-did-i-decide-what-to-write-about\">How did I decide what to write about?</h2>\n\n\n\n<p>I was surprised by the different types of content each of us writers produced for The Tavern.&nbsp; One of us did long-form video content, some of us were curious about reporting on new and interesting things in the WP community, some of us shined a light on long-underreported people in our community, some focused on tech, others focused on humans, etc.</p>\n\n\n\n<p>As you likely noticed, I am, personally, curious about how the WP community changes and rolls with the times. For example, you saw me writing about <a href=\"https://wptavern.com/you-dont-need-to-know-code-to-build-a-successful-wp-plugin-business\">how small businesses are taking on the big dogs</a>, an <a href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats\">analysis of popular themes on wp.org</a>, and <a href=\"https://wptavern.com/certain-wp-form-plugins-make-accessibility-easy\">how plugin shops have integrated accessibility best-practices into their day-to-day jobs</a>.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"emotions-emotions-emotions\">Emotions Emotions Emotions</h2>\n\n\n\n<p>While I felt very prepared to do the work that would be required, I was unprepared for the whirlwind of emotions that would flood my body during these two weeks.</p>\n\n\n\n<p>Almost everyone I spoke with for my articles was exceedingly professional and helpful.&nbsp; In fact, some people went out of their way to help me find sources and to cajole quotes out of people.  </p>\n\n\n\n<p>And yet, at times my discomfort with waiting for email/Slack responses to my inquiries left me an emotional wreck (“Are they ignoring me? Did I offend them? Were my questions stupid?&#8221; etc.).</p>\n\n\n\n<p>Then there were times I accidentally manufactured discomfort &#8211; like when I pushed to get a straight answer about a difficult topic out of a PR person at a big WP plugin shop.&nbsp;&nbsp;</p>\n\n\n\n<p>There was the scary time when an online accessibility forum misunderstood my line of questioning and came after me with pitchforks (for the record, my articles highlight people who are making a positive difference on the accessibility front).&nbsp;&nbsp;</p>\n\n\n\n<p>I think the waves of emotion I experienced are part of starting something new and challenging.&nbsp; I hadn’t written articles with this intensity for decades &#8211; it makes sense that I would be forced to deal with my internal emotional issues.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-did-i-learn-in-these-2-weeks-of-writing-for-the-tavern\">What did I learn in these 2 weeks of writing for The Tavern?</h2>\n\n\n\n<p>Over the past couple of weeks writing for The Tavern, I learned so so so much.&nbsp; Here are some of the many lessons I learned since Feb. 29:&nbsp;&nbsp;</p>\n\n\n\n<ul>\n<li>I learned that people appreciate being part of a good yarn. My articles on plugin businesses and people doing great work on web accessibility seemed to be appreciated by both the commenters and the people featured in the articles.</li>\n\n\n\n<li>I learned that hitting “Publish” can be scary.&nbsp;</li>\n\n\n\n<li>I learned off-the-record conversations are oftentimes more fun than on-the-record ones.&nbsp;&nbsp;</li>\n\n\n\n<li>Related, I learned that off-the-record conversations build trust that a reporter can leverage into more compelling <em>on</em>-the-record interviews and articles later.&nbsp;<br />For example, one of my off-the-record conversations led me to a curious string about a sensitive topic &#8211; I pulled that string, and before you know it, we agreed to put that part <em>on</em>-the-record and included it in an article.</li>\n\n\n\n<li>I learned the hard way that you’ve got to be careful about how and where you tell people you are a journalist.&nbsp; That lesson cost me a lot of heartburn and sleep.</li>\n\n\n\n<li>I learned that I need to help people help me.&nbsp; One person I interviewed early on asked, “What’s your angle?&nbsp; I want to give you a quote that’s relevant.”&nbsp; That question saved us from a lot wasted of back-and-forth time.</li>\n\n\n\n<li>I learned that some people want The Tavern to be hard-hitting “gotcha” news source. <br />(Fwiw, I see The Tavern’s role in the community a little differently &#8211; It needs to be a trusted source of information and a hub for conversation in the WP community.)</li>\n\n\n\n<li>I learned (to no surprise) that the writers at The Tavern truly do have the editorial freedom to cover topics that are critical of WP power brokers, including the people paying our paychecks.&nbsp;&nbsp;&nbsp;</li>\n\n\n\n<li>Interacting with the other 6 writers led me to believe that any of us 7 would make great next-generation leaders of The Tavern.&nbsp; Seriously &#8211; I’d trust any of them with leading my beloved Tavern moving forward.</li>\n\n\n\n<li>I learned that reporting on WP stuff is not an easy job.&nbsp;&nbsp;</li>\n\n\n\n<li>I learned that the 2-week timeframe was both a positive driver and a limiter of output. Deadline pressure in journalism is real any way you slice it.&nbsp; Deadlines force you to get creative &#8211; to say&nbsp; “good enough”, hit the “Publish” button, and move on to the next challenge.&nbsp;&nbsp;</li>\n\n\n\n<li>I learned that not as many people read The Tavern as I thought.  \n<ul>\n<li>When I told my mom and sisters that I was picked to write for The Tavern, they were like, “Uhh huuuh.&nbsp; That’s nice, sweetie,” and more or less patted me on the head before returning to their respective days. </li>\n\n\n\n<li>I was surprised to learn that even some of the WP pros I quoted in my articles did not check wptavern.com to read the articles.&nbsp; When I spoke with them a week after one article posted, they said, “Oh! Is that article live?”</li>\n</ul>\n</li>\n\n\n\n<li>I learned that, based on The Tavern’s Jetpack stats, these articles do have an extremely wide reach by my standards.&nbsp; For example, one article I posted has garnered over 2,000 views on the web, over 2,000 email opens, and 70 clicks from email.  (I joked that I had 300 million impressions and 4,070 conversions &#8211; that’s a conversion rate of .0013%.&nbsp; Not great if it was a paid ad campaign, but, personally, I was thrilled with the numbers!)</li>\n\n\n\n<li>I learned that constructive criticism I received on my article drafts from my fellow writers made my writing better.</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-hadn-t-applied-to-a-job-in-decades\">I hadn’t applied to a job in decades.</h2>\n\n\n\n<p>One thing I found personally fascinating was the application process &#8211; because I have no idea how to apply for a job.</p>\n\n\n\n<p>The last job I applied for was a student life position at the University of Minnesota in 2004. I quit that job in 2006 to become a <a href=\"https://themightymo.com\">WordPress consultant</a>, which has been my primary job since.&nbsp;&nbsp;</p>\n\n\n\n<p>Writing for The Tavern is a dream job for me.&nbsp; In my application, I wanted to communicate my vision for the job, my unique life experiences that might make me a great fit, my view that the news is a critical component of our democracy, as well as my quirky personality (didn’t want to surprise anyone there).&nbsp;</p>\n\n\n\n<p>My application was a long email highlighting my experiences reporting the news, blogging, and contributing to the WP community.&nbsp; It also mentioned my respect for The Tavern’s history (I’ve been reading The Tavern nearly every day for 10 years or so).</p>\n\n\n\n<p>When I didn’t hear back after a short amount of time, I got antsy and sent this follow-up:</p>\n\n\n\n<img width=\"1920\" height=\"2560\" src=\"https://wptavern.com/wp-content/uploads/2024/03/hire-me-or-not.jpg\" alt=\"A piece of crumpled up notebook paper with \" />When I didn&#8217;t hear back on my original application after a week, I sent this follow-up email.\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-it-like-working-with-matt\">What is it like working with Matt?</h2>\n\n\n\n<p>One of the more popular questions people asked me over the past two weeks was, “What is it like working with Matt Mullenweg?”&nbsp;&nbsp;</p>\n\n\n\n<p>Matt was true to his tongue-in-cheek word from <a href=\"https://wptavern.com/whats-next\">his Nov. 2023 post</a>: “You can ask previous writers how much I was in their hair.”&nbsp;&nbsp;I had very few interactions with Matt or the Automattic/Audrey team.</p>\n\n\n\n<p>I felt prepared to do the work of The Tavern, and I saw the lack of interactions with Matt as a sign that he trusted me to do that work.&nbsp;&nbsp;</p>\n\n\n\n<p>I felt like Matt was available via Slack if I needed him, however the only time I needed him was when I needed access to the X.com account.</p>\n\n\n\n<p>Also, I had read <a href=\"https://scottberkun.com/yearwithoutpants/\">The Year Without Pants</a>, so I was expecting this trusting, hands-off approach to leadership.</p>\n\n\n\n<p>So, with all that in mind, it was great working with Matt!</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-would-i-improve-the-tavern\">How would I improve The Tavern?</h2>\n\n\n\n<p>I have a great love in my heart for The Tavern.&nbsp; Regardless of who takes over the reins, I hope they continue to pursue a deeper connection to the WP community.&nbsp;&nbsp;</p>\n\n\n\n<p>The Tavern is a hub of our community &#8211; a place where people go to learn and to be heard. The format and history of The Tavern communicate an openness that has proven tough to replicate elsewhere on the web.</p>\n\n\n\n<p>At the end of the day, wptavern.com is the humans who write, run, and interact on the website.&nbsp; I hope whoever takes over continues to push those traditions.</p>\n\n\n\n<p>I see an opportunity to have the Tavern community provide more input into what gets reported on. </p>\n\n\n\n<p>I can see the next leader reimagining the WP Tavern Forums, doing more outreach on other platforms, and looking for other ways to increase engagement on-site.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-s-next-for-me\">What’s next for me?</h2>\n\n\n\n<p>I don’t know what’s next.&nbsp; I feel like I could add some very positive and subjective direction to The Tavern based on my unique experiences in the WP community.</p>\n\n\n\n<p>To be honest, I would love to be involved with The Tavern in any capacity that it needs me.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"would-i-do-it-again\">Would I do it again?</h2>\n\n\n\n<p>It’s been a thrilling couple of weeks, and I’ve gone through a rainbow of emotions and learnings.</p>\n\n\n\n<p>I would absolutely 100% do it again.&nbsp; And who knows &#8211; maybe you’ll see this smiling face at The Tavern again someday!</p>\n\n\n<div class=\"wp-block-post-author-biography\">Toby Cryns is a freelance CTO, WordPress consultant, and teacher at <a href=\"https://themightymo.com/\">The Mighty Mo! Design Co.</a> in Minneapolis, MN, USA.</div>\n\n\n<h2 class=\"wp-block-heading\" id=\"comments\">Comments ↓</h2>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 13 Mar 2024 23:29:39 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:10:\"Toby Cryns\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:98:\"WPTavern: #111 – Josepha Haden Chomphosy on Navigating WordPress’ Evolution, Growth and Change\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"https://wptavern.com/?post_type=podcast&p=154957\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:108:\"https://wptavern.com/podcast/111-josepha-haden-chomphosy-on-navigating-wordpress-evolution-growth-and-change\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:54095:\"Transcript<div>\n<p>[00:00:00] <strong>Nathan Wrigley:</strong> Welcome to the Jukebox podcast from WP Tavern. My name is Nathan Wrigley. Jukebox is a podcast which is dedicated to all things WordPress. The people, the events, the plugins, the blocks, the themes, and in this case, how WordPress is managed and directed.</p>\n\n\n\n<p>If you&#8217;d like to subscribe to the podcast, you can do that by searching for WP Tavern in your podcast player of choice. Or by going to WPTavern.com forward slash feed forward slash podcast. And you can copy that URL into most podcast players.</p>\n\n\n\n<p>If you have a topic that you&#8217;d like us to feature on the podcast, I&#8217;m keen to hear from you and hopefully get you, or your idea featured on the show. Head to WPTavern.com forward slash contact forward slash juke box and use the form there.</p>\n\n\n\n<p>So on the podcast today, we have Josepha Haden Chomphosy.</p>\n\n\n\n<p>Josepha is the executive director of WordPress, a role she&#8217;s held since 2019. She&#8217;s been contributing since 2012, and has a special fondness for brand new to WordPress learners.</p>\n\n\n\n<p>During the episode, Josepha shares her insights on overcoming the challenges posed by the pandemic. She talks about the positive strides made within the Gutenberg project, and the need for improved change management during its implementation.</p>\n\n\n\n<p>We also explore the significant achievements of WordPress, reflecting on its growth to power 43% of the web. This gets us into the objectives for future WordPress expansion. Despite some current stagnation, Josepha explains her ambition to reach 51% market share. She talks about the potential in the enterprise sector, and the importance of reshaping walled gardens into community gardens. A metaphor for an inclusive and participatory ecosystem.</p>\n\n\n\n<p>We also discussed the semi anarchic nature of participation in WordPress, acknowledging the diverse perspectives of for profit motives, and those who contribute for nonprofit motives.</p>\n\n\n\n<p>We contemplate increased diversity and restructured WordPress events, with aspirations of up to 160 word camps a year. And we discuss recent experimentation in the event space.</p>\n\n\n\n<p>Expressing her journey from hands-on community management, to her executive role, Josepha explains her optimism for WordPress, with passion and authenticity. She emphasizes the responsibility of aligning contributions with strategic roadmaps, ensuring that each initiative within WordPress delivers meaningful impact.</p>\n\n\n\n<p>Towards the end, we discuss how the success of WordPress can be measured. This is focused upon metrics like attendance, engagement, and community contributions as a way to gauge the vitality, and sustainability of the WordPress ecosystem.</p>\n\n\n\n<p>If you&#8217;re interested in the WordPress project as a whole, and how it&#8217;s run and directed this podcast is for you.</p>\n\n\n\n<p>If you want to find out more, you can find all of the links in the show notes by heading over to WPTavern.com forward slash podcast, where you&#8217;ll find all the other episodes as well.</p>\n\n\n\n<p>A quick note, before we begin. This was recorded live at WordCamp Asia. There was quite a lot of background noise to contend with, and I&#8217;ve done my best to make the audio as easy to listen to as possible.</p>\n\n\n\n<p>And so without further delay, I bring you Josepha Haden Chomphosy.</p>\n\n\n\n<p>I am joined on the podcast today by Josepha Haden Chomphosy. Hello.</p>\n\n\n\n<p>[00:04:00] <strong>Josepha Haden Chomphosy:</strong> Hello. How&#8217;s it going, Nathan?</p>\n\n\n\n<p>[00:04:02] <strong>Nathan Wrigley:</strong> Very, very good. We&#8217;re in the, I actually don&#8217;t know the name of the venue, but we&#8217;re in the venue.</p>\n\n\n\n<p>[00:04:06] <strong>Josepha Haden Chomphosy:</strong> I know it by its acronym, which is TICC.</p>\n\n\n\n<p>[00:04:10] <strong>Nathan Wrigley:</strong> Okay. That&#8217;s where we are. We&#8217;re in the media room. It&#8217;s Word Camp Asia. It begins today, we had the contributor day yesterday. As I said at the beginning, I&#8217;m joined by Josepha, but I think probably for the community who don&#8217;t know you, could you just tell us who you are? Give us your bio, what your role is in the WordPress project, because it&#8217;s quite a significant role.</p>\n\n\n\n<p>[00:04:29] <strong>Josepha Haden Chomphosy:</strong> Yeah. I&#8217;ll give you the mini bio, so that we have a little bit of extra space for the what I do, because it is significant. So I&#8217;m Josepha Haden Chomphosy. I&#8217;m the executive director of the WordPress Project, and I came to this work kind of through marketing and other ways.</p>\n\n\n\n<p>I learned about WordPress in 2000 and like 10, 2011. Made my way, over the course of my career, through marketing, and data analysis strategy, and then wound up here in the WordPress project. I did some community stuff first, and then took over some core work, and then did what I do now, which is as the executive director.</p>\n\n\n\n<p>And so what I do as the executive director is I, for one, make sure that all of the bits and pieces, that are working across the project, are kind of aware of each other. It&#8217;s very hard to see how everything is interconnected. But I also make sure that we have some focus and effort around specific projects. Things like making sure we have volunteers coming in, and contributors that are trained, and some way for new attendees to figure out how to learn WordPress, or learn how to contribute, however that goes. And making sure that we have time and attention, funding in the project as a whole. So it&#8217;s a bit project management, it&#8217;s a bit funding and resource management, and quite a bit of strategy as well.</p>\n\n\n\n<p>[00:05:42] <strong>Nathan Wrigley:</strong> It really sounds like rather a lot. Do you find yourself working a regular shift? You know, do you begin at nine in the morning, and finish at five at night? Or are you 24/7, having to wake up because people in, for example, Asia are doing things at certain times?</p>\n\n\n\n<p>[00:05:54] <strong>Josepha Haden Chomphosy:</strong> Yeah, so when I first started doing the work, I would work anytime, and kind of just let my day fill up as it would, because it always does. As we ended up with more contributors, and for my teams at Automattic, as I ended up with more and more people there, it became really clear to me that, like a goldfish, it&#8217;s just going to grow to the size of the container you have for it.</p>\n\n\n\n<p>And so I do really try now to fit it into set times. And, you know, I&#8217;ll get up early, work a bit late if we have synchronous talks that have to happen. And when I go to WordCamps, I just, you know, work 16 hour days, because that&#8217;s how you do at a WordCamp.</p>\n\n\n\n<p>But yeah, for the most part, I really try to make sure that I guard my personal time pretty jealously, and that when I am working, try to make the best use of my time, and everyone&#8217;s time that&#8217;s working with me. Because we all have finite resources in that space. Like, we all have the same number of hours in our day, and my time isn&#8217;t more important than anyone else&#8217;s. And if I consider my time important, I should treat everyone else&#8217;s time as important too.</p>\n\n\n\n<p>[00:06:54] <strong>Nathan Wrigley:</strong> You must have had a great sense of optimism when you began in 2012, to have risen in the way that you did. You must have enjoyed it, threw yourself into it I&#8217;m guessing. Do you still have that same sense of optimism about the project in 2024, that you did in the 2012, 2013, 2014, or is your role, the nature of the role that you have, mean that you view it from a different angle?</p>\n\n\n\n<p>[00:07:14] <strong>Josepha Haden Chomphosy:</strong> So, to answer the question specifically, to answer that particular question, I do really still have a lot of optimism. Like, there&#8217;s so much that we can do for the project to get it moving faster in specific directions, and kind of get everyone in here and working on it in a way that is impactful for them, but also is valuable to our CMS and our community.</p>\n\n\n\n<p>But I wouldn&#8217;t say that my career progression was because of optimism, right? Like, I try to be a realist. Pragmatic optimism is kind of how I like to really hone in on that. But I continued to see the need for someone to come and do the work that I am specifically skilled at doing, and also was really prepared to take on the responsibility.</p>\n\n\n\n<p>It wasn&#8217;t necessarily like, I&#8217;m optimistic, and therefore I will do this forever. It was, I see the importance and the value of having this available, long after any of us want to stop working with it. And so I have the skillset, I have the attention, I have some of the connections, and I accept the responsibility to help move this forward, and keep it moving in a good direction, for as long as they&#8217;re willing to have me. So I guess it was less because of optimism I did, and more of a, because I can accept that kind of responsibility, I will.</p>\n\n\n\n<p>[00:08:28] <strong>Nathan Wrigley:</strong> At WordCamp Asia you&#8217;re giving a talk, and the title of that talk is converting walled gardens into community gardens. And I&#8217;m just going to read a little bit of the blurb that goes with that. You mentioned the fact that WordPress is this giant CMS, and you say that it&#8217;s grounded, it&#8217;s got an ethic, it&#8217;s got maybe some morals in there. But there&#8217;s obviously some point of concern in your mind, because you say the following, how are we managing our distractions and feeding the opportunities around us? What are the distractions that you are thinking of when you put this talk together? What are the distractions that the community is experiencing?</p>\n\n\n\n<p>[00:09:01] <strong>Josepha Haden Chomphosy:</strong> Yeah so, firstly, I have to acknowledge that sometimes when folks work closely with me, they see that I am highlighting potential risks in a plan. And I never do that because I think that it&#8217;s a bad plan, I do that because I believe, probably, it&#8217;s the right way to go. And if we don&#8217;t know what is in the landscape for us, we can stub our toe on rocks. Like, I&#8217;m just trying to find the rocks we are going to stub our toes on.</p>\n\n\n\n<p>So I do have some questions around that. I think the last time that this came up, this question of what is going to distract us from doing the things that help us move faster, or move better, or be more relevant? It&#8217;s always the question of, are we contributing things that are specifically related to the roadmap?</p>\n\n\n\n<p>There is, for open source, this basic philosophy of contributors are here to contribute without the expectation of reciprocity, and without an agenda. But I have always really felt like the without an agenda part, is not as nuanced as it should be. Because everybody does have a plan. They&#8217;re trying to do things. Like, people are contributing some functionality, because it fixes a problem they had.</p>\n\n\n\n<p>And so that doesn&#8217;t fit with the idea of no agenda. And also, we don&#8217;t want aimless contributions. When you support 43% of the web, it&#8217;s so difficult to move that number of people in any sort of direction. That if people show up with kind of aimless contributions, you aren&#8217;t able to have a clear direction for where the software&#8217;s headed, or the community&#8217;s headed. And it&#8217;s not a good contribution experience either.</p>\n\n\n\n<p>They don&#8217;t feel like they have a clear impact. It&#8217;s not clear how their project gets into the CMS over time, or gets rolled into our event series. And so I just, I don&#8217;t have any concrete examples at the moment, because they will all belong to someone, and I&#8217;m not going to have them experience this on a podcast.</p>\n\n\n\n<p>But like, you&#8217;ve always got to watch out for those things where, this project that we were working on, it worked really well when TikTok wasn&#8217;t where everyone was. This worked really well when Reddit was in its heyday, or whatever. Like, it was stuff and communication processes, and methods that made sense for the context of the time. And I just want to make sure that everything that we&#8217;re doing makes sense for the context of now, where it&#8217;s reasonably possible.</p>\n\n\n\n<p>[00:11:13] <strong>Nathan Wrigley:</strong> So, what&#8217;s your guiding principle? What&#8217;s your North Star? Because I&#8217;m guessing that maybe you speak to Matt, Matt Mullenweg. In the pyramid of WordPress and organisation, you are right near the top.</p>\n\n\n\n<p>Where do you get your inspiration, for what the project should be doing? Where do you find that? Do you come up with ideas? Toss them around between the people that you work with? Or is it really a process of getting in the Slack every day, and just listening, and percolating, and filtering the ideas out?</p>\n\n\n\n<p>Because it feels like, if WordPress were a blue chip company, and it was a for-profit organisation, you&#8217;d have this hierarchy, wouldn&#8217;t you? And right at the top would be the CEO, and they would make the decisions with the board, and those decisions would then trickle down, and everybody would have to obey.</p>\n\n\n\n<p>But that&#8217;s not the way it works. So I&#8217;m genuinely curious. Where do you get your intuitions, as to what we should be doing? And how do you sort of shepherd that conversation, so it doesn&#8217;t feel like, well, we&#8217;re being told what to do, more we&#8217;re being guided, here&#8217;s some things we could do?</p>\n\n\n\n<p>[00:12:06] <strong>Josepha Haden Chomphosy:</strong> Yeah. I&#8217;m going to try to answer them sequentially and do my best. And if I get lost, you&#8217;re going to have to bring me back. So the first question you had was, what is my lighthouse? What is it that I&#8217;m aiming for? So I do kind of have this dream of like WordPress being the thing that secures the future of the open web. And it is literally a dream, because we actually don&#8217;t have that much agency. Like we, even if we get to 51% of the web, will not actually have the ability to just say, and now the open web is here forever. Like, that&#8217;s not within our control. So it is a bit of a dream.</p>\n\n\n\n<p>But there is, for me and my decision making, an overarching vision of what we can offer as a project. And a lot of my decisions are based on that. So I believe that the WordPress project and ecosystem should be able to offer an excellent open source alternative to every tool that is required to get a business started online, to get your project started online.</p>\n\n\n\n<p>And that feels attainable, right? Like, the CMS, done. Open source CMSs, in place of proprietary CMSs, that&#8217;s good. But also things like Openverse, and the photo directory, and how that can compete if we figure out a couple of provenance issues, and maybe like micropayments. How that can compete with Getty images.</p>\n\n\n\n<p>And I think that that&#8217;s a really compelling offer and opportunity, especially because, as people are coming into this community, so much of what they&#8217;re looking for is kind of a more equitable access to a network. To not only succeed at their learning and connection to their local community, but then also to succeed with their business goals, however they are.</p>\n\n\n\n<p>And so that is my guiding principle from just like what we have to do here standpoint. And then there are the philosophical principles that we all kind of hold in the WordPress project, which is the four freedoms of open source, those are in there. The five good faith rules of community that we have.</p>\n\n\n\n<p>And so we&#8217;ve got the ethical principles that are in there. We have the pragmatic things, like always decisions, not options. And I feel like they all ladder up into this concept of like, we could be the primary open source alternative to make a business happen. To make your dream happen. To make your story known online. So there&#8217;s that. And immediately, I forgot the 17 other questions.</p>\n\n\n\n<p>[00:14:18] <strong>Nathan Wrigley:</strong> It was really about what is your North Star, and how do you decide what&#8217;s important?</p>\n\n\n\n<p>[00:14:23] <strong>Josepha Haden Chomphosy:</strong> Okay, so for one, there are a lot of like literal decision making tools that I use. But I know that&#8217;s not the question you&#8217;re actually asking. The question you&#8217;re asking is, how do I keep track of the information that comes in, and where do I find the best guesses about the future? So that we can choose the right product choices. We can make the right event and ecosystem decisions. And fortunately, I have the incredible good fortune of having my own leadership team inside Automattic.</p>\n\n\n\n<p>I&#8217;ve got three people who work directly with me. Héctor Prieto, Chloé Bringmann and Angela Jin, and probably everyone will recognise all three of those names, work with me to help keep track of everything that&#8217;s happening across the ecosystem, and the programs, and the CMS.</p>\n\n\n\n<p>But there are also about 10 people that I really rely on in the community, and they are from across different companies, and different disciplines, they have different roles. We have people who like specialise in product or project management, and people who are core developers.</p>\n\n\n\n<p>And so like I have a lot of people who are helping to flag issues, and flag potential future opportunities that I otherwise wouldn&#8217;t have seen. And I rely heavily on them to talk through like, what is the essential pros and cons of this discussion that&#8217;s being had here? What is the relative impact to like performance in the CMS? What&#8217;s the relative impact for attendees, if we make this change versus that change?</p>\n\n\n\n<p>And so I do a lot of discussion with a lot of people and, yeah, it&#8217;s based on like stuff that&#8217;s happening in Slack, and Post Status, and Twitter, and kind of all around. I am just one person, and it has been probably more than a decade since one person could know everything that was going on in WordPress. And so I&#8217;m very lucky to have probably a good collection of 12 to 15 people that are helping me do that.</p>\n\n\n\n<p>[00:16:08] <strong>Nathan Wrigley:</strong> If you were the CEO of a blue chip company, I&#8217;m guessing that the metric for success would be profitability. Are we in the black? Are we in the red? What did we do to go into the red? What did we do to go into the black? What&#8217;s the guiding principle there? When you look back over the last, let&#8217;s say, couple of years, what do you see as the moments that were successful? You know, it doesn&#8217;t have to be specific, it could be more of a general question in terms of, what does success look like? What are you looking for there?</p>\n\n\n\n<p>[00:16:33] <strong>Josepha Haden Chomphosy:</strong> It&#8217;s different in different places. So there are kind of four big focuses in the WordPress project. You&#8217;ve got the CMS and related software elements. You have our programs and event series, which are WordCamps, meetups, and then also all of the things that keep volunteers feeling like they are included in our project.</p>\n\n\n\n<p>We also have the ecosystem, which is like the marketplaces that we have, with the plugin directory, and the theme directory, things like that. And then we kind of have a fourth that is our communications and operations side of things.</p>\n\n\n\n<p>And so for each four of those, there is a different metric. We don&#8217;t have a lot of early indications. All of what we can look at is primarily just like a result, as we are working through things. And so we can&#8217;t make a lot of early course correction, just because we don&#8217;t. take data for anyone to have WordPress. We have instituted auto updates, and so like we can&#8217;t really follow downloads as a proxy for how many people are using WordPress, like things like that. And so the indications, the metrics, if you want to call them that, are different for different things.</p>\n\n\n\n<p>But ultimately, I really believe that our best proxy for understanding how vital WordPress is to our own ecosystem, is seeing how many people are still trying to learn WordPress. How many people are attending our events? How many people are showing up to help build it? Although that is a very long tail kind of thing.</p>\n\n\n\n<p>It can take anywhere from, you know, five months to five years for somebody to go from using WordPress to finally contributing to WordPress. And so that one has a really long latency period.</p>\n\n\n\n<p>But also there are normal things like, how many new followers do we have on our social media channels? How many new users do we have in Slack that are participating actively? How many contributors do we have, as we are just kind of running through our annual milestones of flagship events, or WordCamps overall, or major releases?</p>\n\n\n\n<p>It&#8217;s a bunch of things. I think that once a year at State of the Word, kind of point all those out. So we don&#8217;t like have dashboards or anything that keeps track of it. But I do have a general sense for where things are over the course of the year.</p>\n\n\n\n<p>[00:18:33] <strong>Nathan Wrigley:</strong> If we were to go back to 2012, I don&#8217;t know what percentage of the internet was using WordPress, but it certainly wasn&#8217;t 43%. At the moment, 43 ish, thereabouts, 43%. It&#8217;s highly improbable, I would&#8217;ve thought, that looking back 10 years, you would&#8217;ve said approximating half of the internet would be using WordPress.</p>\n\n\n\n<p>So it&#8217;s had this really unprecedented growth. Monumental growth. So if you were to look back at any one of those years, probably the numbers tick up each year, and let&#8217;s just use that one metric, the percentage of the internet. Do you have any intuitions as to whether that 43% is in a state of ascendancy still? Are we looking into 2024, 2025, are we looking for it to be 44, 45, 46? Has it plateaued? Is it maybe going down? Do you have any expectations of where the project will be in a year, two years?</p>\n\n\n\n<p>[00:19:20] <strong>Josepha Haden Chomphosy:</strong> So, for one, one of my big success indicators would be for our percentage to get to 51%. Because that approximates out to like 75% usage, which is a ton. I realise 51% is a really big percent of the web. And it&#8217;s like, you know, eight percentage points away.</p>\n\n\n\n<p>Now the question of, are we still growing? Do we expect more growth? Do we expect like incremental, or another big spike? We do. I think we all can see that we currently have a little bit of a plateau. But also, in my big picture goals post for 2024, I called out very specifically, like, I see that this is something that we all kind of started talking about in 2022.</p>\n\n\n\n<p>That&#8217;s the first time that we all sort of had a question around like, is this plateauing? Is it an unlimited plateau? Do we think we can do something to change it? And I do think we can do something to change it. But I also think what has to happen will really take a lot of concerted effort, for two reasons.</p>\n\n\n\n<p>For one, because in order to do any last mile work, like the last mile of a delivery is always the most expensive. That is going to be our hardest work, to get from 43% to 51%. Just because you have kind of sold to everyone who already knew they needed you, right?</p>\n\n\n\n<p>And then the second part of the problem is that, everyone else that is available to, quote unquote, sell WordPress to, are companies and business deciders, who maybe don&#8217;t know that they need a CMS. Which is a different proposition than companies or business deciders, who know they need a CMS, they know they need a website, they&#8217;re just trying to figure out which one. We can certainly make a strong case for why WordPress is the best long-term solution for them.</p>\n\n\n\n<p>But if they don&#8217;t agree that they need a website, or that if they do need a website, that it needs to have enough functionality for them to grow, or whatever reason they have, that&#8217;s a different sales proposition. And getting into that enterprise space, getting into that corporate area, as you mentioned, there&#8217;s a bit of a shift that you have to make in your mind.</p>\n\n\n\n<p>There&#8217;s a feeling of open source means everything&#8217;s free, because it says it right there, free and open source software. But free in this context means, you know, about speech, and freedom, and copy left, right? And less about no money.</p>\n\n\n\n<p>No one ever said that you should not be able to make money in an open source project, or using open source software. Like, it is seen all over the internet right now, that you can build a business on top of open source technologies.</p>\n\n\n\n<p>And so that is a big shift in mindset. WordPress has always been very pro business. If you look at our plugins, it&#8217;s not a bunch of plugins that are like, here&#8217;s how you paint on WordPress or something. Like, that&#8217;s not the plugins we have. We have plugins that are like, we want you to be able to convert into your contact form better. We want your contact form to be easier, and more enticing, so that you can have those contacts, so you have the opportunity to pitch your product, or pitch your service.</p>\n\n\n\n<p>If you look at what we have around, we do want people to accomplish business tasks, on top of any other sort of thing that they&#8217;re wanting to do here. And so I don&#8217;t think it&#8217;s as big a shift as we worry that it is. I think it&#8217;s always been there, and we just are a little scared of the idea of it. It feels like we kind of have to lose that original ethos, and I don&#8217;t necessarily know that that&#8217;s the case.</p>\n\n\n\n<p>[00:22:43] <strong>Nathan Wrigley:</strong> You mentioned in the blurb for your talk, you were talking about distractions, and we covered that off a little bit. But you talk about the sprawling nature of the future of our projects. And I&#8217;ll just quote, in your talk you are going to look at what the sprawling future of the project could be, as we continue to convert walled gardens into community gardens. What do you mean by that? What are the walled gardens that you&#8217;re talking about, and what are the community gardens that you wish to have?</p>\n\n\n\n<p>[00:23:07] <strong>Josepha Haden Chomphosy:</strong> You&#8217;ll have to come to my talk. Nathan! But also, I will give you an elevator pitch of it. So there&#8217;s a concept of walled gardens in technology. It historically, or in recent history anyway, has referred to marketing platforms. And a good proxy for that, if that doesn&#8217;t make immediate sense is, you know, like Facebook, and Instagram, Twitter, things like that. Where the audience is contained in the platform.</p>\n\n\n\n<p>And so if you enter the platform, you have an audience, and you just have to say compatible things to get the audience to you. That&#8217;s it. That&#8217;s what&#8217;s considered a walled garden right now.</p>\n\n\n\n<p>And community garden is actually not something that people use when they&#8217;re talking about software, but I want us to. And so that is also a big part of my presentation.</p>\n\n\n\n<p>But a community garden is, you know, in the US it&#8217;s a plot of land, generally in a city, that&#8217;s broken up into smaller pieces, where anyone who&#8217;s in that local community can come and garden in it.</p>\n\n\n\n<p>[00:24:00] <strong>Nathan Wrigley:</strong> We call it the commons.</p>\n\n\n\n<p>[00:24:01] <strong>Josepha Haden Chomphosy:</strong> Right. People say that often. But I don&#8217;t think that&#8217;s a very accessible term for anyone anymore. I have found that when we talk about that and we&#8217;re like, people putting sheep in the fields. Like, it&#8217;s a very cute idea, but it&#8217;s not the visual thing, in my experience, hasn&#8217;t kept up with what people understand now.</p>\n\n\n\n<p>A lot of us might understand a community garden, where you have small plots, you can do your gardening. If there&#8217;s anything left over, the entity, the community that is managing the larger group can redistribute that, and make it available to other people in the community. If that&#8217;s what they&#8217;re trying to do, they can donate it to community food banks, or sell it to other members of the community, and use the proceeds to make better beds in their community garden, or improve the ground that&#8217;s in there, or pay somebody to do administrative work, something like that, you know.</p>\n\n\n\n<p>I think that&#8217;s much more modern, evocative. Like, it has a much more modern experience than taking sheep out to fields. I know that there are still people who take care of sheep, I&#8217;m not saying that. I&#8217;m saying that we probably don&#8217;t have, actually, a bunch of local common grasslands for people to all take their uncommon sheep to, in the one common place. Like, that&#8217;s what I&#8217;m saying. It&#8217;s just a more modern concept, and I think a more understandable concept as a result.</p>\n\n\n\n<p>[00:25:12] <strong>Nathan Wrigley:</strong> If we just put to one side, that the walled garden of Facebook, and the walled garden of all those proprietary platforms, and we just think about our community. What are your feelings in 2024 about how it&#8217;s going? How the WordPress community is going? I mean, we&#8217;re gathered, there&#8217;s probably 2000 or so people at this event. We&#8217;re obviously, all of us, optimistic about WordPress. We probably think about it far more than is healthy for us. We are all really into it.</p>\n\n\n\n<p>But there&#8217;s been, over the last few years I&#8217;ve seen posts by various different thought leaders, for a want of a better word, in the WordPress space, about what&#8217;s happening in the community. You know, whether the for-profit motive in the community is kind of undermining the sort of more open source nature.</p>\n\n\n\n<p>I don&#8217;t really have a question here, it&#8217;s just more, what are your thoughts about whether the WordPress community is bifurcating, whether we&#8217;ve got this, you know, for-profit, not-for-profit, if it&#8217;s getting shattered? How easy is it to steer that ship?</p>\n\n\n\n<p>[00:26:06] <strong>Josepha Haden Chomphosy:</strong> Sure, well, for just big picture context, it is worth remembering that open source, as a concept, is semi anarchical. And so like, a little bit, you will always have people who are here for the philosophy, and the ethos, that are like, all money is bad. And I get it. I get it. I understand that concept. But, in my experience, one, it has always been true of every WordPresser I&#8217;ve ever met, that they have, what I believe is a healthy skepticism about major corporations that move in.</p>\n\n\n\n<p>And that&#8217;s not because the corporations are necessarily bad. It&#8217;s not because the folks who are here, doing these individual pieces of work, contributing personally of their time, are necessarily more right than anyone else. It&#8217;s just a thing that takes place, because of the values that we have as open source contributors and philosophers, for lack of a better term.</p>\n\n\n\n<p>And so I don&#8217;t think that what we&#8217;re seeing, like I know some of the posts that you&#8217;ve mentioned, where people are like, everybody&#8217;s everywhere, no one&#8217;s in a single direction. I agree. We are lacking a little bit of direction. But I don&#8217;t actually think that it is an unsolvable problem. And I don&#8217;t think that it is a pernicious kind of existential issue. I think it&#8217;s been here for the whole time, and it goes in cycles.</p>\n\n\n\n<p>As we have been working our way back out of the incredible lull that we had during Covid, where we had no in-person events, because the best way that we could pull together for each other was to stay apart. Which does not make sense to people in WordPress. We&#8217;re like, no, we&#8217;re together all the time. We&#8217;re shoulder to shoulder, looking at the problem. Don&#8217;t make me stay away from the people I love. Like, this is how we are. I get it.</p>\n\n\n\n<p>Coming back out of that, the human nature part that your brain enacts to kind of work as a coping mechanism, to make sure that they understand what, from a flight or fight perspective, will hurt them or not, really goes into overdrive when you&#8217;ve spent a lot of time in isolation. It becomes harder and harder to see the people who are definitely like you, and the organisations that are definitely like you, versus those that are not.</p>\n\n\n\n<p>And so you look for, because your brain has a negativity bias, because it&#8217;s what keeps you alive. You look for the things that definitely are not the same. Because that is the most important thing to look at, rather than what is definitely the same. And so that&#8217;s why it feels so exacerbated right now, I believe. And this does go in cycles.</p>\n\n\n\n<p>We had a little bit of this in 2018, as we were working toward moving Gutenberg into core. And now we have it again here, coming out of Covid. I don&#8217;t think it&#8217;s unsolvable. It is a big problem. But also, like I know this community is able to see each other as more than that person whose plugin competes with my plugin, or that person who disagreed with me on Trac or GitHub. Like, I know that these people believe in each other more than that. And so, yeah, I see it. I agree. It&#8217;s a problem, we should fix it. But I don&#8217;t think it&#8217;s an intractable problem.</p>\n\n\n\n<p>[00:29:03] <strong>Nathan Wrigley:</strong> You mentioned that one of the four things that you have to do is community engagement events, that kind of thing. Has it returned? Obviously we had this lull, the pandemic Are we back to where we were in 2019?</p>\n\n\n\n<p>[00:29:14] <strong>Josepha Haden Chomphosy:</strong> No.</p>\n\n\n\n<p>[00:29:14] <strong>Nathan Wrigley:</strong> Is there any intuition that it will get back to that?</p>\n\n\n\n<p>[00:29:17] <strong>Josepha Haden Chomphosy:</strong> Obviously I hope it does. That is a goal. I think that 2019 had our highest number of WordCamps. I think that was 140 in the year. I definitely would like to get back to it. This WordCamp that we&#8217;re at, is the 1999th WordCamp. So the next one that happens, and I don&#8217;t know which one it is off the top of my head. Congratulations, you&#8217;re WordCamp 2000.</p>\n\n\n\n<p>But it&#8217;s not back to where it was, just because it takes a long time. Like, we have a flywheel effect, that is broken. And we have a very clear concept of what a good WordPress event is about, and what it&#8217;s like, and how it needs to be organised. And it takes a lot of training to get that done.</p>\n\n\n\n<p>And so like our just consistent pipeline of new organisers, it&#8217;s pretty shallow at the moment, but the team is working on it. Both by kind of diversifying the types of events that we offer to folks, to make them either hyper-local, or very specific to a niche. Or just being clear that like we can have just one track of content, or just one speaker, and then we do this other thing. Like, we&#8217;re trying to diversify those, and really reinvigorate the local communities, especially in our larger cities across the globe. And I think we&#8217;ll get back there.</p>\n\n\n\n<p>We have continually, more attendees every month, than we had months prior. And then that goes into every year, more attendees as we go. I, at one point, felt like my goal for the community, as a whole, was to get to like 400 WordCamps in a year. I don&#8217;t think that is a reasonable goal now, because that&#8217;s a lot. It was a lot at the time, I just didn&#8217;t know how to set that goal I think.</p>\n\n\n\n<p>[00:30:50] <strong>Nathan Wrigley:</strong> That&#8217;s a nice number with two zeros.</p>\n\n\n\n<p>[00:30:52] <strong>Josepha Haden Chomphosy:</strong> Yeah, I was like, that&#8217;s a nice round number, I think I can do that. And, you know, we went from 60 a year to 140, during the time that I was helping to guide that program. So like it seemed plausible, but probably I think a bit too big ultimately. I would like to get us back to 140. I think up to 160 is probably good.</p>\n\n\n\n<p>But I think maybe, along with this diversification of events that the community team is working on, we might also want to take a look at how we actually stack up our events. So like we have meetups, WordCamps, regional camps, flagships right now, you know, in a pyramid.</p>\n\n\n\n<p>And I just wonder if, based on what attendees need from these events now, we might need to look at something a little bit different. Whether it&#8217;s meetups and then WordCamps that are specific and niche, and then regional WordCamps and a single flagship. Or if we want to have smaller numbers of meetups, and anything that has a clear shared topic. We make those into hybrid WordCamps, and then continue up in there. I have a lot of thoughts about the fact that we have attendees that still need us, and still need what we are offering, just not in the same proportions that we have been offering it up until this point.</p>\n\n\n\n<p>[00:32:04] <strong>Nathan Wrigley:</strong> It sounds like experimentation is the goal for the next period, with events in particular. Play with events, come up with different ideas. It&#8217;s a bit like throwing spaghetti at the wall, see what sticks, try something out. And at this event, we have this notion of invited speakers, which is of interesting and new.</p>\n\n\n\n<p>[00:32:19] <strong>Josepha Haden Chomphosy:</strong> Well that&#8217;s always been around.</p>\n\n\n\n<p>[00:32:19] <strong>Nathan Wrigley:</strong> Yeah.</p>\n\n\n\n<p>[00:32:20] <strong>Josepha Haden Chomphosy:</strong> A lot of people don&#8217;t know.</p>\n\n\n\n<p>[00:32:21] <strong>Nathan Wrigley:</strong> I think maybe it was the magnitude of some of the names that I saw, you know, people who have fame and familiarity outside of the WordPress space, such that it could almost attract people in, just because they&#8217;re on the roster. Thought that was quite an interesting idea.</p>\n\n\n\n<p>But nevertheless, the idea is to experiment with different things inside of events, and see what works, and keep doing more of those. But it does sound like you&#8217;re optimistic. It does sound like it&#8217;s crept up. And whilst it might not be what it was in 2019, it&#8217;s going in the right direction.</p>\n\n\n\n<p>[00:32:49] <strong>Josepha Haden Chomphosy:</strong> Yeah. And had you asked me this a year ago, the answer would&#8217;ve been different. So I was still optimistic, because I believe in the strength of a good meaning group of people, like a good hearted group, which WordPressers generally are.</p>\n\n\n\n<p>So it still would&#8217;ve been optimistic. But we had actually not, I feel, gotten to kind of a critical mass. We hadn&#8217;t gotten through the hardest part of the work, at this time last year.</p>\n\n\n\n<p>It wasn&#8217;t until, I think it was probably a month a WordCamp Europe last year, where I felt like, okay, we have done enough of the foundational work that the flywheel effect can start to take place again. And so that obviously requires a bit of a shift in the way that folks who are working on building the community, and managing the community events.</p>\n\n\n\n<p>It requires a little bit of a change in how you see those events functioning in the ecosystem. I&#8217;m absolutely optimistic. I think that we have gotten past the hardest part of rebuilding, which is making sure that your foundations are right.</p>\n\n\n\n<p>[00:33:44] <strong>Nathan Wrigley:</strong> Okay. The next two questions are retrospective. I want you to look back in time.</p>\n\n\n\n<p>[00:33:49] <strong>Josepha Haden Chomphosy:</strong> Those are better than predicting the future.</p>\n\n\n\n<p>[00:33:50] <strong>Nathan Wrigley:</strong> Then we get to that, I&#8217;m afraid. If we were to look back over, let&#8217;s just pick a number. Let&#8217;s go for five years. If we were to look back over the last five years, what&#8217;s made you happy about what&#8217;s happened in WordPress? So that could be the code, it could be the community, it could be anything you like. And also, what do you wish had been done differently? So let&#8217;s look back. What makes you happy? What do you wish had happened in a different way?</p>\n\n\n\n<p>[00:34:10] <strong>Josepha Haden Chomphosy:</strong> So something that has made me happy in that timeframe, is that the bet that we placed on Gutenberg seems to have really paid off. Like, we went from 23% to 43%, in that time span. And I know that I was very anxious about the Gutenberg project. I didn&#8217;t talk, I fought full throatedly with Matías about the best ways forward on it, and if we were fully considering the user in the way that WordPress wants to, and should do.</p>\n\n\n\n<p>And so he and I really got in the trenches on that, for all of 2017 and 2018, it feels like. And the bet of, for such a dramatic change, bringing in more people than we otherwise would have. I wanted it to be true, and I was experimenting with a full and confident heart, but also my brain was very concerned about it.</p>\n\n\n\n<p>And so in the last five years, I am so glad that all of the work that we put into, not only making sure that the software that we were building was valuable for people who want to use WordPress, but also that the work that we did to communicate around it, and bring the community with us, worked. Because if we had not really committed to the change, you can sabotage anything by just not doing something.</p>\n\n\n\n<p>And so my teams at Automattic, and then also the contributors in the WordPress project, just came with us on this with, I wouldn&#8217;t say gleeful abandon, that is not what they did. But certainly with the sort of critical feedback, that implies they believe that it could be possible. They saw that there was a possibility there. And so that&#8217;s my favorite thing that happened, in the last five years.</p>\n\n\n\n<p>What I wish would&#8217;ve gone better is, I wish that we had done some of that change management work earlier. We ended up, for most of 2019, and I think this may be at the top of 2019, is when I first met you, at WordCamp London potentially. And I specifically went there, I spent the first six months of 2019 traveling to the communities that had told us that we had created the most chaos with merging Gutenberg. And just having y&#8217;all tell me what you hated the most about everything. And almost always the answer was, you might be right about the future of this software, and why Gutenberg needs to exist, and I just wish you had done it in a different way.</p>\n\n\n\n<p>And so that&#8217;s what I wish we had done differently, is to do a bit better change management. Because all change, whether it&#8217;s a good change or not, represents a loss. And so if you cannot say at the start, this is great for where we are, but it&#8217;s not going to get us into the future. I think this is why we have to leave this point, and then I believe that this is probably the next point that we&#8217;re going to, help me find the way there. If you haven&#8217;t said very clearly, and with lots of confidence, why today won&#8217;t get us to tomorrow, you&#8217;re not going to get people to comfortably come with you into tomorrow.</p>\n\n\n\n<p>We did do that work, and it was a lot of work. A number of contributors in Automattic, and in WordPress, and in other sponsoring companies, put in so much effort into training, and communications, and mediation, and just like listening. And I think that we could have done a little bit less of that, if we had done a little more proactive work, and just letting everybody know why we felt like WordPress needed to change.</p>\n\n\n\n<p>[00:37:37] <strong>Nathan Wrigley:</strong> Yeah. If everybody working in the WordPress community was an employee, then you could distribute the memo, couldn&#8217;t you? You could just say, this is the intention, off we go. But you&#8217;ve got this massive diaspora. And some of the people, you know, some of them are paying incredible attention to everything that is going on. Other people are just, oh look, it&#8217;s been updated, I wasn&#8217;t anticipating that.</p>\n\n\n\n<p>But I think about it a bit like a jigsaw puzzle, the whole project, but Gutenberg in particular. And it feels like now that we&#8217;re in 2024, it felt like there were just one or two pieces of the jigsaw puzzle. And we knew that there was going to be this complete puzzle. But now it&#8217;s got a little bit more fleshed out. The communication got better. Most people seem to be on board. Everybody can anticipate what power behind it is. And I feel very confident that that was the right decision. I think you&#8217;re right, it was hard to communicate all that.</p>\n\n\n\n<p>Okay, we won&#8217;t stare five years into the future. Let&#8217;s go for a year, because that&#8217;s enough. What are you excited about over the next year in WordPress?</p>\n\n\n\n<p>[00:38:29] <strong>Josepha Haden Chomphosy:</strong> So, this is going to be back office excitement. This feels like the year that WordPress, and its community, is going to like get really aligned on what we&#8217;re trying to do. Like, I feel as though we have enough people in the community, and enough really big voices in the community saying, we need to all just get pointed in the right direction, and everybody row in that direction. There&#8217;s a lighthouse, don&#8217;t hit the rocks. We&#8217;re going to do the thing. Like, we have enough people that are all saying that we really need to band together on this.</p>\n\n\n\n<p>I think we&#8217;re going to be able to get that done this year. And I don&#8217;t really know what that looks like. But I do, especially like in this particular event, hearing the contributors, and how excited they are. And we had like 75% new contributors. I thought they said 35%, but everybody keeps telling me I misheard, and it&#8217;s 75.</p>\n\n\n\n<p>Like, 75% new contributors. These are people who have never cared to come and do this, either because they didn&#8217;t know that the community existed, or because they were busy trying to get their own businesses set up, so that they had the luxury to contribute some time to WordPress. For whatever reason, regardless, 35% is also a giant number. 75 is enormous, but 35 is really big.</p>\n\n\n\n<p>Hearing the excitement that people have around what they could do, if they understood what our goals need to be. People want to see the direction they&#8217;re supposed to be headed in, and that WordPress is supposed to be headed in, so that we can make sure that it goes a bit further, a bit faster. And I love seeing that because I agree. We would love to go a bit further, a bit faster, and see what is around the corner.</p>\n\n\n\n<p>[00:39:54] <strong>Nathan Wrigley:</strong> You genuinely sound incredibly optimistic.</p>\n\n\n\n<p>[00:39:58] <strong>Josepha Haden Chomphosy:</strong> And here I am saying I&#8217;m a pragmatic realist.</p>\n\n\n\n<p>[00:40:00] <strong>Nathan Wrigley:</strong> It&#8217;s really not coming from a point of, you know, I don&#8217;t get the sense from you, that you are saying this because it&#8217;s a trope that you&#8217;ve got to give me. I feel that you passionately believe everything that you&#8217;ve just said. It&#8217;s an important piece of work that you&#8217;re doing. You are completely aligned with it. You sound like you&#8217;ve got real optimism for the future. That&#8217;s great.</p>\n\n\n\n<p>[00:40:17] <strong>Josepha Haden Chomphosy:</strong> I&#8217;ll give you a secret. And it&#8217;s a thing that I wish I could tell everybody, and so hopefully you have all of the WordPress project listening to this podcast. So, you know, you&#8217;ve got a task. So I cannot pull together enough words to express how much I care about this community, and what they want to be able to do with a software like this.</p>\n\n\n\n<p>10 years ago, I did not understand what a software like this means. I was just like, someone, quote unquote, someone out there is giving away a whole software for free, neat. I didn&#8217;t get it. And the more and more that I learned about it, the more and more that I just, it&#8217;s so much more than any one of us. Which is an amazing thing to be able to say about a piece of software.</p>\n\n\n\n<p>And as I moved from, in 2015, to my role of managing meetups, which is what I was hired to do, all the way to 2019, when I became the executive director, and then also became the leader of the open source division at Automattic, my work changed so much in that one moment.</p>\n\n\n\n<p>And the thing that I hate the most, is that I think that our community of contributors, and especially the ones that are not just replete with hours to contribute to WordPress. I hate so much that they will never know how much I care about their success. That was always my favorite thing when I was working with events.</p>\n\n\n\n<p>To see people come back year after year, and not only be like, Josepha, I took the advice that I got at this event last year, and look, I have my business up, this thing is thriving. Not only be able to come back year after year, and like be able to celebrate what they enacted, with what they learned the year prior. But then also, to be able to say, at some point, I have all of this success, because of what this community does. And so now I&#8217;m going to be part of that community, so other people can have that success.</p>\n\n\n\n<p>Those were my favourite, favourite, parts. And I miss working with events all the time, giving presentations to help people learn how to do this better. Whether this is like literally blogging, or running a business in WordPress, no matter what. I miss giving people that kind of information.</p>\n\n\n\n<p>But also, I know that I can make a much bigger impact with this work that I have now. And the fact that the way that I have to do my work doesn&#8217;t let me be very clear with everyone that I love their journey. I desperately want them to succeed, and I desperately want them to succeed with WordPress especially, but like open source overall. Like, it really pains me all the time, that people will never know how much I care about that.</p>\n\n\n\n<p>[00:42:47] <strong>Nathan Wrigley:</strong> Your enthusiasm is genuinely highly infectious. Amazing. So, we&#8217;ll just round it off. Firstly, for all of the hard work that you&#8217;ve done to get you where you are, thank you for that. In anticipation of all the hard work that you are going to do, over the next few years, again, appreciated.</p>\n\n\n\n<p>I&#8217;m sure that your job, in many ways, is a thankless task. You know, you&#8217;ve described that you would like to be able to speak to everybody, and reassure them, that&#8217;s not going to be possible. But for what you&#8217;ve managed to tell us over the last half an hour or so, I really appreciate it.</p>\n\n\n\n<p>[00:43:13] <strong>Josepha Haden Chomphosy:</strong> Well, thanks for making the time.</p>\n</div>\n\n\n\n<p>On the podcast today we have <a href=\"https://profiles.wordpress.org/chanthaboune/\">Josepha Haden Chomphosy</a>.</p>\n\n\n\n<p>Josepha is the Executive Director of WordPress, a role she&#8217;s held since 2019. She&#8217;s been contributing since 2012 and has a special fondness for brand-new-to-WordPress learners.</p>\n\n\n\n<p>During the episode Josepha shares her insights on overcoming the challenges posed by the pandemic. She talks about the positive strides made with the Gutenberg project and the need for improved change management during its implementation.</p>\n\n\n\n<p>We also explore the significant achievements of WordPress, reflecting on its growth to power 43% of the web. This gets us into the objectives for future WordPress expansion. Despite some current stagnation, Josepha explains her ambition to reach a 51% market share. She talks about the potential in the enterprise sector, and the importance of reshaping &#8216;walled gardens&#8217; into &#8216;community gardens&#8217;, a metaphor for an inclusive and participatory ecosystem.</p>\n\n\n\n<p>We also discuss the semi-anarchic nature of participation in WordPress, acknowledging the diverse perspectives of for-profit motives and those who contribute for non-profit motives.</p>\n\n\n\n<p>We contemplate increased diversity and restructured WordPress events, with aspirations of up to 160 WordCamps a year, and we discuss recent experimentation in the event space.</p>\n\n\n\n<p>Expressing her journey from hands-on community management to her executive role, Josepha explains her optimism for WordPress with passion and authenticity. She emphasises the responsibility of aligning contributions with strategic roadmaps, ensuring that each initiative within WordPress delivers meaningful impact.</p>\n\n\n\n<p>Towards the end, we discuss how the success of WordPress can be measured. This is focussed upon metrics like attendance, engagement, and community contributions as a way to gauge the vitality and sustainability of the WordPress ecosystem.</p>\n\n\n\n<p>If you’re interested in the WordPress project as a whole, and how it’s run and directed, this podcast is for you.</p>\n\n\n\n<p>A quick note. This was recorded live at WordCamp Asia. There was quite a lot of background noise to contend with, and I’ve done my best to make the audio as easy to listen to as possible.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Useful links</h2>\n\n\n\n<p><a href=\"https://openverse.org/\">Openverse</a></p>\n\n\n\n<p><a href=\"https://wordpress.org/photos/\">WordPress Photo Directory</a></p>\n\n\n\n<p><a href=\"https://www.gnu.org/philosophy/free-sw.en.html#four-freedoms\">Four freedoms of open source</a></p>\n\n\n\n<p><a href=\"https://make.wordpress.org/project/2024/01/19/big-picture-goals-2024/\">Big Picture Goals 2024</a></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 13 Mar 2024 14:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Nathan Wrigley\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"Akismet: 26 Ways to Reduce Form Abandonment and Capture Lost Leads\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://akismet.com/?p=283797\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"https://akismet.com/blog/form-abandonment/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:26247:\"<p>Imagine if every single site visitor converted. Every time you led someone to your landing page, they signed up for the free trial. Every time someone clicked through from social media, they made a purchase. How soon could you buy that private island and retire if you decrease form abandonment to&nbsp;zero?</p>\n\n\n<p>A 100% conversion rate is about as realistic as stumbling upon an extra billion dollars in your sofa cushions. But there <em>are </em>things you can do to maximize your results.&nbsp;</p>\n\n\n\n<p>People hate filling out CAPTCHAs, for example. They could be <a href=\"https://web.stanford.edu/~jurafsky/burszstein_2010_captcha.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">reducing your conversions</a> by as much as 40%. For most marketing campaigns, that’s way more than the difference between winning and losing.&nbsp;</p>\n\n\n<p>But CAPTCHAs are just one of dozens of reasons why people look at forms and even begin to fill them out, only to end up quitting the&nbsp;process.</p>\n\n\n<span id=\"more-283797\"></span>\n\n\n<h2 class=\"wp-block-heading\">Why form abandonment matters so&nbsp;much</h2>\n\n\n<p>Form abandonment costs you big money. Depending on the purpose of the form, you’re either missing out on a sale now, or missing out on future purchases that person would have made.&nbsp;</p>\n\n\n\n<p>In other words, the more traffic or potential customers your company has, the more online form abandonment will cost you.&nbsp;</p>\n\n\n\n<p>And the two overarching reasons most people abandon forms are mistrust and frustration. Either they don’t trust something about your company or the form, or they get frustrated at trying to navigate the process.&nbsp;</p>\n\n\n\n<p>So whether you own a relatively new or small business, run a mid-sized company, or are working on a campaign for a large multinational company, reducing form abandonment by even a few percentage points can result in big revenue that you would have otherwise missed.&nbsp;</p>\n\n\n<p>Use the checklist below to reduce your form abandonment rate. Do the easy ones first if you need to tackle a lot of these ideas. Or, if you’ve been at this for a while, scan through the list and find the one or two ideas you haven’t yet implemented, and get your form abandonment rate to tick down just a little bit&nbsp;more.</p>\n\n<h2 class=\"wp-block-heading\">Proven ways to reduce form&nbsp;abandonment</h2>\n\n\n<p>Yes, your company is unique. Nobody does <em>it </em>quite like you. But the principles of high-converting lead generation forms are fairly universal. Review the list below and choose a few to implement today for a better tomorrow.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">1. Keep forms simple and&nbsp;short</h3>\n\n\n<p>Only ask for information you need right now. You may want more information for future marketing purposes, but you can find other ways to collect some of that later. Focus on the most essential and critical information related to the purpose of each individual form. That might just be a first name and an email. It might include a location. It could also include something that allows you to segment your audience.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">2. Break longer forms into multiple&nbsp;steps</h3>\n\n<p>For longer forms, especially surveys and forms related to making a purchase or registering for an event, you’ll do better by turning one long form into several smaller forms with fewer steps on each screen. This makes the process seem faster, and it’s much easier to navigate on mobile&nbsp;devices.</p>\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image.png\" alt=\"progress bar on a contact form\" class=\"wp-image-2464\" />\n\n\n<p>This is probably the primary reason why <a href=\"https://blog.hubspot.com/marketing/state-of-email-lead-capture\">HubSpot reports</a> that multistep forms convert 87% better than single step forms.&nbsp;</p>\n\n<h3 class=\"wp-block-heading\">3. Place your forms above the&nbsp;fold</h3>\n\n\n<p>If the primary goal of a particular web page is to get people to fill out your form, then don’t bury it. Make sure the online form appears above the fold and is visible the moment people reach that page.&nbsp;</p>\n\n\n\n<p>If the page has a lot of content, include the same form again either at the end of the page, in the middle, in the sidebar, or in multiple places.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">4. Avoid CAPTCHAs (and reCAPTCHAs) at all&nbsp;costs</h3>\n\n<p>If form abandonment was a living, breathing monster, its favorite snack would be CAPTCHA. What is CAPTCHA? You’ve certainly encountered it yourself. It’s a little annoying puzzle you have to fill out before the website you’re on will let you complete the&nbsp;form.</p>\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image-1.png\" alt=\"example of a CAPTCHA\" class=\"wp-image-2465\" /><em>Photo from </em><a href=\"http://www.captcha.net/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>http://www.captcha.net/</em></a>\n\n\n\n<p>A CAPTCHA might require you to decipher a word that’s very hard to read. reCAPTCHAs usually ask you to do something like pick out all the images with bicycles or stoplights.&nbsp;</p>\n\n\n\n<p>Of course, no one on Earth likes puzzling through CAPTCHAs. They’re a chore we loathe. And that’s why, as mentioned at the outset, CAPTCHAs lead to a high form abandonment rate.&nbsp;</p>\n\n\n\n<p>In a lot of cases, people don’t even try to complete the puzzles. They see a barrier and instantly surrender.&nbsp;</p>\n\n\n\n<p>Needless to say, CAPTCHA is a form completion destroyer.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">5. Prefer non&#8209;intrusive spam&nbsp;protection</h3>\n\n<p>CAPTCHAs cause major issues for your users (and your bottom line). But they also stop spam, and you don’t want that, either. Otherwise, you’ll add hours of work for someone in your organization (possibly an entire full time team) who has to sort through that mess each&nbsp;week.</p>\n\n<p>The solution?&nbsp;<a href=\"https://akismet.com/\">Akismet</a>.</p>\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image-2.png\" alt=\"Akismet homepage with the text \" />\n\n\n<p>This program stops spammers from filling out your forms but without the frustrating CAPTCHA. Using advanced AI and an enormous database of experience, Akismet works in the background of your site to identify and block spammers and bots from completing your&nbsp;forms.</p>\n\n\n<p>Your users don’t even know it’s there. They just get to enjoy completing your forms without stress or frustration. That means more conversions, less form abandonment, and higher revenue.&nbsp;</p>\n\n\n\n<p>For large companies, there’s an <a href=\"https://akismet.com/enterprise/\">enterprise solution for Akismet</a>.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">6. Aim for fast load&nbsp;times</h3>\n\n\n<p>Slow websites drive people away. You have mere seconds to keep them from abandoning the page — especially on mobile devices. Forms are no different; They’re part of the page, and they need to work quickly. Don’t clutter up the page with oversized images or other features that slow things down.&nbsp;</p>\n\n\n<p>Use a free service like <a href=\"https://pagespeed.web.dev/\" target=\"_blank\" rel=\"noreferrer noopener\">PageSpeed Insights</a> to enter your URL and see if there are any ways to speed up the loading of your pages that include forms.&nbsp;</p>\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image-3.png\" alt=\"core web vitals assessment for akismet.com\" class=\"wp-image-2467\" />\n\n\n<p>Using WordPress? A tool like <a href=\"https://jetpack.com/boost/\">Jetpack Boost</a> could provide a major lift with almost no&nbsp;effort.</p>\n\n<h3 class=\"wp-block-heading\">7. Optimize for mobile&nbsp;devices</h3>\n\n\n<p>When filling out a form, mobile devices aren’t as easy to use as a desktop or laptop computer. So you need to make accommodations. Other items on this list will help you optimize for mobile technology, such as single column forms and multistep forms. But don’t forget font size and readability, either. On the much smaller screen, it needs to be easy to read the field labels and button copy.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">8. Add security badges and trust&nbsp;signals</h3>\n\n<p>Trust is getting harder to presume in the online world. Security badges and other trust signals hold significant influence in reassuring people your forms (and your company’s technology) are safe and trustworthy. Do what it takes to obtain a few of these and place them in or around your&nbsp;forms.</p>\n\n\n<h3 class=\"wp-block-heading\">9. Display social proof&nbsp;</h3>\n\n\n\n<p>A great way to reduce form abandonment is to show testimonials and reviews that speak highly of your company. It’s even better if the reviews relate specifically to what the form is promising. Either way, collect some testimonials, star reviews, and screenshots of real customers rating your service or products, and place them around your form.&nbsp;</p>\n\n\n\n<p>Again, a primary cause of form abandonment is a lack of trust.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">10. Ensure forms are visually&nbsp;appealing</h3>\n\n\n<p>There are forms that look like they’re from the 1990s, and there are forms that look good. Even using pre-existing templates, it’s very easy to create simple forms that look sharp. If you haven’t updated your form’s appearance for a while, this is an easy item to check off your list.&nbsp;</p>\n\n\n\n<p>And while you want your form to fit in well with the rest of your site design, you don’t want it to blend in so well that people scroll right past it. Your forms need to stand out so they’re impossible to miss and tempting to complete.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">11. Provide a clear incentive to complete the&nbsp;form</h3>\n\n\n<p>“Join our newsletter!” Even in 2024, you still see this type of copy on so many email signup forms. The question is — why? Why should we join your list? Why do we want the free download? What value am I receiving? Should I give you my spam email address or the one I actually use?&nbsp;</p>\n\n\n\n<p>So you need to quickly, and clearly, explain why someone should register for your event. What’s in it for them? Why should they sign up for a webinar, or start a free trial, or fill out a survey?&nbsp;</p>\n\n\n<p>Your form is the closer. The visitor is looking at your website, your offer, and your form. They’re considering filling it out. But the form itself owns the task of convincing them to follow through and actually do it. So give them a good reason to do so. Make an appealing, irresistible offer or incentive that takes away whatever resistance may still be holding them back — and include it in the form copy&nbsp;itself.</p>\n\n\n<p>That incentive is what will motivate them to follow through and complete the form, and not abandon it halfway.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">12. Use engaging microcopy around&nbsp;forms</h3>\n\n\n<p>Likewise, use engaging sales copy in and around the form. Restate the offer. State something about what they can expect after completing the form. Tell them what they get — something good that happens after they finish filling it out.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">13. Provide live chat support on form&nbsp;pages</h3>\n\n<p>If someone runs into a technical issue, a live chat option may be able to keep them from abandoning the form. This will capture people who really do want to fill out the online form but are having a little trouble. It will also capture anyone who has questions they need answered before completing the&nbsp;form.</p>\n\n<h3 class=\"wp-block-heading\">14. Arrange fields in a single column&nbsp;layout</h3>\n\n<p>This has been tested numerous times for many years, and the verdict is in. In one study, <a href=\"https://www.foxit.com/blog/elements-of-good-form-design-single-column-beats-multi-column-forms/\" target=\"_blank\" rel=\"noreferrer noopener\">users completed</a> the single column form 15.4 seconds faster than the multi&#8209;column form. That’s quite a difference. Many other tests have confirmed that single column forms convert better. And again, with the advent of mobile, the preference for single column forms is essentially a non&#8209;issue. There is no other reasonable way to do&nbsp;it.</p>\n\n<h3 class=\"wp-block-heading\">15. Ensure all fields are uniformly&nbsp;styled</h3>\n\n\n<p>This is a trust issue. Make sure you’re using the same font color, size, and type across your form fields. You can use different traits for the form title if you want to draw attention to it. But the fields need to have a consistent design.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">16. Clearly label each&nbsp;field</h3>\n\n\n<p>You can put field labels next to the field, above the field, within the field, or perhaps below it. Whichever approach you choose, make sure it is clear and easy to read and navigate.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">17 Indicate mandatory&nbsp;fields</h3>\n\n<p>This is another easy one. By now, most people are familiar with the idea of mandatory fields. This feature adds a little star next to the required fields. People appreciate this because then they know which ones they have to fill out, and which ones are optional. Plus, they won’t get upset about all the information you’re asking for if only some of it is&nbsp;required.</p>\n\n<p>If you want to collect more information from people but don’t want to overburden them with a long form, using mandatory and optional fields strikes a good balance. For people willing to fill out every field, you’ll have more information about those customers. For people who just want to complete it and move on and don’t want to share certain information, they will do just the minimum — as long as you tell them which fields are&nbsp;mandatory.</p>\n\n<h3 class=\"wp-block-heading\">18. Limit dropdown&nbsp;fields</h3>\n\n\n<p>Dropdown fields add steps to the process of filling out a form. With a dropdown, you have to click and interact differently than with text-based fields. Plus, you have to scan the choices. There’s more to do, and more to think about.&nbsp;</p>\n\n\n<p>If you have a dropdown menu you feel you really need, it’s okay to use it. But there shouldn’t be more than one of these in most forms. And even if you feel like you need one, can you collect the same information with radio buttons or checkboxes? This is a user experience&nbsp;issue.</p>\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image-4.png\" alt=\"WooCommerce form with checkboxes and short fields\" class=\"wp-image-2468\" />\n\n\n<h3 class=\"wp-block-heading\">19. Provide real&#8209;time inline&nbsp;validation</h3>\n\n\n<p>One of the most frustrating experiences when it comes to filling out forms is getting to the end, clicking the button, and then learning you made a mistake, and all the information you entered vanishes. You have to start over.&nbsp;</p>\n\n\n\n<p>While you can (and certainly should) set up your forms to not cause entered data to disappear, an even better approach is to use real-time inline validation.&nbsp;</p>\n\n\n\n<p>This means the form itself tells the user they haven’t entered something correctly, or that they missed a mandatory field. For example, they might enter the date using an incorrect format, or an email address missing the ‘@’ symbol or that says ‘cm’ instead of ‘com’.&nbsp;</p>\n\n\n\n<p>With real-time validation, users will know they made a mistake and can easily fix it before clicking the button. This validation can also show up after they click so they can quickly find their mistakes. But users appreciate it most if it operates while they’re filling it out the first time. Making them go back up and find a mistake increases the risk of form abandonment.&nbsp;</p>\n\n\n<p>Real&#8209;time inline validation is one of the best strategies for improving form abandonment&nbsp;rates.</p>\n\n<h3 class=\"wp-block-heading\">20. Use autofill where&nbsp;possible</h3>\n\n\n<p>With some data, autofill can greatly accelerate the process of filling out a form. This can help with email addresses by filling in the ending such as “@yahoo.com”. It can also help with dates in some cases, as well as other fields. For people who have visited your site previously, even some of their personal information can autofill.&nbsp;</p>\n\n\n\n<p>Fast is good. And autofill makes the process of filling out forms much faster and less tedious.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">21. Pre&#8209;select common options to reduce&nbsp;friction</h3>\n\n\n<p>Depending on the purpose and specifics of your form, you may be able to pre-select certain items or options that most people choose. That way, most people will have one less item to fill out to complete your form.&nbsp;</p>\n\n\n\n<p>You have to be careful with this one, though. You don’t want to pre-select things that relate to money. Some entities offering monthly subscriptions have been known to pre-select the monthly option over the one-time purchase option. Needless to say, customers don’t appreciate finding out on their credit card statement that they accidentally signed up for a recurring charge.&nbsp;</p>\n\n\n\n<p>So only use this strategy if there is something in your online form that is benign, and that most people tend to select or type.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">22. Show or hide fields based on user responses (conditional&nbsp;logic)</h3>\n\n\n<p>Some forms include fields that only apply depending on what a user selects earlier in the form.&nbsp;</p>\n\n\n\n<p>For example, suppose you have an event registration form, and one of the items lets the user choose between three different meal options. Then, it asks if they have any food allergies, and includes a list of allergies they can choose. If a user says they do not have any allergies, you can make the form hide the allergy selection field, and thus simplify the form.&nbsp;</p>\n\n\n<p>In other cases, you might expand the form to add fields based on user responses. Though this makes the form longer, the user won’t mind because they chose that option, which means they want to supply whatever information it’s asking&nbsp;about.</p>\n\n<h3 class=\"wp-block-heading\">23. Show progress indicators for multistep&nbsp;forms</h3>\n\n\n<p>If you’re already using a multistep form or are planning to switch to that type after reading this checklist, look to also add a progress indicator. As the user completes each step in the form, the progress bar shows how much closer they are to finishing.&nbsp;</p>\n\n\n\n<img src=\"https://akismet.files.wordpress.com/2024/03/image-5.png\" alt=\"progress bar on a multistep form\" class=\"wp-image-2469\" />\n\n\n\n<p>People like finishing things. The progress bar serves as a visual motivator and reminder that they are that much closer to finishing the form. It increases their desire to complete the task.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">24. Include a link to your privacy&nbsp;policy</h3>\n\n\n<p>For email opt-in forms, a privacy policy link is often a requirement due to anti-spam laws such as GDPR. So you have to have this for email forms.&nbsp;</p>\n\n\n\n<p>For other forms, while the privacy policy link may not be required, it’s still good practice because it expresses your commitment to respecting the privacy of the data your customers and leads are giving you in this form. You want customers to know they can trust you with their data, and are doing what you can to keep it safe and not share it.&nbsp;</p>\n\n\n\n<p>Does anyone actually read privacy policies? It’s probably rare. But having a policy assures people they can find out what you’ll do with their data.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">25. Use motivating button&nbsp;copy</h3>\n\n\n<p>Don’t use button copy that sounds like it was written by a computer. Submit. Enter. No — this is not the language of joy, excitement, interest, or desire.&nbsp;</p>\n\n\n<p>Your button is the final step in the process of filling out a form. Let the user finish on a high note. Make them feel good about sending their information to you. There are various ways to do this with button copy, such&nbsp;as:</p>\n\n\n<ul><li>Emotionally affirm them: “You’re&nbsp;in!”</li>\n\n<li>Personalize it: “Sign me&nbsp;up!”</li>\n\n\n<li>Inject personality or humor that fits your brand: “Fight spam!”&nbsp;</li>\n\n\n<li>Clearly describe what’s about to happen: “Register for&nbsp;webinar”</li>\n\n<li>Remind them of the incentive: “Send my free&nbsp;book!”</li>\n\n<li>Remind them of urgency: “Reserve my&nbsp;spot”</li></ul>\n\n\n<h3 class=\"wp-block-heading\">26. Regularly A/B test your forms and&nbsp;fields</h3>\n\n\n<p>You can A/B test many of the ways to reduce form abandonment that you see in this checklist.&nbsp;</p>\n\n\n<p>You can test font type, font color, number of fields, required fields, the effect of dropdown menus, security badges, button copy, multistep vs single&#8209;step, and so many other&nbsp;things.</p>\n\n<p>Set up one version of the page with one form, and another version with the altered form. Give the page enough time to collect a valid set of data, and then examine the results. If you see a notable difference in form conversions or abandonment rates, use the version that performs&nbsp;better.</p>\n\n<h2 class=\"wp-block-heading\">Frequently asked&nbsp;questions</h2>\n\n<h3 class=\"wp-block-heading\">What is form&nbsp;abandonment?</h3>\n\n\n<p>Form abandonment happens when a visitor to a website begins to fill out a form, such as an email signup form or a webinar registration form, but then fails to complete it and leaves the page.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">Why is reducing form abandonment&nbsp;important?</h3>\n\n\n<p>If users who intended to complete an action on your website end up not doing so because of a preventable reason, you’ve lost whatever revenue that action represents.&nbsp;</p>\n\n\n\n<p>For example, if someone fills out your email signup form, you can begin sending them email marketing, which may lead to future purchases and revenue for your company. But if they abandon the form, all that potential revenue is lost.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">How can I identify which fields cause users to abandon my&nbsp;form?</h3>\n\n\n<p>You can use form abandonment tracking software to collect data that will reveal how people are engaging your forms, where they’re getting stuck, and when they’re quitting.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">What are the best practices for mobile form&nbsp;design?</h3>\n\n\n<p>Single column and multipage forms are much easier to engage on a mobile device than other form types. With a touchscreen, and a much smaller screen, these form designs fit better on the screen and deliver simpler functionality and a better user experience.&nbsp;</p>\n\n\n\n<p>Additional best practices include using large enough fonts to be able to read them on the smaller screen, including the form field labels and button copy.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">How does a multistep form improve conversion&nbsp;rates?</h3>\n\n\n<p>For longer forms, many fields can seem intimidating. multistep forms make the process feel simpler and easier by breaking it up into smaller chunks. Completing each step takes much less time, and the user experiences the positive feelings associated with making progress.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">What are some effective incentives for form&nbsp;completion?</h3>\n\n<p>This depends on the purpose of the form. Examples include discounts, free gifts, exclusive invites, access to special information or VIP services, free guides, reports or other information, and time&#8209;limited&nbsp;offers.</p>\n\n<h3 class=\"wp-block-heading\">How does A/B testing improve form&nbsp;performance?</h3>\n\n<p>It’s hard to know how well an online form is performing, or if it could perform better, unless you run an A/B test. Pick one characteristic on the form, such as the button copy, and create two forms with two different versions of the button. With enough data from people encountering these two versions, you’ll see if one version of button copy outperforms the other and improves the form’s conversion rate. You can test just about any feature in your form using this&nbsp;approach.</p>\n\n<h3 class=\"wp-block-heading\">What are the best ways to build user trust in a&nbsp;form?</h3>\n\n\n<p>You can build trust in your forms by adding social proof, security badges, and links to your privacy policy, as well as giving the form a clean and consistent appearance and functional technology that works quickly and effortlessly. Having a live chat option also increases trust.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">What are some common mistakes in form design to&nbsp;avoid?</h3>\n\n\n<p>Don’t use more than one column for your form fields. Don’t make your buttons too small or hard to read. Don’t design the form such that it blends in too well with the rest of the page. And avoid asking for unnecessary information, especially if you make all the fields mandatory.&nbsp;</p>\n\n\n<h3 class=\"wp-block-heading\">Why should CAPTCHA be&nbsp;avoided?</h3>\n\n<p>CAPTCHA greatly depresses form conversion rates and increases form abandonment rates. The struggle and annoyance of trying to solve these puzzles leads a sizable percentage of users to give up and abandon the form. The good news is <a href=\"https://akismet.com/blog/captcha-alternatives/\">CAPTCHA alternatives</a>&nbsp;exist.</p>\n\n<h3 class=\"wp-block-heading\">What is Akismet, and how can it help reduce form&nbsp;abandonment?</h3>\n\n<p>Akismet prevents spammers and bots from filling out your forms, but without requiring the user to do anything or even know it’s happening. Akismet happens in the background, and uses AI to identify when bots and spammers are attempting to complete your forms so it can prevent them from&nbsp;succeeding.</p>\n\n<h3 class=\"wp-block-heading\">How many websites trust&nbsp;Akismet?</h3>\n\n\n<p>More than 100 million websites are currently using Akismet, and as of this writing, it has prevented over 525,000,000,000 pieces of spam from being submitted through things like forms and comment sections. Global companies such as Microsoft, ConvertKit, and Bluehost trust Akismet to keep bots away without gumming up the user experience with their forms.&nbsp;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 13 Mar 2024 13:15:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Jen Swisher\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:93:\"WPTavern: The WordPress Training Team’s Big Changes: Learning Pathways and Website Redesign\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154924\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:100:\"https://wptavern.com/the-wordpress-training-teams-big-changes-learning-pathways-and-website-redesign\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:10504:\"<p>Knowledge and training for WordPress has traditionally been very decentralized. There&#8217;s the official documentation, the developer documentation, the support forums, WordPress.tv, and then the wide array of community blogs, tutorials, and YouTube videos. Resources like documentation and support forums exist to answer questions and explain features, but their purpose is not to teach a person what it means to use WordPress. That&#8217;s the goal of Learn WordPress, managed by the WordPress Training team and living at the easy-to-remember URL <a href=\"https://learn.wordpress.org\">learn.wordpress.org</a>. </p>\n\n\n\n<p>Learn WordPress has existed in some form for the last decade, but the current iteration was <a href=\"https://wptavern.com/learn-wordpress-platform-launches-with-free-courses-workshops-and-lesson-plans\">launched by the training team in 2020</a>, with free workshops and courses offering guided instruction through a number of topics, from basic site customization to block development. Now that three more years of educational content has been published, the team has been <a href=\"https://wptavern.com/wordpress-training-team-seeks-community-feedback-on-learning-pathways\">revisiting the structure of the website</a> itself.</p>\n\n\n\n<p>&#8220;Let&#8217;s be honest, if you hit the Learn WordPress home now, finding the right information for your specific needs isn&#8217;t the most intuitive process.&#8221;</p>\n\n\n\n<p>That&#8217;s Jonathan Bossenger, a Developer Educator sponsored by Automattic. He&#8217;s actively involved in <a href=\"https://make.wordpress.org/training/2023/07/07/project-thread-learning-pathways-on-learn-wordpress/\">Learning Pathways</a>, a new initiative launched last fall to address some of these architectural problems by July 2024. We spoke about his team&#8217;s goals with this new project.</p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a Learning Pathway?</h2>\n\n\n\n<p>&#8220;The Learning Pathways,&#8221; he explained, &#8220;are trying to solve [this problem]: allowing folks who come to Learn WordPress to find the specific content they need, whether they are brand new to WordPress, or have some experience and want to take that experience to whatever the next logical level is for them.&#8221;</p>\n\n\n\n<p>Currently, content on the Learn site is organized more like a blog: it shows the newest content first, roughly categorized by concept. To help users find what they need, the new pathways will more effectively categorize courses based on three different types of learners: Users, Developers, and Designers. Then the content for each user type is organized by skill level, starting with Beginner, moving through Intermediate, and then Expert.</p>\n\n\n\n<p>&#8220;Under the hood,&#8221; Jonathan explained, &#8220;the learning pathways are essentially courses, they use the same custom data types and quiz/activity functionality that courses currently do. But they are bigger, more encompassing courses, each with multiple modules that have a specific focus, containing one or more lessons to achieve the learning outcomes of that focus.&#8221;</p>\n\n\n\n<p>So a developer or a designer coming into WordPress could look at their learning pathway and determine where they want to start: are they a Beginner or are they ready to level up their Advanced skills? Not all of the content has not been created yet, but existing courses are being repurposed and used as the foundation for pathways.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Curating Content for Modern WordPress</h2>\n\n\n\n<p>As a developer who has learned WordPress over the last decade, one concern I had was the sheer amount of knowledge you might need to grapple with. Just from the development side, there&#8217;s PHP, JavaScript, React, and dozens of APIs for everything from adding new settings to interacting with the database.</p>\n\n\n\n<p>&#8220;Believe me, as the person spearheading the developer learning pathways, even I was surprised how much there is to dive into,&#8221; Jonathan added. &#8220;So for me personally, I&#8217;m a big fan of building a solid foundation, and then building on top of that. I&#8217;m pretty happy about how the beginner developer learning pathway has turned out, but I can see the future learning pathways we create on top of that being kind of fluid.&#8221;</p>\n\n\n\n<p>This opens the question of just how the team is handling the transition of WordPress through its Gutenberg era, and whether they&#8217;re creating content for &#8220;Classic&#8221; features like shortcodes and widget areas.</p>\n\n\n\n<p>&#8220;The factor that we are always keeping in mind is that we build those pathways to be about WordPress of today and the future,&#8221; he said, &#8220;not WordPress of the past. So while legacy APIs like the Shortcode API are useful to know about, it&#8217;s more important to teach someone about something like the REST API first, because that&#8217;s a big part of how WordPress works today, and probably for the future.&#8221;</p>\n\n\n\n<p>When it comes to legacy WordPress educational content, there&#8217;s plenty of it around the internet. Hundreds of articles and demo plugins exist to teach you about shortcodes, whereas modern WordPress development is still uncharted territory. That said, Jonathan clarified that Learn WordPress &#8220;is focused more on what&#8217;s fully baked, not what&#8217;s still experimental.&#8221; If you&#8217;re interested in the bleeding edge, he recommends the <a href=\"https://developer.wordpress.org/news/\">WordPress Developer Blog</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">A Well-Informed Redesign</h2>\n\n\n\n<p>The Learning Pathways project also includes a complete redesign of the Learn WordPress site. This new design will use the same visual language and underlying block-based parent theme that we&#8217;ve seen for other recent redesigns, like <a href=\"https://wptavern.com/wordpress-relaunches-showcase-powered-by-blocks\">the Showcase</a>.</p>\n\n\n\n\n<img width=\"1280\" height=\"2854\" src=\"https://wptavern.com/wp-content/uploads/2024/03/Landing.png\" alt=\"A screenshot of the new \" />\n\n\n\n<img width=\"1280\" height=\"3456\" src=\"https://wptavern.com/wp-content/uploads/2024/03/Learn-WP-Courses-Landing.png\" alt=\"Screenshot of the \" />\n\n\n\n\n<p>Managing this entire project is Destiny Kanno, Head of Community Education at Automattic. She told me that her focus is “ensuring that the Training Team and Design Team are in constant collaborative communication [and that] the new Learn site follows modern learning website design principles and UI/UX.”</p>\n\n\n\n<p>Destiny wasn’t just overseeing a redesign, but an entirely new approach to how educational content is being served, including a shift to making more content available on <a href=\"https://www.youtube.com/wordpress\">YouTube</a> instead of WordPress.tv.</p>\n\n\n\n<p>“I performed market research of both WordPress-specific and non-WordPress specific learning sites,” she explained. That included sites like WPBeginner, WPMU DEV blog, and WP101 as well as larger learning platforms like Codecademy, Khan Academy, Udemy, and LinkedIn Learning. Some of the things she looked at include the types of audiences and the user experience.</p>\n\n\n\n<p>Some of those user experience updates require a lot of collaboration not just with design, but with the developer teams as well.</p>\n\n\n\n<h2 class=\"wp-block-heading\">The Technical Challenges</h2>\n\n\n\n<p>Adding to the complexity of the project is the fact that much of the content is actually multilingual. As of right now, there’s no <a href=\"https://github.com/WordPress/Learn/issues/2231\">multilingual plugin on the site</a>, so the structure of this content has been an issue as the site continues to grow.</p>\n\n\n\n<p>“At the moment we host many content types,” Destiny told me, “Tutorials, Lesson Plans, and Courses&#8211; each with duplicative resources. When providing localized educational resources, being able to update content at scale is critical. With our move to only have Courses and Lessons going forward (courses are made up of grouped lessons), we are working to reduce duplicative content creation and localized content efforts.”</p>\n\n\n\n<p>Another interesting update could be the inclusion <a href=\"https://github.com/WordPress/Learn/pull/2264\">of interactive code blocks</a> inside of lessons, powered by the <a href=\"https://wordpress.org/playground/\">WordPress Playground</a>, a WordPress instance that can run completely inside of your browser. The team behind WordPress Playground is helping address specific requirements around functionality and accessibility with the hopes that their <a href=\"https://wordpress.org/plugins/interactive-code-block/\">WordPress Playground Block</a> plugin can power more interactive lessons in the future.</p>\n\n\n\n<p>What makes me most excited about the ongoing redesign of WordPress.org is that they&#8217;re fully committed to using block-based themes, at a scale of content and traffic that&#8217;s pretty overwhelming. If you want to learn more about how important this redesign project is, then check out <a href=\"https://wptavern.com/wordpress-developer-docs-shows-off-a-new-block-based-redesign\">this recent conversation with Nick Diego</a>.</p>\n\n\n\n<p>&#8220;I think you have to agree,” said Jonathan, “the <a href=\"https://www.figma.com/file/ZKaf6u8mIHkAanluWafXAp/Learn?type=design&node-id=2211-18443&mode=design\">new designs are rather exciting</a>, if you compare them to what we currently have from 2020.&#8221;</p>\n\n\n\n<h2 class=\"wp-block-heading\">Next Steps</h2>\n\n\n\n<p>While the current pathways only cover three different user types, Jonathan and I mused about other potential pathways they could define in the future, like a &#8220;contributor&#8221; pathway or a &#8220;marketer/SEO&#8221; pathway. WordPress is used by a variety of creators and across large organizations.</p>\n\n\n\n<p>&#8220;As a writer myself,&#8221; said Jonathan, &#8220;I&#8217;d love to create a &#8216;WordPress writer learning pathway&#8217;. We could have a module on the basics of WordPress, and then dive into using drafts, scheduling posts, sharing to social, and adding newsletters&#8230;&#8221; </p>\n\n\n\n<p>For now, the team will remain focused on three specific Learners: Designer, Developer, and User. Follow along with their progress in the <a href=\"https://wordpress.slack.com/archives/C02RW657Q\">#training</a> channel in Make WordPress Slack or on their project blog, <a href=\"https://make.wordpress.org/training/\">Make WordPress Training</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 12 Mar 2024 17:46:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Brian Coords\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"WordPress.org blog: WordPress 6.5 Release Candidate 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17053\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2024/03/wordpress-6-5-release-candidate-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:9507:\"<p>The second release candidate (RC2) for WordPress 6.5 is ready!&nbsp;</p>\n\n\n\n<p><strong>This version of the WordPress software is under development</strong>.<strong> Please do not install, run, or test this version of WordPress on production or mission-critical websites.</strong> Instead, it’s recommended that you evaluate RC2 on a test server and site.</p>\n\n\n\n<p>While release candidates are considered ready for release, testing remains crucial to ensure that everything in WordPress 6.5 is the best it can be.</p>\n\n\n\n<p>You can test WordPress 6.5 RC2 in four ways:</p>\n\n\n\n<table><tbody><tr><th>Plugin</th><td>Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href=\"https://wordpress.org/wordpress-6.5-RC2.zip\">RC2 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href=\"https://make.wordpress.org/cli/\">WP-CLI</a> command:<br /><code>wp core update --version=6.5-RC</code>2</td></tr><tr><th>WordPress Playground</th><td>Use the <a href=\"https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20[%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20]%20%7D\">6.5 RC2 WordPress Playground instance</a> (available within 35 minutes after the release is ready) to test the software directly in your browser without the need for a separate site or setup.</td></tr></tbody></table>\n\n\n\n<p>The current target for the WordPress 6.5 release is <strong>March 26, 2024</strong>. That’s a mere two weeks away! Get an overview of the <a href=\"https://make.wordpress.org/core/6-5/\">6.5 release cycle</a>, and check the <a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a> for <a href=\"https://make.wordpress.org/core/tag/6-5/\">6.5-related posts</a> in the coming weeks for further details.</p>\n\n\n\n<h2 class=\"wp-block-heading\">What to expect in WordPress 6.5 RC2</h2>\n\n\n\n<p>Thanks to the many contributors testing up to this point, this release includes approximately 20 bug fixes for the Editor and 30+ <a href=\"https://core.trac.wordpress.org/query?status=closed&changetime=03%2F05%2F2024..03%2F12%2F2024&resolution=fixed&milestone=6.5&col=id&col=summary&col=milestone&col=owner&col=type&col=priority&order=id\">tickets for WordPress Core</a>. For more technical information related to issues addressed since RC1, you can browse the following links:&nbsp;</p>\n\n\n\n<ul>\n<li><a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.5?since=2024-03-05&until=2024-03-12\">GitHub commits for 6.5</a> since March 5</li>\n\n\n\n<li><a href=\"https://core.trac.wordpress.org/query?status=closed&changetime=03%2F05%2F2024..03%2F12%2F2024&resolution=fixed&milestone=6.5&col=id&col=summary&col=milestone&col=owner&col=type&col=priority&order=id\">Closed Trac tickets</a> since March 5</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\">Update on content overrides for synced patterns</h3>\n\n\n\n<p>As synced patterns evolve and improve, every enhancement must continue to provide the best experience possible. With this in mind, WordPress 6.5 <a href=\"https://make.wordpress.org/core/2024/03/07/unblocking-wp6-5-font-library-and-synced-pattern-overrides/\">will not include the ability to override content in synced patterns</a>. This allows more time for feedback and testing to ensure it can really shine. Expect this feature to debut in the next major release!</p>\n\n\n\n<h2 class=\"wp-block-heading\">Contribute to this release</h2>\n\n\n\n<p>WordPress is open source software made possible by a passionate community of people collaborating on and contributing to its development. The resources below outline various ways you can help the world’s most popular open source web platform, regardless of your technical expertise.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Get involved in testing</h3>\n\n\n\n<p>Testing for issues is critical to ensuring WordPress is performant and stable. It’s also a meaningful way for anyone to contribute. <a href=\"https://make.wordpress.org/test/2024/02/28/help-test-wordpress-beta-3/\">This detailed guide</a> will walk you through testing features in WordPress 6.5. For those new to testing, follow <a href=\"https://make.wordpress.org/test/2024/02/15/help-test-wordpress-6-5-beta-1\">this general testing guide</a> for more details on getting set up.</p>\n\n\n\n<p>If you encounter an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> of the support forums or directly to <a href=\"https://core.trac.wordpress.org/newticket\">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general? Follow along with the <a href=\"https://make.wordpress.org/test/\">testing initiatives in Make Core</a> and join the <a href=\"https://wordpress.slack.com/messages/core-test/\">#core-test channel</a> on <a href=\"https://wordpress.slack.com/\">Making WordPress Slack</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Search for vulnerabilities</h3>\n\n\n\n<p>From now until the final release candidate of WordPress 6.5 (scheduled for March 19), the <a href=\"https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/\">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href=\"https://hackerone.com/wordpress\">HackerOne page</a> and in the <a href=\"https://wordpress.org/about/security/\">security white paper</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Update your theme or plugin</h3>\n\n\n\n<p>For plugin and theme authors, your products play an integral role in extending the functionality and value of WordPress for all users.&nbsp;</p>\n\n\n\n<p>Thanks for continuing to test your themes and plugins with the WordPress 6.5 beta releases. With RC1, you’ll want to conclude your testing and update the <em>“Tested up to”</em> version in your <a href=\"https://developer.wordpress.org/plugins/wordpress-org/how-your-readme-txt-works/\">plugin’s readme file</a> to 6.5.</p>\n\n\n\n<p>If you find compatibility issues, please post detailed information to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">support forum</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\">Help translate WordPress</h3>\n\n\n\n<p>Do you speak a language other than English? ¿Español? Français? Русский? 日本? हिन्दी? বাংলা? You can <a href=\"https://translate.wordpress.org/projects/wp/dev/\">help translate WordPress into more than 100 languages</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Release the haiku</h2>\n\n\n\n<p>RC2, a bridge,<br />From development to launch,<br />One more step forward.<br />&#8211; <em>submitted by <a href=\"https://profiles.wordpress.org/huzaifaalmesbah/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>huzaifaalmesbah</a></em></p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\"https://profiles.wordpress.org/dansoschin/\">@dansoschin</a></em>, <a href=\"https://profiles.wordpress.org/get_dave/\">@get_dave</a>, and <a href=\"https://profiles.wordpress.org/audrasjb/\">@audrasjb</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 12 Mar 2024 16:58:03 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Lauren Stein\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"WPTavern: Bluehost Announced New Cloud Hosting Built on WP Cloud\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154810\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"https://wptavern.com/bluehost-announced-new-cloud-hosting-built-on-wp-cloud\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3088:\"<p>Bluehost, one of the leading web hosting providers, has announced <a href=\"https://www.bluehost.com/hosting/cloud\">Bluehost Cloud</a>, an innovative cloud-based hosting solution specifically designed for WordPress users. It is built on <a href=\"https://wp.cloud/\">WP Cloud</a> infrastructure, in collaboration with WordPress.com, to provide robust support for websites with high traffic and demanding performance requirements. Bluehost is one of the three WordPress.org <a href=\"https://wordpress.org/hosting/\">recommended hosting providers</a>.&nbsp;</p>\n\n\n\n<p>Bluehost Cloud promises managed WordPress hosting with 100% network uptime, faster page load time, and better performance. It targets professionals and agencies and can handle any traffic spikes without charging customers extra for such spikes.&nbsp;</p>\n\n\n\n<p>“In the realm of website creation, every pixel counts, every second matters, and every client’s satisfaction is paramount. With the launch of Bluehost Cloud, a collaborative effort between industry titans Bluehost and Automattic, we’re ushering in a new era of confidence for website professionals, agencies and freelancers. From a 100% uptime SLA to lightning-fast page load speeds, Bluehost Cloud is backed by our unparalleled WordPress expertise and expertly designed for high traffic and high-performance websites,” said Satish Hemachandran, SVP of Hosting at Newfold Digital, parent company of Bluehost. “Bluehost Cloud marks an exciting expansion into the agency market, complementing our long-time commitment to serving small businesses around the world, and it sets the new standard for WordPress speed, reliability, scalability and support,” he said.</p>\n\n\n\n<p>Bluehost Cloud uses WP Cloud infrastructure, “the only cloud platform built from the ground up just for WordPress.” WP Cloud ensures robust security with real-time backups, anti-spam measures, and malware scanning. With features like a built-in CDN, 28 global data centers and automated WordPress edge caching, it guarantees incredible website speed.</p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>We built WP Cloud so every hosting company can provide the safest and fastest WordPress experience available.</p>\n<cite>Matt Mullenweg</cite></blockquote>\n\n\n\n<p>Bluehost Cloud offers four packages: special early access pricing starting from $29.99/mo for 1 website to $109.99/mo for 50 websites. The regular prices start from $79.99. Bluehost Cloud is also showcased on WordPress.com’s <a href=\"https://wordpress.com/pricing/\">pricing page</a>. All plans come with:&nbsp;</p>\n\n\n\n<ul>\n<li>100% network uptime</li>\n\n\n\n<li>24/7 priority support voice chat</li>\n\n\n\n<li>DDoS Protection</li>\n\n\n\n<li>A web application firewall</li>\n\n\n\n<li>Automated daily backups</li>\n\n\n\n<li>Let&#8217;s Encrypt SSL</li>\n\n\n\n<li>2-Factor Authentication.</li>\n</ul>\n\n\n\n<p>As of now, Bluehost Cloud does not support WordPress Multisite. However multiple websites can be created as independent WordPress installations under a single Bluehost Cloud account.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 12 Mar 2024 12:49:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:7:\"Jyolsna\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"WPTavern: Surprising Tech Trends in WordPress and Beyond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154834\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:16705:\"<p>As you likely know, <a href=\"https://trends.builtwith.com/cms/traffic/Entire-Internet\">WordPress software powers 46% of all websites on the Internet</a>.&nbsp; I thought it would be fun to dive a bit deeper and note some trends that affect the WP community.</p>\n\n\n\n<img width=\"1470\" height=\"1224\" src=\"https://wptavern.com/wp-content/uploads/2024/03/WordPress-powers-46-of-the-Internet.jpg\" alt=\"A pie chart showing WordPress has a 46% cms usage on the internet, Wix has 11%, Squarespace has 4%, and \" />WordPress powers 46% of all websites on the Internet\n\n\n\n<ol><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#wordpress-usage-remains-dominant-and-steady\">WordPress usage remains dominant and steady</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#antiquated-software-is-still-used-quite-a-bit-in-the-wp-community\">Antiquated software is still used quite a bit in the WP community</a><ol><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#antiquated-wordpress-core-installs\">Antiquated WordPress Core Installs</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#antiquated-php\">Antiquated PHP</a></li></ol></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#jquery-is-still-riding-high\">jQuery is still riding high! </a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#react-usage-is-up-for-the-top-1-million-sites-but-way-down-overall\">React usage is up for the top 1 million sites but way down overall</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#wordpress-competitors-are-rocking\">WordPress’ competitors are rocking!</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#what-about-e-commerce\">What about e-commerce?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#mailchimp-is-down-zoho-mail-and-google-business-are-up\">Mailchimp is down; Zoho Mail and Google Business are up.</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#how-is-our-old-friend-php-doing\">How is our old friend, PHP, doing?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#about-the-data\">About the Data</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#related-historical-links\">Related Historical Links</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#what-do-you-think\">What do you think?</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/surprising-tech-trends-in-wordpress-and-beyond#comments\">Comments ↓</a></li></ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"wordpress-usage-remains-dominant-and-steady\">WordPress usage remains dominant and steady</h2>\n\n\n\n<p>Since its founding in 2003, <a href=\"https://trends.builtwith.com/cms/WordPress\">WordPress usage has risen steadily and consistently</a>:&nbsp;</p>\n\n\n\n<img width=\"1480\" height=\"1268\" src=\"https://wptavern.com/wp-content/uploads/2024/03/wordpress-high-and-steady.jpg\" alt=\"A line graph showing WordPress usage is up in a linear fashion from 0 to 30 million sites since 2003\" class=\"wp-image-154858\" />WordPress usage is consistently up over the years.\n\n\n\n<p>WP consultants who are old enough will recall that Drupal and Joomla commanded a large share of the market early on &#8211; not anymore. </p>\n\n\n\n<p>Both are down considerably since their peaks around 2015:</p>\n\n\n\n<img width=\"1490\" height=\"1282\" src=\"https://wptavern.com/wp-content/uploads/2024/03/joomla.jpg\" alt=\"A line graph showing Joomla\'s market share down considerably since 2015. It shows there are currently around 1.5 million Joomla websites.\" class=\"wp-image-154859\" />Joomla usage down considerably since 2015\n\n\n\n<img width=\"1488\" height=\"1256\" src=\"https://wptavern.com/wp-content/uploads/2024/03/drupal.jpg\" alt=\"A line graph showing Drupal\'s market share down considerably since 2015. It shows there are currently around 550,000 Drupal websites.\" class=\"wp-image-154860\" />Drupal usage down considerably since 2015\n\n\n\n<h2 class=\"wp-block-heading\" id=\"antiquated-software-is-still-used-quite-a-bit-in-the-wp-community\">Antiquated software is still used quite a bit in the WP community</h2>\n\n\n\n<p>Getting people to update software and run security patches is difficult on any platform.  WP and related tech seems to be no exception to that rule.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"antiquated-wordpress-core-installs\">Antiquated WordPress Core Installs</h3>\n\n\n\n<p>Almost 20% of all WP sites are running a very old version of WP, the good news is that old versions of WP are still patched for security vulnerabilities.</p>\n\n\n\n<ul>\n<li><a href=\"https://wordpress.org/about/stats/\">5% of WP sites are using the 4.x branch</a>.&nbsp; That’s approximately 1.7 million websites worldwide that are running this old branch.&nbsp; <a href=\"https://wordpress.org/download/releases/#branch-49\">Version 4.9 was released in 2017</a>.</li>\n\n\n\n<li>Around 13% of WP sites are using the <a href=\"https://wordpress.org/download/releases/#branch-59\">5.x branch</a>, which had its last feature update in January 2022.  </li>\n\n\n\n<li>All told, at least 18% of WP websites haven&#8217;t upgraded to the current 6.x branch yet. </li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"antiquated-php\">Antiquated PHP</h3>\n\n\n\n<p>As we&#8217;ll see below, 3-out-of-every-4 WP installs are potentially insecure due to antiquated versions of PHP running on the server.  </p>\n\n\n\n<ul>\n<li><a href=\"https://wordpress.org/about/stats/\">Almost 75% of WP sites are using unsupported versions of PHP</a>.&nbsp; If you are running PHP 8.0 or earlier, then you are running a version that has already reached “end of life” and might not receive security patches.<br /></li>\n</ul>\n\n\n\n<img width=\"2560\" height=\"855\" src=\"https://wptavern.com/wp-content/uploads/2024/03/php-support-scaled.jpg\" alt=\"A chart showing that versions of PHP prior to 8.1 have reached \" />PHP 8.1 and above is currently supported. Previous versions have reached &#8220;end of life&#8221;\n\n\n\n<img width=\"1068\" height=\"1016\" src=\"https://wptavern.com/wp-content/uploads/2024/03/php-market-share-in-wp.jpg\" alt=\"A pie chart showing that 43.3% of WP sites are using PHP 7.4\" class=\"wp-image-154888\" />PHP 7.4 powers 43% of WP sites even though it has reached &#8220;end of life&#8221; and might not receive security patches.\n\n\n\n<h2 class=\"wp-block-heading\" id=\"jquery-is-still-riding-high\">jQuery is still riding high!&nbsp;</h2>\n\n\n\n<p>What’s not to love about jQuery?!&nbsp; You can quickly write code that does all sorts of fancy animations and other things without knowing a whole lot about javascript.&nbsp;&nbsp;</p>\n\n\n\n<p>It’s not clear how much of this high jQuery usage is due to tech debt vs new code, but what is clear is that jQuery is one of the most-used languages in WordPress:</p>\n\n\n\n<img width=\"1498\" height=\"1292\" src=\"https://wptavern.com/wp-content/uploads/2024/03/jquery-is-high.jpg\" alt=\"A line graph showing jQuery usage has levelled out at a high point since around 2014\" class=\"wp-image-154864\" />jQuery has consistently-high numbers\n\n\n\n<h2 class=\"wp-block-heading\" id=\"react-usage-is-up-for-the-top-1-million-sites-but-way-down-overall\"><a href=\"https://trends.builtwith.com/javascript/React\">React usage</a> is up for the top 1 million sites but way down overall</h2>\n\n\n\n<p>As you likely know, <a href=\"https://developer.wordpress.org/block-editor/how-to-guides/platform/\">React is used to build most Gutenberg blocks</a>, so it is now widely-used in the WP community.  The story is more nuanced when looking at sites worldwide.</p>\n\n\n\n<p>React seems to be gaining popularity in the top 1 million websites:</p>\n\n\n\n<img width=\"1498\" height=\"1264\" src=\"https://wptavern.com/wp-content/uploads/2024/03/react.jpg\" alt=\"A line graph showing React usage has consistently gone up in the top million websites since 2013\" class=\"wp-image-154865\" />React usage has mostly been going up for the top 1 million sites since 2013\n\n\n\n<p>However, React usage is way down Internet-wide:</p>\n\n\n\n<img width=\"1516\" height=\"1276\" src=\"https://wptavern.com/wp-content/uploads/2024/03/React-internet-wide.jpg\" alt=\"Line graph showing React usage skyrocketing to almost 4 million sites in 2019 before plummeting back to 250,000 sites in 2021 and remaining there through today.\" class=\"wp-image-154914\" />However, when looking at <em>all</em> sites, React was plummeting back to Earth in 2021.\n\n\n\n<h2 class=\"wp-block-heading\" id=\"wordpress-competitors-are-rocking\">WordPress’ competitors are rocking!</h2>\n\n\n\n<p>Perhaps you’ve heard of two of WP’s main competitors: Squarespace and Wix.&nbsp; Well, <a href=\"https://trends.builtwith.com/cms/Wix\">they are both doing quite well</a>:</p>\n\n\n\n<img width=\"1482\" height=\"1280\" src=\"https://wptavern.com/wp-content/uploads/2024/03/wix-high-and-steady.jpg\" alt=\"A line graph showing Wix usage has gone up over the years and remains consistently-high since around 2021\" class=\"wp-image-154866\" />Wix is up and shows no sign of decline!\n\n\n\n<p><a href=\"https://trends.builtwith.com/cms/Squarespace\">Squarespace is up (mostly):</a></p>\n\n\n\n<img width=\"1482\" height=\"1282\" src=\"https://wptavern.com/wp-content/uploads/2024/03/squarespace-is-up.jpg\" alt=\"A line graph showing Squarespace usage has gone mostly up over the years\" class=\"wp-image-154867\" />Squarespace is mostly up since 2004 with a little dip in the last year or so\n\n\n\n<p>I&#8217;ve noticed in my WP consulting practice that a lot of my clients are using Hubspot Landing Page Builder <em>in addition</em> to WordPress &#8211; usually to host and track downloads of 1-off lead generation pdfs and related form leads.  So I was curious how Hubspot&#8217;s competing product is doing.</p>\n\n\n\n<p>Hubspot Landing Page Builder usage has gone down a bit recently but still maintains a notable market share:</p>\n\n\n\n<img width=\"1508\" height=\"1302\" src=\"https://wptavern.com/wp-content/uploads/2024/03/hubspot.jpg\" alt=\"A line graph showing Hubspot usage has gone up over the years but experienced a decline in late 2021\" class=\"wp-image-154868\" />Hubspot is down over the last year or so\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-about-e-commerce\">What about e-commerce?</h2>\n\n\n\n<p>WooCommerce and Shopify are in a head-to-head battle for the #1 e-commerce platform.&nbsp;&nbsp;</p>\n\n\n\n<p>According to BuiltWith.com, there are around 2.75 million websites using a WooCommerce checkout page (there are, apparently, also many Woo sites <em>not</em> using the standard checkout and/or any checkout at all).</p>\n\n\n\n<p>Similarly, there are around 2.75 million Shopify sites.</p>\n\n\n\n<p><a href=\"https://trends.builtwith.com/shop/Shopify\">Shopify usage remains high</a> but has been decreasing since 2022:</p>\n\n\n\n<img width=\"1504\" height=\"1288\" src=\"https://wptavern.com/wp-content/uploads/2024/03/shopify.jpg\" alt=\"A line graph showing Shopify usage has gone up over the years and experienced a dip since around 2022\" class=\"wp-image-154869\" />Shopify dipped around 2022\n\n\n\n<p><a href=\"https://trends.builtwith.com/shop/WooCommerce-Checkout\">WooCommerce e-commerce</a> is trending similar to Shopify:</p>\n\n\n\n<img width=\"1510\" height=\"1300\" src=\"https://wptavern.com/wp-content/uploads/2024/03/woocommerce-checkout.jpg\" alt=\"A line graph showing WooCommerce usage has gone up over the years and remains consistently-high since around 2021, when it dipped slightly\" class=\"wp-image-154870\" />WooCommerce usage went down a bit in 2021\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mailchimp-is-down-zoho-mail-and-google-business-are-up\">Mailchimp is down; Zoho Mail and Google Business are up.</h2>\n\n\n\n<p>This section includes some stats I found notable due to the fact that these are products many of the small business owners and WP consultants I converse with use and recommend regularly.</p>\n\n\n\n<p>Mailchimp’s usage downfall seems to coincide with <a href=\"https://mailchimp.com/newsroom/intuit-completes-mailchimp-acquisition/\">its acquisition by Intuit</a> in 2021:</p>\n\n\n\n<img width=\"1492\" height=\"1276\" src=\"https://wptavern.com/wp-content/uploads/2024/03/mailchimp.jpg\" alt=\"A line graph showing Mailchimp usage has gone up over the years but dipped around 2021\" class=\"wp-image-154871\" />Mailchimp usage dipped in 2021 or so\n\n\n\n<p>Zoho Mail, meanwhile, seems to be mostly successful with its low-cost/high-feature business model.</p>\n\n\n\n<p>For example, Zoho Mail usage is up quite a bit since 2020, though usage dipped a little in 2022:</p>\n\n\n\n<img width=\"1480\" height=\"1282\" src=\"https://wptavern.com/wp-content/uploads/2024/03/zoho-mail.jpg\" alt=\"A line graph showing Zoho usage has gone up over the years but dipped on 2022\" class=\"wp-image-154872\" />Zoho usage dipped in 2022\n\n\n\n<p>Meanwhile, the old guard isn’t sleeping.  Google Workspace (formerly Google Apps for Business) is up up up:</p>\n\n\n\n<img width=\"1510\" height=\"1296\" src=\"https://wptavern.com/wp-content/uploads/2024/03/google-apps-for-business.jpg\" alt=\"A line graph showing Google Apps for Business usage has gone up over the years and remains consistently-high since around 2020\" class=\"wp-image-154873\" />Google Workspace (formerly Google Apps for Business) usage keeps going up\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-is-our-old-friend-php-doing\">How is our old friend, PHP, doing?</h2>\n\n\n\n<p>PHP usage has been down considerably for 6 years but still powers around 35 million websites, most of which are, presumably, WP sites:</p>\n\n\n\n<img width=\"1492\" height=\"1278\" src=\"https://wptavern.com/wp-content/uploads/2024/03/php.jpg\" alt=\"A line graph showing PHP usage has dropped considerably since around 2017.\" class=\"wp-image-154861\" />PHP usage is down considerably since around 2017\n\n\n\n<h2 class=\"wp-block-heading\" id=\"about-the-data\">About the Data</h2>\n\n\n\n<p>I pulled this data from reliable Internet sources and linked those sources above.&nbsp; However, as with all data sets, it’s possible these sources are either incorrect or that the data doesn’t tell the whole story.&nbsp;</p>\n\n\n\n<p>If you notice anything in my data sets above that needs to be corrected, let me know in the comments.&nbsp; </p>\n\n\n\n<p>Similarly, if you find alternate data sources that tell additional stories, please let us know in the comments.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"related-historical-links\">Related Historical Links</h2>\n\n\n\n<ul>\n<li><a href=\"https://wptavern.com/wordpress-powering-practically-half-of-the-top-10000-websites\">WordPress Powering Practically Half Of The Top 10,000 Websites</a> (WP Tavern, Aug. 2011)</li>\n\n\n\n<li><a href=\"https://wptavern.com/woocommerce-dominates-global-e-commerce-platforms-passes-7-million-downloads\">WooCommerce Dominates Global E-Commerce Platforms, Passes 7 Million Downloads</a> (WP Tavern, April 2015)</li>\n\n\n\n<li><a href=\"https://wptavern.com/builtwith-reports-a-7-increase-in-wordpress-usage-from-january-july-2015\">BuiltWith Reports a 7% Increase in WordPress’ Usage from January – July 2015</a> (WP Tavern, July 2015)</li>\n\n\n\n<li><a href=\"https://themightymo.com/some-surprising-trends-in-website-development/\">Some Surprising Trends in Website Development</a> (My analysis from 2022)</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-do-you-think\">What do you think?</h2>\n\n\n\n<p>Similar to <a href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats\">last week&#8217;s Tavern post about WP.org theme usage</a>, data found on this page is likely best used as a fun conversation starter rather than a place to draw firm conclusions about anything. What is your reaction to this data? <strong>Did anything surprise you?</strong> Let me know in the comments below.</p>\n\n\n<div class=\"wp-block-post-author-biography\">Toby Cryns is a freelance CTO, WordPress consultant, and teacher at <a href=\"https://themightymo.com/\">The Mighty Mo! Design Co.</a> in Minneapolis, MN, USA.</div>\n\n\n<h2 class=\"wp-block-heading\" id=\"comments\">Comments&nbsp;↓</h2>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 12 Mar 2024 08:50:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:10:\"Toby Cryns\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"WPTavern: Matt Mullenweg to Deliver State Of The Word 2024 From Tokyo, Japan\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154831\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"https://wptavern.com/matt-mullenweg-to-deliver-state-of-the-word-2024-from-tokyo-japan\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3696:\"<p>WordPress co-founder Matt Mullenweg announced at the Q&amp;A session of <a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia 2024</a> that he would deliver the 2024 State Of The Word from Tokyo, Japan on December 16. This marks a significant moment for the WordPress community, as it&#8217;s only the second time the annual address is delivered outside of North America. Last year, <a href=\"https://wordpress.org/news/2023/12/state-of-the-word-2023-recap/\">the event</a> took place in Madrid, Spain.</p>\n\n\n\n<p>The State of the Word is a highly anticipated annual event at which Matt reflects on achievements, unveils his vision for WordPress&#8217;s future, and offers a peep into the upcoming features and developments. It’s an occasion for WordPress enthusiasts to come together to watch the event live streaming and celebrate their passion for the platform.&nbsp;</p>\n\n\n\n<p>Matt had this to say about choosing Japan for the event: &#8220;The very first translation of WordPress, before we even had a framework for translating, was Japanese. It was the moment that opened my eyes to the possibility of WordPress being more than just a blogging tool for a few hobbyists speaking English. Almost 20 years later it&#8217;s exciting for Japan to host a State of the Word and really showcase how vibrant their community is. I&#8217;m so impressed with all of the books about WordPress there, the market share we have in that country, and the warmth of the events they do throughout the year.&#8221;</p>\n\n\n\n<p>Japan is home to an amazing WordPress community. The Japanese community was behind one of the first <a href=\"https://make.wordpress.org/polyglots/handbook/about/history-of-the-team/\">internationalized versions</a> of WordPress &#8211; a Japanese WordPress site was set up in <a href=\"http://web.archive.org/web/20031205101812/http://wordpress.xwd.jp/\">December 2003</a>, just six months after WordPress was launched.&nbsp; The version originally called “WordPress ME” (WordPress Multilingual Edition) was maintained by a user called Otsukare who made a <a href=\"https://wordpress.org/support/topic/localization-help-needed/\">multilingual edition hack</a>. His post in the Support Forum led to Matt chiming in, “Well the localization code should be rolled into the main release sometime. (Soonish.)”</p>\n\n\n\n<p>The first WordCamp Tokyo was held in 2008, and subsequent editions were serious crowd-pullers. The adorable WordPress mascot, <a href=\"https://wapu.us/wapuu-history-origin/\">Wapuu</a> originated from the 2009 WordCamp Tokyo after-party. Kazuko Kaneuchi later designed Wapuu as a free gift to the WordPress community in 2011.&nbsp;</p>\n\n\n\n<p>Holding the event in Tokyo underscores WordPress&#8217;s massive and active user base in Japan and throughout Asia.</p>\n\n\n\n<p><strong>Update: </strong><a href=\"https://profiles.wordpress.org/st810amaze/\">Shusei Toda</a>, a Communication Designer based in Tokyo and one of the organizers of WordCamp Asia 2024 is all excited and shared: “We are happy to have the State of the Word coming to our country, marking a monumental moment for the Japanese WordPress community—one of the oldest global communities dedicated to WordPress. It’s an honor to be the second global host city after Madrid, Spain, underscoring our significant position within the global WordPress community. 82.3% of Japanese websites are powered by WordPress, and this event holds immense importance to our local web developers, bloggers, and digital creatives. Hosting the State of the Word in Japan is not just a testament to our community and also in Asia but also a celebration of the pivotal role WordPress plays in our digital landscape.”</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 11 Mar 2024 21:35:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:7:\"Jyolsna\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: Automattic Doubles Down on the Developer Community\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154828\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://wptavern.com/automattic-doubles-down-on-the-developer-community\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:20996:\"<p>There&#8217;s something in the water at Automattic, and I don&#8217;t think it just started with Matt Mullenweg&#8217;s &#8220;<a href=\"https://ma.tt/2024/02/samattical/\">samattical</a>&#8220;. The last few months have seen a number of interesting changes across the company and its approach to the broader WordPress community.</p>\n\n\n\n<p>When I pull the various threads, it looks to me like Automattic is making a larger strategic pivot towards &#8220;developers&#8221; and “builders” as a target audience, for itself and quite possibly for WordPress. Automattic’s products have traditionally focused on the DIY side of the WordPress market, making tools for bloggers or creators building their own websites. That’s still largely the case, but recently, things have been looking a little different.</p>\n\n\n\n<p>I was able to talk to a handful of people across the company and explore some of these major changes. While I was never given an answer on Automattic’s larger strategy, if such an answer even could be given, I think there’s enough out there to frame some initial thoughts on changes that might affect WordPress (the software) going forward.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Woo Express causes Woo Distress</h2>\n\n\n\n<p>When Matt Mullenweg started his sabbatical, he did so with a tongue-in-cheek blog post titled &#8220;<a href=\"https://ma.tt/2024/01/automattics-big-re-org/\">Automattic&#8217;s Big Re-Org</a>&#8220;. While there was no big reorganization, the post did announce that each team inside of Automattic is revisiting its position within the broader ecosystem. Decisions will be made based on whether a team’s goal is to be competitive with the other hosting companies (i.e. WordPress.com, Pressable, WordPress VIP) or to be completely host-agnostic and “Help the Hosts” by growing the ecosystem (WooCommerce and Jetpack).</p>\n\n\n\n<p>It&#8217;s an interesting distinction because you could certainly make the argument that more tightly coupling the WooCommerce brand to WordPress.com’s hosting infrastructure could be a tactical advantage. In fact, they did make that argument when <a href=\"https://wptavern.com/woocommerce-launches-woo-express\">they launched Woo Express </a>a year ago and then rebranded the team behind WooCommerce to <a href=\"https://wptavern.com/woocommerce-rebrands-as-woo\">Woo a few months later</a>. A new call-to-action that funneled visitors to WordPress.com hosting plans rather than just the open source software raised more than a few eyebrows in the community.</p>\n\n\n\n<p>The team was fairly quick to address the criticism, with Woo CEO Paul Maiorana taking in feedback and <a href=\"https://twitter.com/pmaiorana/status/1719714201378197894\">responding openly to the community</a> on Twitter/X. They’ve since rolled back that specific onboarding funnel.&nbsp;</p>\n\n\n\n<p>Matt Mullenweg directly referenced this experience and how it helped lead to these new changes:</p>\n\n\n\n<p>&#8220;The big tension this surfaced was Woo Express, going forward that team is switching under WP.com, and Woo.com will recommend a variety of hosts (like W.org) to get started with Woo. Now people can meet with Paul Maiorana, who leads Woo, or James Grierson, who leads Jetpack, and know they have Help the Hosts cards as their teleological goal.&#8221;</p>\n\n\n\n<p>So Woo Express is officially a <em>WordPress.com</em> product, competitive with the “managed WooCommerce” offerings from other hosting companies and treated (more or less) the same when you visit Woo.com. The end result is that Woo/WooCommerce will act more like WordPress.org and not completely favor Automattic’s hosting companies.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Conflict of Disinterest</h2>\n\n\n\n<p>I can see how important that separation is, but I can’t help but wonder if a one-click install of a new WooCommerce site wouldn’t have been a much better call-to-action for end users than what they get now: a link to a “<a href=\"https://woo.com/hosting-solutions/\">Hosting Solutions</a>” guide and an additional burden of choice. I’m sure a Shopify-like onboarding experience happening directly on the homepage of Woo.com was a tempting strategy.</p>\n\n\n\n<p>It’s not unusual for the owners of an open source project, specifically developer frameworks, to actively promote their own paid solutions. The homepage of <a href=\"https://nextjs.org/\">Next.js</a> includes a callout to Vercel, <a href=\"https://laravel.com/\">Laravel</a> includes links to products like Forge and Vapor. Those paid products (typically around hosting and deployments) can directly subsidize more contribution to the open source frameworks themselves.</p>\n\n\n\n<p>WordPress has always held itself to a different standard in this regard, and part of that tension is because of the importance of <em>all of the</em> hosting companies to the broader ecosystem. The fact that I can go to any number of hosts and know that they’ll not only support, but also install WordPress for me is a major reason for the success and ubiquity of the software. As much as the community needs Automattic, it also needs the support, engagement, and contributions from the broader hosting ecosystem, a reminder that much of the WordPress you see in the world does not actually run on Automattic’s infrastructure (more on that later).</p>\n\n\n\n<h2 class=\"wp-block-heading\">It’s Time to Build (on WordPress.com?)</h2>\n\n\n\n<p>As part of the non-re-org, Matt announced that the WordPress.com user experience was about to change.&nbsp;From his blog post: &#8220;WordPress.com is going to orient itself more towards developers, and have an experience that feels similar to WordPress hosted other places, less Calypso more wp-admin.&#8221;&nbsp;</p>\n\n\n\n<p>If WordPress.com is your only experience of WordPress, then this statement might not make that much sense. If you come from the world of self-hosted WordPress, however, you may know that the WordPress.com experience is wildly different from standard installations. WordPress.com still includes a number of premium upsells inside their version of the WordPress dashboard, including links to buy premium plugins on their <a href=\"https://wptavern.com/wordpress-com-plugin-pages-add-download-link-for-using-plugins-on-self-hosted-sites\">parallel plugin directory</a>. It’s been a somewhat controversial and convoluted approach, and you can still browse the WordPress subreddit and find the misconception that you can’t install your own plugins on their platform.&nbsp;</p>\n\n\n\n<p>At WordCamp Asia this past weekend, <a href=\"https://www.youtube.com/watch?v=EOF70YJLC5U&t=1297s\">Matt was asked during a Q&amp;A</a> if he would ever retire the “WordPress.com” brand name entirely to clear up the confusion. Matt momentarily pondered whether this was “an original mistake in setting all of this up” and noted that he’d even considered “moving WordPress.com to wp.com or [&#8230;] trying to get w.com.” He ended the thought experiment pointing back towards these user interface changes coming to his platform to bring it more inline with self-hosted WordPress.</p>\n\n\n\n<p>I reached out to Daniel Bachhuber, the long-time WordPress contributor who was recently tapped by Matt to lead the entire WordPress.com side of the company. I asked Daniel to tell me about this new vision of WordPress.com and who it might be for.</p>\n\n\n\n<p>“WordPress.com has always been a platform for a variety of users,” he explained. “Over the last year, we’ve added more developer-specific features (staging sites, WP-CLI access, etc.) [&#8230;] Our hosting infrastructure, powered by WP Cloud, is best-in-class, but we need to communicate that better.”&nbsp;</p>\n\n\n\n<p>From what I’ve heard about some of the upcoming developer features, his team is not kidding around. One tool that’s been quietly pre-announced is <a href=\"https://developer.wordpress.com/studio/\">Studio</a>, a brand new tool to manage your local development environment. You can learn about it on the newly relaunched <a href=\"https://developer.wordpress.com/\">Developer Resources</a> for WordPress.com (not to be confused with the newly relaunched <a href=\"https://developer.wordpress.org/\">Developer Resources</a> for WordPress.org, <a href=\"https://wptavern.com/wordpress-developer-docs-shows-off-a-new-block-based-redesign\">led by a team of mostly Automattic-sponsored contributors</a>, or the newly relaunched <a href=\"https://developer.woo.com/\">Developer Resources</a> for WooCommerce that I’ll be getting to later. Do you see where I’m going with this?)</p>\n\n\n\n<p>“The new developer.wordpress.com,” he explained, “is our place to connect with WordPress developers. We want to teach them how to use our developer tools, take advantage of our platform features, and help them achieve the best possible outcomes with their websites.”</p>\n\n\n\n<p>The term “developer” is fairly broad, so I asked how they’re thinking about this new market segment internally.&nbsp;</p>\n\n\n\n<p>“This is a really tricky question, in fact! What ‘developer’ actually means is variable based on perspective,” Daniel explained. “Our working definition of ‘developer’ is ‘someone who builds or manages sites for someone else.’ This is inclusive of the freelancer building client sites, agency developer maintaining ecommerce sites, or internal developer working on the backend of a multi-platform publishing system or decoupled site.”</p>\n\n\n\n<p>As someone who has actually held each of those jobs at one point, all I can say is that his team has their work cut out for them. Luckily, WordPress.com does have the infrastructure and the talent to achieve the technical implementation. The much harder part will be establishing this new relationship with the broader WordPress developer community, basically from scratch. That’s where the team at Woo comes in.</p>\n\n\n\n<h2 class=\"wp-block-heading\">WooCommerce Would Like to See You Now</h2>\n\n\n\n<p>Because Developer Documentation redesigns are in the air this year, the team at WooCommerce also <a href=\"https://developer.woo.com/2024/01/31/introducing-new-woocommerce-developer-documentation/\">announced a brand new relaunch</a>. More than that, the developer relations team has felt much more publicly engaged, recently resurrecting <a href=\"https://twitter.com/developwoo\">their old Twitter/X account</a>.</p>\n\n\n\n<p>Jacklyn Biggin is a Developer Advocate at Woo and has been one of the most visible forces for this change. I asked her if this was part of an internal strategy to increase their outreach efforts with the developer community.</p>\n\n\n\n<p>“You’re not imagining things,” she told me. “Woo’s developer community is a huge part of what makes Woo successful, and we want to provide them with as much support as possible. We’re working to improve the feedback loop between the community and the Woo team, and relaunching @DevelopWoo is a small step in that process.”</p>\n\n\n\n<p>She told me about some of the new things they’re trying, like hosting public GitHub Discussions for new features and having blog comments from developers piped directly into their internal Slack. I also asked her about the new documentation.&nbsp;</p>\n\n\n\n<p>“Historically, a lot of Woo’s developer documentation and resources were scattered across the monorepo, merchant documentation, the developer blog, and beyond,” she said. “Centralizing our documentation on our new Woo Developer Docs site aims to fix this. The current site you see isn’t a finished product &#8211; for example, we’re currently midway through migrating the WooCommerce Blocks docs to it &#8211; but we’re now in a position where we’re able to make these incremental improvements.”</p>\n\n\n\n<p>WooCommerce Blocks was merged into WooCommerce core at the end of last year, making it possible to manage more of your store inside the block editor, and much of the work behind WooCommerce Blocks has directly influenced <a href=\"https://wptavern.com/the-block-bindings-api-brings-dynamic-data-to-blocks\">development of core WordPress features</a>.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\">Docs on Blocks&nbsp;</h2>\n\n\n\n<p>If there’s one part of WordPress that’s been the most controversial, and given developers the most grief, it’s the block editor. Previously developers extending WordPress or Woo would achieve most advanced functionality with PHP. The block editor still requires that base knowledge of PHP, but adds the additional complexity of JavaScript and React now to make changes to the user interface.</p>\n\n\n\n<p>As WooCommerce moves more of its functionality into the block editor, developers will need to keep up. And the team at Woo has to make sure those developers are motivated to keep up, if they want to continue to see the ecosystem thrive. Woo ultimately relies on the platform effect to remain relevant and attract new users. In general, developers will only build for the block editor if they think it’s being used, but users are waiting for developers to bring full compatibility to third-party plugins.</p>\n\n\n\n<p>“The shift towards the block editor has been a pretty big change for developers,” she said, “and we’re working hard to provide useful resources. These include informational blog posts, tutorials and docs (note that these will move to the docs site soon). Over in our community Slack, we have a dedicated channel with direct access to the team working on Blocks at Woo, and we’re even hosting Office Hours focused on the new Product Editor next month.”</p>\n\n\n\n<p>Daniel Bachhuber was quick to point out that emphasis on the block editor as well, telling me that, “it’s really matured in the last couple of years, and we’re excited to see the sites built with it this year. We want WordPress.com to offer the best possible user experience for block theme developers.” It’s an interesting turn of phrase. In theory, block themes shouldn’t need developers, instead offering a “no-code” experience building a WordPress site. If anything, the block editor has raised the expectations and need for developers in WordPress.</p>\n\n\n\n<p>For now, it looks like most Woo stores <a href=\"https://storeleads.app/reports/woocommerce#themes\">are running on classic themes</a>, though it makes sense that such a fundamental transformation will simply take a long time.&nbsp;</p>\n\n\n\n<p>When I asked Jacklyn if she saw this shift towards developers more broadly in Automattic, she pointed me towards the changes happening at WordPress.com as well as a completely different side of the company, WP Cloud.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Another Automattic Host&nbsp;</h2>\n\n\n\n<p><a href=\"https://wp.cloud/\">WP Cloud</a> is Automattic’s completely in-house alternative to AWS or Google Cloud. It’s built specifically for WordPress. It’s the underlying infrastructure of WordPress.com and <a href=\"https://pressable.com/\">Pressable</a>, a managed WordPress host under the Automattic umbrella.</p>\n\n\n\n<p>To learn more, I connected with Jess Frick, Director of Operations at Pressable. From the outside, Pressable looks like any other managed host, albeit with a particularly enthusiastic user base. Where WordPress.com traditionally marketed toward the individual user, Jess describes Pressable as “an incredible choice for developers, agencies, and freelancers who want to host multiple WordPress websites – our performance test results and customer reviews speak for themselves.”</p>\n\n\n\n<p>As WordPress.com makes moves towards that same user base, it’s worth noting that there are key differences. One big tradeoff with WordPress.com’s hosting offer is its deep integration with Jetpack, which may or may not work with a particular developer’s workflow.</p>\n\n\n\n<p>“The Jetpack integration is one area where I think we will continue to differ,” she explained. “While we’re obviously big fans of Jetpack – especially the security benefits – we understand that some of our customers may have other solutions they prefer instead, so Pressable makes it easy to use it or exclude it.”</p>\n\n\n\n<p>What’s even more important about Pressable is their license for experimentation towards what the future of managed WordPress hosting might be.</p>\n\n\n\n<p>“One aspect of our role that is possibly becoming more clear to the outside world,” she said, “is our position as Automattic’s hosting lab. We are empowered to build interesting things that other brands can benefit from, and we’re given the freedom to do experiments.”&nbsp;</p>\n\n\n\n<p>Results of those experiments can make their way to <a href=\"https://wp.cloud/\">WP Cloud</a>.&nbsp;For more context, I’d recommend reading <a href=\"https://pressable.com/blog/what-is-wp-cloud/\">Jess’s recent explainer on WP Cloud</a>, outlining what it is and just how involved Pressable has been with its development.&nbsp;</p>\n\n\n\n<p>“We are both built on WP Cloud,” she explained, “and it is the platform that allows us to provide our hosting services. [&#8230;] We have been using what’s now known as WP Cloud for years before it became a product itself and I don’t see a future where we use something else. It’s truly incredible.”</p>\n\n\n\n<h2 class=\"wp-block-heading\">I’ll take one WP Cloud, please</h2>\n\n\n\n<p>But WP Cloud isn’t just for Automattic. It’s also slowly becoming available to other partners. Bluehost recently came out as a WP Cloud customer, offering a new cloud hosting tier to their customers. What’s more unusual about this deal is that WordPress.com is <a href=\"https://wordpress.com/blog/2024/03/07/wp-cloud-bluehost/\">highlighting Bluehost on their pricing page</a>.&nbsp;</p>\n\n\n\n<p>It’s a smart way for Automattic to grow revenue by leaning into what they’ve excelled at (infrastructure) while other brands (including their own) handle the marketing and user acquisition. Bluehost was one of the hosting options tied up in the initial launch of Woo Express, and it seems clear that Automattic learned something about how to better position these relationships from that messy process.</p>\n\n\n\n<p>When I asked Jess if she felt a larger shift inside of Automattic, she told me that her “personal view is that this is a natural evolution, with Automattic responding to the needs of the market.”&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\">We’re all in this platform together</h2>\n\n\n\n<p>There’s so much more that I would’ve wanted to get into, from WordPress VIP to Jetpack’s “Manage” product for WordPress agencies. <a href=\"https://web.archive.org/web/20230310000542/https://wordpress.com/\">One year ago</a>, the WordPress.com homepage opened with the tagline “the world’s most popular website builder”. Today it highlights their “lightning-fast hosting”. That’s two completely different visions.</p>\n\n\n\n<p>Regardless of your opinion of Automattic as a company, the fact that they’re in the midst of redefining their place in the broader community is important, especially with their outsized role in contribution to WordPress and their <a href=\"https://wptavern.com/automattic-faces-scrutiny-over-ai-access-policy\">alleged content partnerships</a> with AI companies like Midjourney and OpenAI.</p>\n\n\n\n<p>It’s always hard to say what’s going on in Matt Mullenweg’s head. The Gutenberg project is in its seventh year and still has two of four phases to go. I don’t know if anyone accurately predicted the scale and direction of the project’s current trajectory back then. In his initial manifesto on the topic, Matt said “<a href=\"https://ma.tt/2017/08/we-called-it-gutenberg-for-a-reason/\">We Called it Gutenberg for a Reason</a>”:</p>\n\n\n\n<p>“Ten years ago, agencies and developers worried that software like WordPress would ruin their business because clients wouldn’t need help updating their sites any more, and would maybe even just start building their own sites. But their worse fears didn’t come true — instead, it created new opportunities for everyone.”</p>\n\n\n\n<p>As a developer, of course my theory is going to be that Automattic is starting to value the third-party developer and agency communities much more than it has in the past. That it sees itself less as a beginner’s version of WordPress, with its own Calypso-flavored interface, and more of the underlying infrastructure that agencies and builders can use to grow WordPress. That perhaps it’s turning to a vision of WordPress and WooCommerce as developer platforms for the internet, taking a role similar to other open source projects and focusing on providing infrastructure rather than competing with Squarespace.</p>\n\n\n\n<p>It’s definitely a developer’s dream, an Automattic that fits in with the entire ecosystem, that values the builders, agencies, freelancers, and developers building WordPress websites, that offers its customers the same WordPress experience as the rest of us. Only time will tell where this dream leads.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 11 Mar 2024 21:20:41 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Brian Coords\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:10;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"Donncha: Gimme all your cache!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://odd.blog/?p=89590464\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"https://odd.blog/2024/03/11/gimme-all-your-cache/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4480:\"<p>Today saw the release of updates to two plugins I work on. The first, unsurprisingly, is <a href=\"https://wordpress.org/plugins/wp-super-cache/\">WP Super Cache</a>, and it&#8217;s a bug fix release. It fixed a PHP8.2 warning, adjusted some labels on the settings page, solved a problem with &#8220;late init&#8221; and POST requests, and some other changes, but the major news I want to share is not about that plugin at all.</p>\n\n\n\n<p>I&#8217;m on the <a href=\"https://wordpress.org/plugins/jetpack-boost/\">Jetpack Boost</a> team in Automattic, and for the last month or so, we&#8217;ve been working on adding a full-page cache to the plugin!</p>\n\n\n\n<p>Jetpack Boost is already a pretty remarkable plugin, with what it does to CSS, JavaScript and images, so a page cache was an obvious next step.</p>\n\n\n\n<img width=\"792\" height=\"171\" src=\"https://odd.blog/files/2024/03/Screenshot-2024-03-11-at-15.27.57.jpg\" alt=\"Screenshot from the Jetpack Boost settings page.\nIt shows the \" />\n\n\n\n<p>If you&#8217;re already using WP Super Cache, but you&#8217;re not using any of the advanced features, I think you should give Jetpack Boost a go. It works really well at serving cached pages fast. Jetpack Boost will be a drop-in replacement if you have these features enabled in WP Super Cache:</p>\n\n\n\n<ol>\n<li>Simple caching</li>\n\n\n\n<li>Caching Disabled for logged in visitors</li>\n\n\n\n<li>Garbage collection set to one hour.</li>\n</ol>\n\n\n\n<p>You&#8217;ll have to disable WP Super Cache first before trying Boost Cache, as they both rely on the same mechanism to load. Disable Jetpack Boost to go back to WP Super Cache. You can enable Boost again, without using the Cache module, and the two plugins will happily co-exist.</p>\n\n\n\n<p>I&#8217;ve been using it here for the last two weeks, and it has worked flawlessly. I post <a href=\"https://inphotos.org/\">images daily on my photoblog</a>, and they get shared to Mastodon, where the expected deluge of requests from hundreds of servers happens each time. Between <a href=\"https://wordpress.org/plugins/jetpack-boost/\">Jetpack Boost</a> and <a href=\"https://wordpress.org/plugins/wp-rest-cache/\">WP Rest Cache</a>, my server barely noticed. Just like with WP Super Cache.</p>\n\n\n\n<p>&#8220;If it performs just like WP Super Cache, why should I use <a href=\"https://wordpress.org/plugins/jetpack-boost/\">Boost</a>?&#8221; I hear you asking. For some, you&#8217;ll need the extra features of WP Super Cache, but otherwise, Boost may be just what you need. Apart from the cache, it also has remarkable features that will squash your CSS and JavaScript in various ways that load super quick. Give it a go, and let WP Super Cache handle the cache if you need to.</p>\n\n\n\n<p>If you&#8217;re still here, read on, and I&#8217;ll give you a whirlwind tour.</p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<img width=\"802\" height=\"593\" src=\"https://odd.blog/files/2024/03/Screenshot-2024-03-11-at-15.28.07.jpg\" alt=\"The Cache module enabled with the expanded view showing the exceptions textarea and logging checkbox.\" class=\"wp-image-89590468\" /></div>\n\n\n<p>Boost supports an exception list like WP Super Cache does, and logging of activities in a similar, but easier to use way.</p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<img width=\"1024\" height=\"356\" src=\"https://odd.blog/files/2024/03/Screenshot-2024-03-11-at-15.28.50-1024x356.jpg\" alt=\"Output from the logging feature of the plugin shouwing date, pid, URL and description.\" class=\"wp-image-89590472\" /></div>\n\n\n<p>To simplify caching, only requests by logged out visitors are cached now, but that&#8217;s the recommended way of using WP Super Cache too.</p>\n\n\n\n<p>Developers: like WP Super Cache, it also supports the &#8220;DONOTCACHEPAGE&#8221; constant. If you define that while a page is being created, then Jetpack Boost won&#8217;t cache it. If you can enable it before the page loads, then the plugin won&#8217;t serve a cached page either, but that will be difficult since the cache system loads so early.</p>\n\n\n\n<p>To learn more, there&#8217;s a <a href=\"https://jetpack.com/support/jetpack-boost/caching-site-content/\">fine manual to read</a>. It explains in detail how to enable the cache and how to use it. Yes, I&#8217;m biased, but I think you should give <a href=\"https://wordpress.org/plugins/jetpack-boost/\">Jetpack Boost</a> a go! Caching helps a lot, but the extra CSS and JavaScript features help render the page quickly once loaded.</p>\n\n\n\n<p></p>\n\n\n\n<p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 11 Mar 2024 16:51:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:7:\"Donncha\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:11;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"WPTavern: WordCamp Asia 2025 Scheduled For Next February in Manila, Philippines\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154814\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"https://wptavern.com/wordcamp-asia-2025-scheduled-for-next-february-in-manila-philippines\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1776:\"<p>WordCamp Asia has unveiled its host city for 2025 &#8211; <a href=\"https://asia.wordcamp.org/2025/\">Manila</a>, Philippines. After Bangkok and Taiwan,  it is Manila&#8217;s turn to take center stage as the venue for the flagship event, tentatively slated for February 2025.</p>\n\n\n\n<p>The host city was announced at the Taipei International Convention Center in Taiwan as the <a href=\"https://wordpress.org/news/2024/03/highlights-from-wordcamp-asia-2024/\">WordCamp Asia 2024</a> came to a close. This year’s three-day event attracted over 1,300 attendees with an impressive lineup of <a href=\"https://asia.wordcamp.org/2024/speakers/\">55 speakers</a> including the WordPress co-founder Matt Mullenweg and the Executive Director of the WordPress project Josepha Haden Chomphosy. </p>\n\n\n\n<p>Asia has a very large WordPress community, and discussions about organizing a regional flagship event have been ongoing for years. However, due to the pandemic in 2020, it became the first international event to be <a href=\"https://wptavern.com/wordcamp-asia-2020-canceled-over-covid-19-concerns\">canceled</a> and finally became a reality only in 2023. </p>\n\n\n\n<p>Known as the Pearl of the Orient, Manila is the vibrant capital of the Philippines. Every corner promises to delight and charm the visitors, from the historic walled city of Intramuros to the bustling markets and majestic churches of Quiapo. </p>\n\n\n\n<p>WC Asia 2023 had a dedicated team of 53 organizers while the 2024 version saw 46 individuals in action. The upcoming 2025 event, too, needs passionate organizers to make it a success. Interested candidates can now fill out the <a href=\"https://docs.google.com/forms/d/e/1FAIpQLScvdBfjyHqPJe7LTxWKF8mfh4aDjicDEqavEGASdsXdqD6pKQ/viewform\">application form</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 11 Mar 2024 12:48:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:7:\"Jyolsna\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:12;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:36:\"Matt: Amazing Brad Mehldau Interview\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://ma.tt/2024/03/amazing-brad-mehldau-interview/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://ma.tt/2024/03/amazing-brad-mehldau-interview/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:193:\"<div class=\"wp-block-embed__wrapper\">\n\n</div>\n\n\n\n<p>Great for everyone, but if you know a little music theory or Bach you’ll appreciate it even more. It’s never too late to learn music!</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 10 Mar 2024 03:16:20 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:13;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"WordPress.org blog: Highlights from WordCamp Asia 2024\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=17064\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"https://wordpress.org/news/2024/03/highlights-from-wordcamp-asia-2024/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5827:\"<p>Over 1,300 attendees gathered at the Taipei International Convention Center in Taiwan for <a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia 2024</a>. This three-day event emerged as a vibrant celebration showcasing the collaboration, diversity, and innovation that drive the world&#8217;s most popular web platform.</p>\n\n\n\n<p>The Asian WordPress flagship event started with a dedicated Contributor Day, followed by two days of engaging talks, panels, hands-on workshops, and networking. Notable guests, including WordPress Cofounder <a href=\"https://profiles.wordpress.org/matt/\">Matt Mullenweg</a> and Executive Director <a href=\"https://profiles.wordpress.org/chanthaboune/\">Josepha Haden Chomphosy</a>, joined the diverse lineup of <a href=\"https://asia.wordcamp.org/2024/speakers/\">speakers</a>. Popular topics featured cutting-edge web technologies and trends, use cases, open source dynamics, and more. WordPress enthusiasts seized the opportunity to gain insights from international and local industry experts and to learn about the project&#8217;s future.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Converting walled gardens into community gardens</h2>\n\n\n\n<p>On March 8, Josepha Haden Chomphosy <a href=\"https://www.youtube.com/live/UK7FnaEeTrU?si=0H6eEEijj4tDWm_t&t=30830\">took the stage</a> for an insightful journey comparing and contrasting the “walled” and “community” gardens in software ecosystems, drawing an analogy between closed and open source platforms. After exploring both concepts, she posed an important question to the audience.</p>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>What would it take for someone to move from a walled garden to a community garden?</p>\n</blockquote>\n\n\n\n<div class=\"wp-block-spacer\"></div>\n\n\n\n<p>Open source software, symbolized by community gardens, represents freedom from copyright restrictions and usage limitations. Unlike proprietary software (described as walled gardens), the core value lies in long-term empowerment, giving people control and ownership of their digital presence.</p>\n\n\n\n<p>Acknowledging the longstanding values held by WordPress and its open source community for two decades, Josepha focused on the importance of caring for foundations that make us strong, managing what distracts us, and nurturing growth by embracing new opportunities. She celebrated the strengths of the WordPress community and how its shared ethos furthers a thriving ecosystem.</p>\n\n\n\n<img width=\"1024\" height=\"576\" src=\"https://i0.wp.com/wordpress.org/news/files/2024/03/wcasia-slide.png?resize=1024%2C576&ssl=1\" alt=\"Slide from Josepha Haden Chomphosy\'s presentation showing colorful flowers on a blue background and the quote, \" />\n\n\n\n<p>Quoting artist and activist Audrey Hepburn, Josepha expressed that, much like a community garden, the power of contributions—whether through time, knowledge, or product use— sustains and maintains shared spaces like WordPress.</p>\n\n\n\n<p>In the <a href=\"https://www.youtube.com/live/UK7FnaEeTrU?si=pjg0nkwla-d7mP69&t=32274\">Q&amp;A portion</a> of her presentation, Josepha addressed inquiries about community involvement and contributions. Highlighted resources included the <a href=\"https://jobs.wordpress.net/\">WordPress job board</a> for opportunities within the ecosystem and the <a href=\"https://wordpress.org/data-liberation/\">Data Liberation</a> project, emphasizing its role in fostering a more open web and helping the transition out of proprietary platforms.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Q&amp;A with Matt Mullenweg</h2>\n\n\n\n<p>WordCamp Asia concluded with a live audience Q&amp;A session featuring WordPress Cofounder Matt Mullenweg. Attendees gained insights into the future of WordPress, including ongoing projects like <a href=\"https://wordpress.org/data-liberation/\">Data Liberation</a>, <a href=\"https://make.wordpress.org/community/handbook/wordcamp-organizer/first-steps/inclusive-and-welcoming-events/community-inclusion-initiatives/\">community inclusion initiatives</a>, artificial intelligence (AI), and more.</p>\n\n\n\n<p>The atmosphere was filled with excitement when Matt revealed that this year’s State of the Word will take place in Tokyo, Japan, on December 16, 2024.</p>\n\n\n\n<div class=\"wp-block-embed__wrapper\">\n\n</div>\n\n\n\n<p>Additional questions from this session will be addressed in an upcoming post on the <a href=\"https://make.wordpress.org/project/\">Make WordPress Project blog</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Stay connected</h2>\n\n\n\n<p><a href=\"https://events.wordpress.org/\">WordPress events</a> enable technologists, open source enthusiasts, and community members around the globe to meet, share ideas, and collaborate to drive WordPress and the open web forward.</p>\n\n\n\n<p>Don’t forget to mark your calendars for <a href=\"https://europe.wordcamp.org/2024/\">WordCamp Europe</a> (Torino, Italy), <a href=\"https://us.wordcamp.org/2024/\">WordCamp US</a> (Portland, Oregon, United States), and next year’s <a href=\"https://asia.wordcamp.org/2025/\">WordCamp Asia</a> in Manila, Philippines!</p>\n\n\n\n<p><em>Thank you to the <a href=\"https://asia.wordcamp.org/2024/\">WordCamp Asia</a> organizers, volunteers, and sponsors who made this event possible, and to <a href=\"https://profiles.wordpress.org/angelasjin/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>angelasjin</a>, <a href=\"https://profiles.wordpress.org/dansoschin/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>dansoschin</a>, <a href=\"https://profiles.wordpress.org/eidolonnight/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>eidolonnight</a>, <a href=\"https://profiles.wordpress.org/bjmcsherry/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>bjmcsherry</a> for collaborating on this post.</em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 09 Mar 2024 13:39:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Reyes Martínez\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:14;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"WPTavern: Which WP Theme is Best? Fun With Theme Download Stats\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=154634\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:14343:\"<p>Today I embarked on a mission to figure out which WP.org themes are used the most and why.&nbsp;</p>\n\n\n\n<img width=\"2240\" height=\"1260\" src=\"https://wptavern.com/wp-content/uploads/2024/03/Popular-WP.org-Themes.png\" alt=\"\" class=\"wp-image-154739\" />\n\n\n\n<p>As you likely know, “Top 5” lists, as a rule, are generally very opinionated and based on fuzzy assumptions and non-standard use cases.&nbsp; I want to assure you &#8211; this article is no exception to that rule.&nbsp;&nbsp;</p>\n\n\n\n<p>I had to make some very subjective leaps of logic with data to come to my conclusions.&nbsp; I hope you’ll enjoy being part of this fun conversation.</p>\n\n\n\n<ol><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#astra-is-the-most-downloaded-theme-but-doesn-t-have-the-highest-usage-rate\">Astra Is the Most Downloaded Theme but Doesn’t Have the Highest Usage Rate</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#oceanwp-and-generatepress-crush-hello-elementor-in-user-enthusiasm\">OceanWP and GeneratePress Crush Hello Elementor in User Enthusiasm</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#let-the-best-theme-arguments-commence\">Let the “Best Theme” Arguments Commence!</a><ol><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#random-best-theme-opinions-from-the-minneapolis-st-paul-wp-user-group\">Random &#8220;Best Theme&#8221; Opinions from the Minneapolis-St. Paul WP User Group:</a></li></ol></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#about-the-data\">About the Data</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#what-is-your-favorite-wp-theme\">What is your favorite WP theme?  </a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#related-links\">Related Links</a></li><li><a class=\"wp-block-table-of-contents__entry\" href=\"https://wptavern.com/which-wp-theme-is-best-fun-with-theme-download-stats#comments\">Comments ↓</a></li></ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"astra-is-the-most-downloaded-theme-but-doesn-t-have-the-highest-usage-rate\">Astra Is the Most Downloaded Theme but Doesn’t Have the Highest Usage Rate</h2>\n\n\n\n<p>The top themes in wp.org with a minimum of 5 million downloads ordered by WP Data Dashboard&#8217;s “usage rate” are Hello Elementor, GeneratePress, Astra, Storefront, and OceanWP (a higher “usage rate” is better):</p>\n\n\n\n<ul>\n<li>Hello Elementor: 6+ million downloads, 15% usage rate.</li>\n\n\n\n<li>GeneratePress: 5+ million downloads, 11% usage rate.</li>\n\n\n\n<li>Astra: 11+ million downloads, 9% usage rate.</li>\n\n\n\n<li>Storefront: 7+ million downloads, 1% usage rate.</li>\n\n\n\n<li>OceanWP: 7+ million downloads, 1% usage rate.</li>\n</ul>\n\n\n\n<p>(<a href=\"https://wptavern.com/feed#about-the-data\">How WP Data Dashboard&#8217;s &#8220;usage rate&#8221; metric is calculated</a>.)</p>\n\n\n\n<p>For additional context, “usage rate” is the holy grail for commercial theme developers.&nbsp; In ad speak, “usage rate” is similar to “conversion rate.”&nbsp;&nbsp;</p>\n\n\n\n<p>A higher “usage rate” means the theme owner’s marketing team gets more mileage from each annoying banner ad they force to the top of your WP dashboard.&nbsp; It means, potentially, more money in the theme owners’ bank accounts with less effort.&nbsp;&nbsp;</p>\n\n\n\n<p>And, more important to us in the greater WP community, a higher “usage rate” on the theme means more people might actually <em>like</em> it!&nbsp; (Imagine that!)  So, based on that &#8220;usage rate&#8221; number, Hello Elementor is the most-popular theme in the wp.org repo.</p>\n\n\n\n<p>Oh wait&#8230;</p>\n\n\n\n<img width=\"2560\" height=\"1665\" src=\"https://wptavern.com/wp-content/uploads/2024/03/edward-howell-VlTJdP8ZY1c-unsplash-scaled.jpg\" alt=\"Flowers arranged from short to tall so it looks like a chart.\" class=\"wp-image-154775\" />Photo by <a href=\"https://unsplash.com/@edwardhowellphotography?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash\">Edward Howell</a> on <a href=\"https://unsplash.com/photos/pink-flower-on-white-background-VlTJdP8ZY1c?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash\">Unsplash</a>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"oceanwp-and-generatepress-crush-hello-elementor-in-user-enthusiasm\">OceanWP and GeneratePress Crush Hello Elementor in User Enthusiasm</h2>\n\n\n\n<p>Below is an arbitrary metric I created called the “enthusiasm gap”.&nbsp; This is the number of 1-star reviews divided by the number of 5-star reviews (lower “enthusiasm gap” is better):</p>\n\n\n\n<ul>\n<li>GeneratePress: 1378 5-star reviews, &lt;1% enthusiasm gap.</li>\n\n\n\n<li>OceanWP: 5412 5-star reviews, &lt;1% enthusiasm gap.</li>\n\n\n\n<li>Astra: 5297 5